1 / 10

MBE Marketing

MBE Marketing. Module 6. Selling Strategies. Flexibility to respond quickly Important to a business in the early stages Must have a sales pitch. Customer Relationship Management. Customer Value Proposition. What does the business do for the customer that is better than its competition.

mason
Download Presentation

MBE Marketing

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. MBE Marketing Module 6

  2. Selling Strategies • Flexibility to respond quickly • Important to a business in the early stages • Must have a sales pitch

  3. Customer Relationship Management

  4. Customer Value Proposition • What does the business do for the customer that is better than its competition

  5. Customer share is important to MBEs

  6. Customer Life Cycle

  7. Customer Lifetime Value

  8. Using the Marketing Mix

More Related