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Secrets of Successful Fundraising

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  1. Secrets of Successful Fundraising Sandy Rees, CFRE www.GetFullyFunded.com

  2. The secrets to success in fundraising are…

  3. Leverage everything • Make friends first • Share something meaningful • Plan for success

  4. Leverage everything

  5. Leverage is… … the mechanical advantage or power gained by using a lever.

  6. Play to your strengths • Do only those things that you can do • Delegate, automate, or dump everything else

  7. Where do you spend your time? Unique talent and ability Excellent Competent Incompetent

  8. Keep your head in the game Mindset is the biggest cause of fundraising failure

  9. What is mindset? It’s the filter through which you see the world.

  10. Whatever you believe becomes your reality.

  11. A tale of two frogs

  12. During the day, Spend time only on those things that • Directly raise money • Increase your ability to raise money • Spread the word about your organization • Build relationships with donors and supporters

  13. Let’s talk systems! A system is a method of doing something so that you get the same result every time, no matter who is using the system.

  14. Create systems for anything you do more than once.

  15. Examples of systems • Gift entry • Thanking donors • Creating a newsletter • Updating a website • What else?

  16. Make Friends First

  17. Do you want donors or friends?

  18. It’s ALL about the relationship Donors that you have a relationship with and who love what your organization does, are the foundation of sustainability.

  19. Let’s talk relationships

  20. Relationships lead to • Volunteers • Money • Other resources • Other potential donors

  21. How does a relationship start?

  22. How does a relationship grow? • It ALWAYS starts with an introduction • In small steps • Intentionally and over time • Give and take • Lots of interest and attention • Great communication

  23. Share something meaningful

  24. What’s your perspective?

  25. Plan for success

  26. Summary Calendar

  27. Strategy Details

  28. Let’s connect! www.GetFullyFunded.com Sandy@GetFullyFunded.com www.Facebook.com/GetFullyFunded