Beer Advertisement - PowerPoint PPT Presentation

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  1. By: Tim and Steve

    Beer Advertisement

  2. Learning Objectives Students will be able to see how the image shown by beer advertisements and how it might affect them Students will be able to analyze how beer advertisement distort the view of people to promote their products
  3. How does beer advertise their product? Female Models Masculine Images Hockey (Canada)
  4. Female Models
  5. Masculine Images
  6. Hockey
  7. Slogans Molson Canadian: “I am Canadian” Coors: “Turn it loose” “It won’t slow you down”
  8. QUIZ TIME!
  9. What are our learning objectives? Students will be able to see how the image shown by beer advertisement and how it affects them Students will be able to know why drinking beer is necessary To persuade students to drink beer
  10. Answer!! Students will be able to see how the image shown by beer advertisement and how it affects them
  11. How does beer advertise their product? Female Models, Movies, Using Harvard Or Stanford Students As Models Female Models, Masculine Image, Hockey (Canada) Masculine Image, Baby Models, Using SAT Students
  12. Answer!! Female Models, Masculine Image, Hockey (Canada)
  13. What sport do most Canadians enjoy? Soccer (Football) Rugby Judo (?) Chess Starcraft Hockey (Ice) Wind Surfing
  14. Answer!! Hockey (Ice)
  15. Bonus Question!
  16. Who is the former advertising model for San Miguel Beer? Roger Federer Rafael Nadal Lionel Messi LeBron James Tiger Woods Manny Pacquiao Clue= Philippine Hero!
  17. Answer!! Manny Pacquiao
  18. Works Cited "Calories in Coors Light beer." Beers of the World, Unite! | United Nations of Beer. N.p., n.d. Web. 9 May 2011. <http://www.united-nations-of-beer.com/calories-in-coors-light-beer.html>. "Coors Light Girls Make Money Promoting Coors light Beer - Become a Beer Girl." Beverage Sales and Distribution : How to sell your new beverage to retailers.. N.p., n.d. Web. 17 Apr. 2011. <http://www.boostmyproduct.com/coors-light-girls.html>. European, marching fully nude armies across the borders of, Asian nations, Svedka accomplished what the formerly testosterone-led human race could never before accomplish, world peace. Men became docile, subservient chicken-like beings pleased that wherever they traveled, and their testosterone levels down.. "Beer Hunk Ad Results in Formation of Canexico, BJs For Every Man - Adrants." Marketing and Advertising News With Attitude by Steve Hall and Angela Natividad - Adrants. N.p., n.d. Web. 9 May 2011. <http://www.adrants.com/2008/06/beer-hunk-ad-results-in-formation-of.php>. "Google Image Search Results: http://www.myhealthguardian.com/wp-content/uploads/2010/10/men-with-beer.jpg." Google. N.p., n.d. Web. 9 May 2011. <http://www.google.com/imgres?imgurl=http://www.myhealthguardian.com/wp-content/uploads/2010/10/men-with-beer.jpg&imgrefurl=http://www.myhealthguardian.com/men/say-cheers&usg=__bOdiBBKGoY0GuJ42sHFqKUK5Br0=&h=400&w=620&sz=36&hl=ko&start=0&zoom=1&tbnid=pmqyh>. "October Contest | Stayclassy.net." Stayclassy.net | The internet's best damn hockey blog... with a hint of Burgundy!. N.p., n.d. Web. 9 May 2011. <http://stayclassy.net/about/contests/>. Saunders, Dave. C20th advertising . London: Carlton., 1999. Print. Swain, Brian. "RELATED NEWS RELEASES." www.HockeyCanada.ca. N.p., n.d. Web. 17 Apr. 2011. <http://www.hockeycanada.ca/index.php/ci_id/16980/la_id/1/ss_id/22296/nr_id/60338.htm>. "Tennessee Ice Vols Hockey." web.utk.edu. N.p., n.d. Web. 9 May 2011. <http://web.utk.edu/~icehocky/>. "Vancouver 2010: Vancouver 2010 - Men's Hockey Schedule." Vancouver 2010. N.p., n.d. Web. 9 May 2011. <http://canucklehead-vancouver2010.blogspot.com/2009/02/vancouver-2010-mens-hockey-schedule.html>.