Presentations Content Organization Style
Oral Communication • Requires excellent research, strong organization, & stage presence • Is interactive: • Body language • Vocal inflections • Eye contact • Provides immediate feedback • Allows for on-the-spot adjustments
Audience & Purpose Analysis • If possible, find out your audience’s attitudes and biases towards your topic • What do they know, what do they need to know? • How will they use the information you’re presenting? • Is your purpose to inform, persuade, train?
Types of Presentations • Informative: Impartial presentation of information • Training Session: How to perform a specific task • Persuasive: Designed to change audience’s opinions • Action plans: Encourages a specific action • Sales Presentation
Components of Presentations Introduction: • Capture attention: anecdote, question • Establish credibility • Preview your presentation and conclusion
Components of Presentations Body In a written report, readers can go back to find important information they missed. This is not possible in oral presentations, which require • Strong organization • Small chunks of information • Clear transitions
Components of Presentations Conclusion • Remind audience of “big picture” • Restate main points • Give sources of further information & cite your sources
Three Components • Tell them what you’re going to tell them • Tell them • Tell them what you’ve just told them
Visual Aids • Slides • Presentation software (PowerPoint) • Handouts Visuals should support the presentation; they should not be the presentation. Handouts should be distributed at the end of presentation.
PowerPoint Debate Advantages • Ease of use • Variety of formatting options • Speaker notes, timing cues • Create web pages and handouts Disadvantages • Oversimplifies complex issues • Key points buried in lists • Overwhelming use of effects
Before the Presentation • Practice: avoid nervousness by being confident in your material • Time your presentation • Know the layout of the room • Prepare for the technology to fail: have backups
During Presentation • Be ready to adapt to your audience • Make eyes contact • Do not read your presentation; use your memory and a brief outline of key points • Slides should support the presentation; they should not be the presenation
Checklist: Content • State a clear purpose • Show command of the material • Support points with evidence • Use visuals appropriately • Give the proper amount of information
Checklist: Organization • Begin with a clear overview • Present a clear line of reasoning • Transition from point to point clearly • Avoid digressions • Summarize in conclusion
Checklist: Style • Be confident and relaxed • Speak clearly • Look at the audience; make eye contact • Adapt to audience and respond to questions