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Explore the dual roles of politicians as information users in campaigns and decision-making after election. Learn how polling influences campaigns, and the importance of detailed information for informed decision-making. Discover the impact of lobbying on policy-making and the ethical considerations involved.
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Who are Politicians as Information Users? • Two roles • Campaigns • Decision Making (after elected)
What are Their Information Needs? • Learning about what voters want • Learning about issues to make policy
Information in Campaigns: Polling • Why is polling important? • What do campaigns achieve from polling? • What issues are important • What groups are for/against the politician • What issues matter to which groups • Who should their campaign target?
How Polls are Conducted • Sampling • Size • Question Phrasing • Interview • Interpretation
Information in Decision Making • Politicians, once in office, must make decisions on many issues • Need detailed information on all those issues • Time consuming • Difficult when outside the politician’s area of expertise
Lobbying • Lobbyists represent special interest groups and try to influence policy • Provide information to politicians in office • Can present experts, evidence, facts to support their side • Politicians rely on this information
Lobbying Issues • Fairness • Can you pay a politician to vote your way? • Can you give him or her a gift to vote your way? • Can you take them on a trip to a meeting? • Can you buy them lunch? • Access • Transparency