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FEATURE PAGE. Layout. LIZA M. GUINGGUING. Resource Speaker. BARE WINDOW. {Unappealing,naive, artless}. Dress up. {Put up curtains, draperies, laces,etc.}. Layout.

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FEATURE PAGE

Layout

LIZA M. GUINGGUING

Resource Speaker

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BARE WINDOW

{Unappealing,naive, artless}

Dress up

{Put up curtains, draperies, laces,etc.}

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Layout

It is the make up or the window dressing of a page. It consists the arrangement of illustrations, texts and graphics on a page which is to be printed including the selection of the font and colors.

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1. PROPORTION

Factors of an excellent layout:

Deals with the ratio of one part to another and of the parts to the whole.

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Factors of an excellent layout:

2. UNITY {Harmony}

The agreement between parts. Content of every page must blend a harmonious unit.

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Factors of an excellent layout:

3. BALANCE

A feeling of equality in weight; suggests gravitational equilibrium of a single unit or space.

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Factors of an excellent layout:

4. EMPHASIS

Gives proper importance to the parts and to the whole. It involves the differentiation between the more important and the less important.

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Factors of an excellent layout:

5. CONTRAST

  • The blending of units as one.
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Factors that harm excellent layout:

  • Tomb stoning
  • Bad breaks
  • Separating related stories and pictures
  • Gray areas
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Factors that harm excellent layout:

  • Screaming headline
  • Heavy tops
  • Fit them all
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POINTERS

A feature page should have feminine appearance, wider columns and italics font style.

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Using Photos and Line Art

Two ways to use photos effectively:

  • Shape dramatically
  • Enlarge generously
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Cropping serves two functions:

  • You cut out useless portions of the picture.
  • You shape the picture into horizontal or vertical format.
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Designing a

Pictorial

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A pictorial is also called a photo- feature. It is a story told in pictures. The size of a tabloid page is best-suited for the full page photo feature.

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Remember:

Pick out first your most dominant photo to occupy the biggest portion of your pictorial.

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Remember:

Double Truck. Two center pages on a single sheet of paper gives you the very best opportunity to make a good photo feature with a strong dynamic layout.

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Remember:

A pictorial layout looks fantastic specially when six to eight good photos are used.

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Some DOs and Donts

Avoid formal balance. Use strong contrasts like large with small, dark with light, color with black and white.

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Some DOs and Donts

Keep related items together. Artworks look better if they are grouped together instead of spreading them.

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Some DOs and Donts

Keep design simple. Its better to use two or three large photos instead of many small ones.

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Some DOs and Donts

Use strong shapes. The strongest and most ideal shape is the rectangle.

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Some DOs and Donts

Use alignment. Alignment suggests unity. It also simplifies the design.

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Source:

LAYOUTING A NEWSPAPER

By Mr. Eddie G. Fetalvero  Lecture delivered during the Echo-seminar Workshop of The Harrow in RSC Library on Sept. 11-12, 2003.

http://www.geocities.com/egf94/features/professional/journalism.html