Secrets of Successful Fundraising Sandy Rees, CFRE www.GetFullyFunded.com
Leverage everything • Make friends first • Share something meaningful • Plan for success
Leverage is… … the mechanical advantage or power gained by using a lever.
Play to your strengths • Do only those things that you can do • Delegate, automate, or dump everything else
Where do you spend your time? Unique talent and ability Excellent Competent Incompetent
Keep your head in the game Mindset is the biggest cause of fundraising failure
What is mindset? It’s the filter through which you see the world.
During the day, Spend time only on those things that • Directly raise money • Increase your ability to raise money • Spread the word about your organization • Build relationships with donors and supporters
Let’s talk systems! A system is a method of doing something so that you get the same result every time, no matter who is using the system.
Examples of systems • Gift entry • Thanking donors • Creating a newsletter • Updating a website • What else?
It’s ALL about the relationship Donors that you have a relationship with and who love what your organization does, are the foundation of sustainability.
Relationships lead to • Volunteers • Money • Other resources • Other potential donors
How does a relationship grow? • It ALWAYS starts with an introduction • In small steps • Intentionally and over time • Give and take • Lots of interest and attention • Great communication
Let’s connect! www.GetFullyFunded.com Sandy@GetFullyFunded.com www.Facebook.com/GetFullyFunded