Aditya D Menon, CTO aditya@obopay.com +91 9867039210

1. Aditya D Menon, CTO aditya@obopay.com +91 9867039210 Obopay Confidential

2. The Opportunity to Bank a Billion People What the iPod® did for music, The mobile phone will do for money. Obopay personalizes money by making it instantly accessible, usable, and transferable. In the process, make banking services and electronic payments available to all mobile phone subscribers! A Catalyst for Financial Inclusion Obopay Confidential

3. The Landscape • Low ATM & Pos Penetration • 600MM+ Un-banked • Largely cash based • > 90% transactions are cash based • time-value of cash is lost • theft and loss • High inherent cost of cash-handling is baked into goods and services pricing • Card payment value chain resist fee reductions and are unviable for micro-payments • Mobile phones growing at 6.5 MM per month • Carriers announce sub Rs 1,000 Handset • Lifetime prepaid at < Rs 1,000 Obopay Confidential

4. India Landscape 150 Million + Growing at 7 million a month Obopay Confidential

5. Obopay • Intuitive Application on the Phone • Instant Mobile-to-Mobile transfers • Low Cost Micro payments • Casual payments • Great Friends & Family transfers • Bank Neutral • Carrier Neutral (CDMA & GSM) • Consumer Benefits • Most convenient way to exchange money • Ubiquitous; All 2 Billion phones, all retailers, any ATMs • Ignite the market – move quickly to purchasing Obopay Confidential

6. Closed Loop Payment System • Affordable Micro-transactions • Peer-to-peer payments for ALL • Debit/Good funds model to lower cost and increase reach • Potential • Great alternative to cash • Small business applications • Electronic payment convenience to all mobile phone users. • Innovative purchasing applications • Cross border convenience Obopay Confidential

7. Benefits – to all parties • To the Economy • Deposits into the banking system will increase • The recorded economic activity will grow • More transactions are traceable • Increases velocity of money • Low cost, secure solution for government disbursements and eliminates middlemen • Via media for low cost micro-finance and financial inclusion • To Banks and the Post Office • New deposits, new customer • Low cost small deposit solution • Money stays in the banking system longer • Ability to migrate customers upward • “No Frills” service enablement for Un-Banked • Effective remittance distribution solution Obopay Confidential

8. Benefits – to all parties • To individuals • Trade over distances will be facilitated. • Convenience and safety of carrying less cash • Instant inter-personal transactions • Eliminates need for small change • To businesses • Low cost solutions (no hardware except a phone required – eliminate cost of POS terminal) • Lower cost of payment collection • Ability to take payments over a distance • Convenience and safety of handling less cash • Reduced collection risk • Inexpensive – facilitates micro-payments, mass distribution of funds, microfinance Obopay Confidential

9. Benefits – to all parties • To the regulator and the government • Loading only through authorized bank channels • Bank KYC compliance a pre-condition • Total transparency of source and destination of funds with full disclosure to RBI and other interested government bodies • Traceability of transactions • Catalyst for inclusive banking • Lowering cost per transaction through payment system efficiency • Lowering the threshold of transactions that can effectively come into the banking network • Effective government funds disbursement of loans, grants, pensions Obopay Confidential

10. Obopay Obopay Confidential

11. Target Audience - India Primary • Micro Finance Consumer • Micro Finance Agent • Mobile Youth • Consumer • Professional Secondary • Parents/Head of Household • Government Payments • Person as Merchant Obopay Confidential Sources:  U.S. Census Projections of the Resident Population, Based on July 1, 2006 Projections and National Center for Education Statistics, Projections Through 2013

12. Initial Service Obopay Online • Sign up • Links to existing bank account • Load from Bank Account Mobile Experience • Download or On Demand • Pay, Request Pay, Balance & History • Native mobile client, text or WAP • Real-time P2P money exchange • Easy money out: • Merchant & ATM acceptance with Bank Card • Potential for SMS Code based cash-out at Post Office and Bank Branches Mobile & Desktop application extensions • Web Client • Instant Messaging Client • Integration with m-commerce, e-commerce Obopay Confidential

13. MFI Payments & Collections Scenario Obopay Online • Sign up for Post Office or No-Frills Account • Links to existing bank account or Post Office Account • Load with cash at branch or MFI agent • Load from account Mobile Experience • Download or On Demand • Pay, Request Pay, Balance & History • Native mobile client, text or WAP • MFI Collections through request pay • Real-time P2P money exchange • Easy money out: • Mobile Authorization Code at Bank, Post Office or MFI Agent Mobile & Desktop application extensions • Bank or Post Office staff access through Mobile or Web Obopay Confidential

14. Post Office – Amazing Reach Obopay Confidential

15. Potential to ramp up Postal Money Orders Average value of money order Rs. 694 Obopay Confidential

16. Obopay Mobile Products Obopay SMS Obopay WAP Obopay Mobile Clients Send commands to shortcode [62729] or [OBPAY] Full suite of commands allows users to: send money, check balance, get money, history, request help, stop Obopay provides WAP functionality to send, get, spend money and check history Full suite of J2ME & BREW Obopay provides WAP registration Send Money, Get Money, Balance, History Available on any mobile phone or mobile device Roadmap for Windows Mobile, Palm, RIM & Symbian Obopay Confidential

17. Banking Retail, Media, Online See & Buy Banks will enable functionality to extend to mobile phones DDA, Transfers, Balance Roadmap Retail See & Scan P2P 2007 2008 2009 and Beyond NFC Contact-less Payments P2P P2 Pas Merchant Mobile Shopping Mobile Banking Obopay Confidential

18. Banking • Obopay in discussions with banks – what they want: • Reduce costs • Customer Convenience • Mobile Access to Checking (money to Obopay account and balance inquiry) • Increase service and reach Less Checks Bank Less Cash Checking $$ $$$$ Remittance Debit Card Purchase Obopay Confidential

19. US Marketing – Case Study Amp’d Mobile • Joint Marketing • Co-branded registration page • Co-branded pre-paid MasterCard • Phase 1 • Downloadable BREW client • WAP • SMS • Phase 2 • Pre-loaded BREW client • Embedded in 3rd party apps Obopay Confidential

20. Marketing – Family Plan • Obopay customers can set-up to 3 additional accounts for dependants • Parents can send their dependants money to their mobile devices or in case of emergencies • Increased visibility of transactions • Instant gratification Sponsor Obopay Confidential

21. Obopay India Pilot WorkflowAcross Banks P2P Scenario Cust ‘A’ sends INR50 to Cust ‘B’ Cust ‘B’ receives INR50 from Cust ‘A’ Obopay System of Record Cr. Cust ‘B’ Obopay Account for INR 50 Dr. Cust ‘A’ Obopay Account for INR 50 Bank B G/L Dr. G/L Bank A Cr. Cust ‘B’ Bank A Dr. Cust ‘A’ Cr. Bank B for A/c of ‘B’ NET SETTLEMENT AT END OF DAY BANK A PAYS BANK B Rs 50 THROUGH NEFT/RTGS Obopay Confidential

22. Person 2 Merchant Card Card Network Credit, Debit & ATM Merchants Card Processing Person 2 Person Realtime Balance, History & Acct-2-Acct Integration Individual Accounts & SOR Registration And Account Management Payment Platform overview

23. Consumers Retailers, m-tailers and e-tailers Banks & Post Office Obopay Mobile Payment Ecosystem Person as a merchant • The Obopay Payment System plays a central role in mobile payment transactions between Consumers and Merchants. • Interactions are bidirectional in that Consumers can stimulate purchases as well as Merchants can stimulate offers. - Both Consumers and Merchants can make use of transactional history data which exists in the Obopay Payment System. Consumer • Get, Send Spend • Opt in Merchant • Promotions • Up/Cross Sell • Campaigns • Coupons/Rewards

24. Global Use Cases

25. Global Use Cases

26. Legal & Regulatory Obopay is in compliance of a myriad of Financial Industry Norms

27. Obopay • Innovative new mobile payment service • Intuitive application on the phone • US setup 2005, India 2007 • New economics only a closed loop payment system can deliver • Potential is big – bring affordable banking services to everyone with a mobile phone.

28. Obopay Highlights • Obopay: Founded in 2005 in USA • Strong Management Team • Leadership from mobile, banking, payments, technology • Investors • Redpoint Ventures, Onset Partners and Richmond, James Wolfenson • Qualcomm led strategic round – August 2006 • India Specific Investment – NEA Indo US – Nov 2006 • Launched live, real-time P2P service – June 2006 • Partnership with Amp’d Mobile – July 2006 • Co-branded MasterCard • Obopay to be deployed on all handsets – client, wap, sms • Joint marketing to university students • Partnership with Helio – September 2006 • Partnership with Top 3 Global Bank – Feb 2007 • Partnership with Leading Global Instant Messaging Vendor – Feb 2007 Obopay Confidential

29. Thank You