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Inclusive Fashion Revolution: Embracing All Sizes for a Better Tomorrow

Join the movement towards size inclusivity in fashion. Explore the statistics, challenges, and initiatives shaping the future of the industry. Discover the pros and cons of the current landscape and how you can contribute to a more diverse and accepting fashion world.

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Inclusive Fashion Revolution: Embracing All Sizes for a Better Tomorrow

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  1. Big Girl, Small Market! Alexis Allen LaTosha Bell Danielle Perri Jasmine Galloway Raven Duncan

  2. What Started it All... • http://www.bloomberg.com/news/videos/b/0132a382-cee3-41db-88af-fa2ed73f1762 • Lululemon, Abercrombie, and American Apparel only sell clothes up to a size 12. • Many places only sell those sizes on the floor and store bigger sizes in the back! • Stores like this are EVERYWHERE and if you’re small, you don’t notice! • (http://www.huffingtonpost.com/2013/06/21/plus-size-clothing-online_n_3479724.html)

  3. Statistics • Average American woman wears a size 12 = 67% of the population • In most stores sizes run up to a 12 • Plus size market is at $18 billion, Out of a total $108 Billion • http://www.businessinsider.com/why-isnt-plus-size-bigger-2012-12

  4. Statistics • Gen Y = Ages 15 - 35 • Gen X = Ages 36 - 55 • Boomers = Ages 56 – 69 http://www.businessinsider.com/why-isnt-plus-size-bigger-2012-12

  5. stores that carry • Lane Bryant/ Avenue • Ross/ TJ Maxx/ Marshalls • Torrid • Macys • Modcloth • H&M • Old Navy • Simply Be • ASOS • Forever 21 • Charlotte Russe

  6. The “Look” Pros • Online retail tends to offer a better, more stylish selection than in-store offerings. • Full Figured Fashion Week, etc. • Plus-size retailers collaborating with well-known designers • More retailers expanding to include plus-size. http://www.newyorker.com/magazine/2014/09/22/bigger-better Cons • Generally (formerly) less fashionable due to increased cost • Less money spent on detail • Many designers have little knowledge on the female form. • Designers are less likely to design clothes for a woman who doesn’t even feel comfortable buying her size in-store http://www.dailymail.co.uk/femail/article-2814530/Plus-size-pioneer-Evans-calls-students-design-latest-range-fuller-figured-women-change-way-generation-view-it.html http://www.huffingtonpost.com/2013/08/23/tim-gunn-size_n_3799450.html

  7. #DropThePlus • #Droptheplus wants to eliminate the “plus” and “plus size” terms in the fashion industry. • Eliminate the embarrassment of separate sections in the store. • Use models of all sizes, uncategorized. • Help create a healthier body image for consumers, and have a more accepting idea of what is deemed “normal”. Source: Droptheplus.org

  8. References • http://www.dailymail.co.uk/femail/article-2814530/Plus-size-pioneer-Evans-calls-students-design-latest-range-fuller-figured-women-change-way-generation-view-it.html • http://www.huffingtonpost.com/2013/08/23/tim-gunn-size_n_3799450.html • http://www.newyorker.com/magazine/2014/09/22/bigger-better • http://www.businessinsider.com/why-isnt-plus-size-bigger-2012-12

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