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Enrollment Management: Attracting and Retaining High Quality Students . Meridith Wentz Cindy Gilberts. Statement of the issues. Shift from management of enrollment FTE targets to management of tuition revenue budget. Changes management at the campus level.

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statement of the issues
Statement of the issues
  • Shift from management of enrollment FTE targets to management of tuition revenue budget. Changes management at the campus level.
  • Relatively flat overall retention rates over past 5 years despite investment of significant resources.
  • Significant and growing gap in retention and graduation rates between white and minority students.
  • Significant financial and resource needs in an environment of limited resources.
overview
Overview
  • Enrollment Management: What is our targeted enrollment for 2010 to 2015? How do we get there?
  • Retention: How do we retain students?
  • Diversity: How do we enroll and retain a diverse student body?
  • Resource Needs: What are the financial and resource implications for students and the university?
enrollment management why it is important to ask the questions now
Enrollment Management: Why it is important to ask the questions now
  • Enrollment management data influence:
    • Instructor needs
    • Need for additional faculty positions
    • Auxiliary operations
    • Access-to-learning allocations
    • Number of laptop computers
enrollment management why it is important to ask the questions now6
Enrollment Management:Why it is important to ask the questions now

Change in how enrollment is managed at System level:

  • Institutions allowed to keep excess tuition revenue and can request additional budget authority
  • If a campus does not meet target, must return budget authority to System
enrollment management why it is important to ask the questions now7
Enrollment Management:Why it is important to ask the questions now
  • Changing national trends
  • New enrollment counting definition
  • Major UW-Stout initiatives
enrollment management current targets
Enrollment Management:Current targets
  • 7,500 FTE by fall 2010
  • 1,525 new freshmen target
  • If targets are met, estimate 7,519 total FTE in fall 2010
enrollment management next steps
Enrollment Management:Next Steps

Small subcommittee to address these questions:

  • Revenue projections should influence enrollment target setting. How can this be accommodated?
  • What is a reasonable process by which to manage enrollment?
  • How do we manage when enrollment fluctuates?
  • How do we maintain a healthy enrollment given current environment?
  • How do we manage when there is internal competition?
  • What is a strategic plan for recruitment and resource needs?
enrollment management additional resources
Enrollment Management:Additional resources

Additional resources available on the retreat website:

  • Cancellation survey results
  • Total contacts
  • Campus visit questionnaire
table discussion
Table discussion

What input and thoughts do you have for the committee? What additional questions should they be considering?

retention current targets
Retention:Current targets
  • 80% retention by 2010
  • Using the formal definition of retention, retention rates range from 71% to 73%
  • Using the informal definition of retention, retention consistently exceeds 90%
retention resources invested
Retention:Resources Invested
  • Establishment of the first year experience program and learning communities
  • Establishment of the math teaching and learning center and writing center
  • Implementation of block scheduling
  • Implementation of a centralized advisement model
  • Implementation of Title III funded retention initiatives
slide19

Retention: Evaluation Data

*includes non-freshmen

retention evaluation data
Retention:Evaluation Data

Early Alert- Fall to Spring retention

  • Participants: 76%
  • Matched Control: 91%
retention evaluation data22
Retention:Evaluation Data

Positive Student evaluations of the First-Year advising program:

  • Over 95% satisfied or very satisfied with their First-Year advising experience.
  • Over 95% of freshmen students in 2007 reported their advisor was prompt about responding to e-mail messages and the advisor was sufficiently available to meet their needs. Approximately 80% reported fall orientation and Advisement day information as useful and 67% reported the Transition meeting was useful.
  • Freshmen in 2006 indicate that the quality of academic advising at Stout has remained about the same as last year.
retention evaluation data23
Retention:Evaluation Data

Mid-grant Title III evaluation results:

  • 1,764 undergraduate students and 281 faculty/staff have been touched by the grant.
  • Students report that their level of knowledge of career possibilities with a UW-Stout education has increased.
  • Over 170 student undergraduate students have created electronic portfolios.
  • Preliminary impact estimates on student retention for targeted groups have been encouraging.
retention evaluation data24
Retention:Evaluation Data

Math Lab

  • Served 1,231 students
  • 61% drop in failure/withdrawal in Math 010 and 23% drop in Math 110

Writing Lab

  • 104 tutorials
  • High satisfaction ratings
slide25

Retention:

Overall Retention Rates

retention transfers
Retention:Transfers
  • Approximately 20% of students who start at UW-Stout (250 students) subsequently transfer to another institution.
  • Nationally, there is a trend for students to transfer multiple times before graduating.
table discussion27
Table Discussion
  • What do you consider to be the 1 or 2 most important retention initiatives for us to continue or start?
  • What retention initiatives should we stop doing?
diversity resources invested
Diversity:Resources Invested
  • Many Plan 2008 initiatives underway:
    • Recruitment at Bradley Tech
    • Campus Preview Days for multicultural students
    • Academic Success Plans
    • Career Seminar
    • Minority Scholarships
    • Career Exploration Program
slide31

Diversity:

Retention Gap

  • Retention gap for 2000 cohort is 33.1%
diversity next steps
Diversity:Next Steps
  • Further planning for Plan 2008 will occur in 2006-07
  • Will participate in Equity Scorecard Project
table discussion33
Table Discussion

What input would you like to provide to the Plan 2008 planning group?

resource implications tuition and fees
Resource Implications:Tuition and Fees

Average Tuition and Fees:

  • 4 year publics: $5,836
  • WI 4-year publics: $6,044
  • UW-Stout: $6,963

Includes tuition, segregated fees and laptop fee

resource implications data
Resource Implications:Data
  • Customized Instruction – programs that have been approved to charge “differential tuition” or market rates.  Expensive delivery methods or have high market demand. To reach target markets like non-traditional students. 
  • Distance Ed – Not face to face delivery.  Physical separation between instructor and student and also have live or “real time” two-way interaction between instructor and student.
  • Differential Tuition – customized instruction and access to learning are differential tuition.  A tuition rate higher than the Regent approved rate.  Access to Learning is 5% of the resident tuition charged to undergrads and grads. 
table discussion38
Table Discussion
  • Who should pay how much for what where?
    • Differentials
    • Customized
    • Distance Education
  • How do we advance quality in an environment of limited resources, when greater productivity is being demanded of us?
slide39

Thank You!

Questions?