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Multiple Indicator Cluster Surveys Survey Design Workshop

Multiple Indicator Cluster Surveys Survey Design Workshop. Disseminating and Using MICS data. An effective dissemination strategy can play a crucial role in maximizing data use. Maximizing the use of MICS results.

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Multiple Indicator Cluster Surveys Survey Design Workshop

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  1. Multiple Indicator Cluster SurveysSurvey Design Workshop Disseminating and Using MICS data MICS4 Survey Design Workshop

  2. An effective dissemination strategy can play a crucial role in maximizing data use MICS4 Survey Design Workshop

  3. Maximizing the use of MICS results • to report on progress towards national goals and global commitments: MDGs, WFFC,CRC • to update the situation analysis of children in the country • to identify vulnerable groups and highlight disparities • to stimulate “positive” competition (compare country to better- or worse-off neighbors or sub-national to national average) MICS4 Survey Design Workshop

  4. Maximizing the use of MICS results • to advocate for strengthening public policies and programmes in favor of children (evidence-based data) • to mobilize stakeholders and stimulate national and local debates • to facilitate additional in-depth analysis by academia and researchers MICS4 Survey Design Workshop

  5. MICS dissemination action plan (Key areas to be addressed: 1 of 2) HOW TO: • Create awareness about MICS and interest in MICS data prior to data release • Organize national seminar – official release of final data • Engage media and journalists • Make MICS data widely available at the national, regional and international level …/2 MICS4 Survey Design Workshop

  6. MICS dissemination action plan (Key areas to be addressed: 2 of 2) • Design and produce a MICS4 dissemination package for effective communication of findings to non-technical audiences • Plan and conduct an effective distribution strategy for dissemination materials • Evaluate dissemination activities and tools Overall, consider the web as an increasingly important dissemination medium MICS4 Survey Design Workshop

  7. Target audiences at country level (1 of 2) • At national level: • Ministries (both political and technical level) • Parliament • In-country international community • Civil society, including youth associations • Technical experts–universities/research centers • Mass media • Donors MICS4 Survey Design Workshop

  8. Target audiences at country level (2 of 2) • At local level (using sub national level data): • Authorities • Civil society organizations • Mass-media MICS4 Survey Design Workshop

  9. Accessibility to MICS findings and micro data • Printed and electronic copies of the final report • “Light” version of the final report • Micro level datasets • CD ROM, flash drives • Ready made presentations • Website – national and regional • Childinfo.org and MICS Compiler • Online communities • DevInfo 6.0 (e.g., DI Book; DI Analyser) • Pocket card, factsheet, brochure, poster, etc. MICS4 Survey Design Workshop

  10. Organizing live and/or remote presentations • Launching of report • MICS video • Political leaders • Ministries • Partners in development • Media (TV, radio, print) • Ad-hoc presentations on specific results • Thematic press releases • Creating online communities to spread the word • Organize webcasts, podcasts, etc. • Participate in national/international thematic and/or expert conferences MICS4 Survey Design Workshop

  11. Plan for a MICS dissemination strategy right from the start (1 of 2) • MICS exercise does not end when the report is published …. • Include dissemination in survey planning…and budget • Involve communication officers • Document/archive key steps of the survey with photos, videos, interviews, web pages, media articles, etc.; kindly share with NYHQ MICS4 Survey Design Workshop

  12. Plan for a MICS dissemination strategy right from the start (2 of 2) • Use new MICS logo • Consult dissemination examples on www.childinfo.orghttp://www.childinfo.org/mics3_dissemination.html • Contact UNICEF dissemination staff at HQ MICS4 Survey Design Workshop

  13. A few tips for planning dissemination • Think of different communication tools/channels for different target groups • Include as part of the Country Survey Plan • Involve Steering Committee & communication experts • Allocate adequate resources • Document the whole MICS 4 process and kindly share with NYHQ MICS4 Survey Design Workshop

  14. A goal to reach…! MICS4 Survey Design Workshop

  15. Contact information This presentation was prepared by: Daniel Vadnais, Communication Specialist, Statistics and Monitoring (dvadnais@unicef.org) and LaxmiVenkatraman, Communication Officer, Statistics and Monitoring (lvenkatraman@unicef.org) MICS4 Survey Design Workshop

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