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Marketing ManagementTourism Option IM – Impact Marketing
Introduction • BCIT graduates are job ready, and have earned an excellent reputation in their chosen careers. • Tourism is the second largest industry in British Columbia and is steadily growing. • Industry professionals in the province will continue to soar. Especially with the 2010 Winter games coming up.
What Will I Do? • Year 1 • Common core business education • Foundation building for second year • Year 2 • Industry involved projects • Networking • Advanced business courses related to the Tourism industry
What Will I Learn? • Practical business essentials • Outlook into other industries through case studies • Skill set upon completion includes: • Event Management • Convention Management • Hotel Sales • Leisure Travel Marketing • International Marketing
What’s in it for me? • Find employment in nearly every sector of the tourism economy • Working in a marketing or salesroles • Capitalize on the international scope of the tourism industry
TOURISM Maybe you never even considered it…. Maybe this is the career for you…. Contact registration to join the tourism option today!
References • www.thedailystar.net/2006/09/27/d609271501144.htm • bcstats. (n.d.). student outcomes survey. Retrieved november 11, 2009, from http://outcomes.bcstats.gov.bc.ca//data/reports/tmp51CA_11-11-09.PDF • Go2. (2009). GO2 tourism hr society. Retrieved november 11, 2009, from careers in tourism: http://www.go2hr.ca/CareersbrinTourism/SalaryInformation/tabid/634/Default.aspx