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Craft Fairs - How to Know What Will Sell PowerPoint Presentation
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Craft Fairs - How to Know What Will Sell

Craft Fairs - How to Know What Will Sell

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Craft Fairs - How to Know What Will Sell

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  1. You're selling your handmade products at your local craft fair but aren't sure what will sell. It's not a matter of what you think will sell but about what has sold in the past. How do you find out? Follow these 10 tips to produce hot sellers for your next event.

  2. Keep Production Costs Low Craft fairs are not the time to bring out your artistic creations. The best way to make a profit is to keep costs low. This means that you need to sell your item for more than it costs to make. Example: One baby sweater costs $25 to make. To earn a profit you must mark it up to get your costs back plus make a profit. This is not something to sell at a fair. Example: A set of 3 face cleaners cost $1.75 to make. It is easy to mark this item up and to make a profit. This makes a good choice.

  3. Cater to the Largest Demographic Before you produce the goods for your show you need to know who will be attending. Will they be retired? Is it a family oriented show? Is there an entrance fee or is it a no cost event? These are important to know because this is how you decide what products to sell.

  4. Keep Prices Below $25.00 Most local craft fairs are run by churches or non-profit clubs. They make their money by selling the booth space not by you selling your product. You want to have varying prices from $1 - $25 so everyone, including children can have fun shopping.

  5. Stick with Everyday Gifts Gifts that are simple and appeal to certain groups are best. Think children, girl friends, boy friends, teachers, coaches, grandparents, parents, holidays, bosses and other common relationships and events.

  6. Make Quick Items The items you make should not take more than 1-hour. You want to stick with products that you can make in under 30- minutes. This way your profit margin will be high. Package to Sell You want to have quick sets that are easy for customers to purchase. Think about how you shop during Christmas or Easter. You like the pre-made gift sets because the choice has already been done for you. Shoppers are busy people so make it easy for them to choose a gift.

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