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New Dissemination & Extention Strategy

New Dissemination & Extention Strategy. Hanna Koivula (UH) & Ji ří Frank (NM). WHY?. 8.3.2 Dissemination and Publication Plan – Delivered on the 1st year needs to be revised 3rd year Data Quality Toolkit and Enough content to promote Setting dissemination channels

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New Dissemination & Extention Strategy

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  1. New Dissemination & Extention Strategy Hanna Koivula (UH) & Jiří Frank (NM)

  2. WHY? 8.3.2 Dissemination and Publication Plan – Delivered on the 1st year needs to be revised 3rd year • Data Quality Toolkit and Enough content to promote • Setting dissemination channels • Documentation for the new content providers • One year to go (to gain new partners) • Feedback from the education sector • Maililng list of active partners • More experience!

  3. General steps Extend the ODG activities (WP7 & WP8) Involve more partners, as there is now actual content to promote Start using partnes dissemination channels • Educational outreach • Dissemination of the project outcomes • Promotion of the content / collections • Case studies and Usage of APIs

  4. Target audiences General public / potential museum visitors Education sector / Lecturers Scientists / Researchers / Citizen scientists New associated partners / Content providers

  5. Extention of activities Extending the usage of social media channels • Ongoing task • Content highlights more frequent • New possible channels: • Flickr, Pinterest, SoundCloud, ... • Promotion of whole collections (newly digitized...) • Promoting the institution (as a partner)

  6. ... Extention of activities BLE (Biodiversity Library Exhibition) - New topics • Involve content providers to promote their content in BLE • The world of mushrooms, extinct animals etc. • Promotion of events • Promoted by other partners and projects OpenUp! Promotion materials • Newsletters(2 each year) • Demonstrator, poster, leaflets, press releases and presentations

  7. ... Extention of activities Consortium mailing list - world wide • CETAF, TDWG, GBIF, Europeana, Naturalis... • News letter, blog posts, articles... National level highlights to be translated • Posters, leaflets, press releases... Promotion kit for partner institutions • Guidelines for becoming a new partner • List of benefits / shema • Case studies

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