Sensory Chartography : urban smellscapes

1. SensoryChartography:urban smellscapes Mădălina Diaconu (University of Vienna)

2. Mădălina Diaconu – SensoryChartography • Hapticandolfactory design. ResourcesforVienna‘s Creative Industries • Topics andmethods • Investigating urban smellscapes • Assessmentofmethods • Bucharest, a fabricofaromas CitiesMethodologiesBucharest

3. Mădălina Diaconu – SensoryChartography 1. Haptic and olfactory design.Resources for Vienna‘s Creative Industries www.univie.ac.at/tastduftwien WWTF-Five Senses Call 2006 Co-operationpartners: • Institut für Philosophie, Universität Wien • Department für Klinische Pharmazie und Diagnostik, Universität Wien • Abt. DAE, Universität für angewandte Kunst Wien • Institut für Botanik, Universität für Bodenkultur Wien • ZOOM Kindermuseum CitiesMethodologiesBucharest

4. Mădălina Diaconu – SensoryChartography 1. Haptic and olfactory design.Resources for Vienna‘s Creative Industries • Research • International conferences: The Skin of the City (2008), Olfaction and the City (2009) • Interdisciplinary series of conferences (2008-2009) CitiesMethodologiesBucharest

5. Mădălina Diaconu – SensoryCartography Forthcoming publications • M. Diaconu, G. Buchbauer, J. Skone, K.-G. Bernhardt, E. Menasse (Eds.), Sensorisches Labor Wien. Urbane Haptik- und Geruchsforschung (Berlin, Vienna: Lit) • M. Diaconu, E. Heuberger, R. Mateus-Berr, L. M. Vosicky (Eds.), Senses and the City. An Interdisciplinary Approach to Urban Sensescapes (Berlin, Vienna: Lit) CitiesMethodologiesBucharest

6. Mădălina Diaconu – SensoryChartography 2. Topics and methods • nature: public gardens and parks 2. cultural traditions: coffeehouses; museums and galleries 3. mobility: urban furniture and public transportation 4. non-visual spatial structures: selected places in the city 5. time: antique stores 6. play: playgrounds. MethodologiesCitiesBucharest

7. Mădălina Diaconu – SensoryChartography 2. Topics and methods • Public gardensandparks • M.Diaconu: aesthetictheoryofthe „gardensforthesenses“, „gardensforthe blind“; interviewswithlandscapearchitects, Wiener Gärten (MA 42), Geriatriezentrum Wien (ergotherapy), etc. • R. Mateus-Berr (artpedagogy): questionnaireforlandscapearchitectsandgardendesigners • S.T. Weber (psychology), E. Heuberger (sensoryphysiology): effectsoffragrantplants on moods • M.-L. Oschatz (botany): „Fragrant Garden“ atthe University for Natural Resources and Life Sciences, newclassificationofthefragrantplants, flowering-calendar • G. Buchbauer et al. (chemistry): GC-MS analysis (volatile compounds) ofthefragrancesofroseandlilac in the Volksgarten MethodologiesCitiesBucharest

8. Mădălina Diaconu – SensoryChartography 2. Topics and methods 2. Coffeehouses • L. M. Vosicky: Cultural Studies: analysisofsources on theKaffeehauskulturwithfocus on materialsandsmells • J. Skone, R. Mateus-Berr: workshopwithdesignersandarchitects on thehapticandolfactory design (visitof 5 coffeehouses) • G. Buchbauer et al.: chemicalanalysisoftheatmosphere in the same 5 coffeehouses (Kleines Café, Hawelka, Ritter, Sperl, Aida): 1. nicotine; 2. linalool, limonene MethodologiesCitiesBucharest

9. Mădălina Diaconu – SensoryChartography 2. Topics and methods 3. Urban furniture • M.Diaconu, L.M. Vosicky: „Wie sitzt Wien?“. Urban furniture (seats) in the public space; interviews with Wiener Linien, producers of seats for the Wiener Linien, etc. MethodologiesCitiesBucharest

10. Mădălina Diaconu – SensoryChartography 2. Topics and methods 4. Public space • M. Diaconu: aestheticcategoriesofthe „Hautstadt“ („dermatology“ ofthepublicspace) • M. Diaconu: Vienna forthe blind (interviews, hermeneutics) • M.Diaconu, L.M. Vosicky: urban smellscapes • E. Wurglits et al.: technologicalmethodsofodorisationofspacesand international regulation • E. Heuberger, S. Weber: influenceofodours on basicemotions • G. Buchbauer et al.: GC-MS analysesof • the Opernpassage; • bakeries; • the Manner Factory (chocolate, gingerbread) MethodologiesCitiesBucharest

11. Mădălina Diaconu – SensoryChartography 2. Topics and methods 5. Playgrounds • R. Mateus-Berr: materials, haptic qualities, vandalism, gender differences 6. Museums and galleries • R. Mateus-Berr: multimodal qualities 7. Antique stores • M.Diaconu, L.M. Vosicky: gestures of collectors; the touch of time; vintage design • G. Buchbauer et al.: GC-MS analysis (volatile compounds) in antique stores and antiquarian bookshops MethodologiesCitiesBucharest

12. Mădălina Diaconu – SensoryChartography 3. Investigating urban smellscapes • Questionnaires: senior residents of Vienna, children, immigrants (Spain, Romania, Turkey, African countries) • Persons with visual disabilities: Blindenerziehungsinstitut • Psychogeography (dérive) • „Smell maps“: mental maps (Lynch), monitoring maps MethodologiesCitiesBucharest

13. Mădălina Diaconu – Sensory Chartography The smells of Vienna MethodologiesCitiesBucharest

14. Mădălina Diaconu – SensoryChartography Smell maps Monitoring maps (spring 2007, 2008), 12 subjects Mind maps • 56 students 42 / 14m • 26 average age 28 „Wiener“ / 28 „Nicht-Wiener“ MethodologiesCitiesBucharest

15. Mădălina Diaconu – SensoryChartography 4. Assessment of methods • Depth interviews instead of questionnaires • Seeking real experts • Interdisciplinarity: co-operation by exploring the same places and exchanging results rather than by developing interdisciplinary methods • Difficulties of managing co-operations between universities MethodologiesCitiesBucharest

16. Mădălina Diaconu – SensoryChartography 5. Bucharest, a fabric of aromas Să vedem, ah, nu, să mirosim Bucureștiul. [...] Dacă ar fi o fiertură, să zicem, ar fi o tocană, o amestecătură bine mărunțită de multă apă de colonie ieftină și ceva pământ proaspăt arat, de puțină tămâie și mult petrosin, motorină, benzină, o combinație de balegă uscată, ciment încins și gaze arse de eșapament. Mă aflu undeva sus, deasupra, și inspir cu nesaț aburii calzi ai marii tocane. Magda Cârneci MethodologiesCitiesBucharest

17. Mădălina Diaconu – SensoryChartography 5. Bucharest, a fabric of aromas Cărți vechi, apă de colonie Chanel 5, mâncare îndelung gătită pe aragaz, praf, mult praf, enorm de mult praf, aloe și smirnă, cocktail amețitor de mirosuri de tramvaie și troleibuze, de mulțimi înghesuite în stații, izuri de țărani și coșuri și saci de legume în piețe, mireasmă de femei elegante și bărbați importanți; primăvara, mirosul adânc, mieros, de tei înfloriți, mormane de urzici fragede, zambile, lalele, flori de liliac, lobodă și spanac... MethodologiesCitiesBucharest

18. Mădălina Diaconu – SensoryChartography 5. Bucharest, a fabric of aromas ... țigări Kent, tutun de pipă Borkum Riff și țigarete Snagov, farduri ieftine și gaze dense de eșapament, damful acidulat și zgomotos als barurilor și restaurantelor, mirosul unanim de transpirație al mulțimilor strivite în trolee și autobuze, mirosul prăfos și igrasios al străduțelor din cartierele vechi, miasmele stătute ale bătrânelor dughene; mirosul de oraș încins sub căldura toropitoare de vară, miasma ușor iute, de asfalt topit, de tablă fierbinte, de praf încins, copt, un piperat și pofticios efluviu de mititei la grătar... Magda Cârneci MethodologiesCitiesBucharest

19. Doz. DDr. Mădălina DiaconuInstitut für Philosophie der Universität Wienmadalina.diaconu@univie.ac.at http://homepage.univie.ac.at/madalina.diaconu