advocacy n.
Download
Skip this Video
Download Presentation
Advocacy

Loading in 2 Seconds...

play fullscreen
1 / 28

Advocacy - PowerPoint PPT Presentation


  • 136 Views
  • Uploaded on

Advocacy. Kurt Eggebrecht Appleton Health Department. Advocate for policy change to better your community's health. How to influence policy from a proactive vs. reactive perspective Compare different advocacy/education strategies How not to get fired. Three Key Questions.

loader
I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
capcha
Download Presentation

PowerPoint Slideshow about 'Advocacy' - lotta


Download Now An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript
advocacy

Advocacy

Kurt Eggebrecht

Appleton Health Department

advocate for policy change to better your community s health
Advocate for policy change to better your community's health
  • How to influence policy from a proactive vs. reactive perspective
  • Compare different advocacy/education strategies
  • How not to get fired
three key questions
Three Key Questions
  • What do you want?
  • Why do you want it?
  • Who has the power to give it too you?
three case scenarios
Three case scenarios
  • Outdoor Wood Boilers
  • 100 % Smoke Free Indoor Air
  • Backyard Chickens
how are local ordinances drafted
How are local ordinances' drafted?
  • Elected officials submit a resolution
  • Staff recommended (often based on updates)
  • Most often a combination…resolution with direction for staff to draft language
advocacy education strategies
Advocacy/Education Strategies
  • Know your elected officials- nurture your relationships

-Who are informal leaders within the elected body?

-Why do they serve?

-Who influences them?

-What are their pet areas of interest?

-Who is up for election?

-Where do they work?

-Where did they grow up?

-Others?

advocacy education strategies1
Advocacy/Education strategies
  • Pick your battles wisely
  • Find appropriate meeting location
  • Clearly articulate /Create the need and desired outcome
  • Identify and communicate the potential barriers to success
history
History

Community Assessment

Three key questions

  • Needed to act quickly as vendors were setting up shop
  • Experience in Menasha
  • One company already using this heat source
  • Not much experience or research
  • What do I want?…ban from using in the City
  • Why do I want it?....... Clean air , asthma rates in children, prevent neighborhood disputes
  • Who has the power to give it to me?....Common Council by passing local ordinance
education strategy
Education Strategy

Common Council Support

Risks?

  • Identify champion
  • Set up meeting and provide written documentation to support your “Why” , “How”, and what are the perceived barriers? Where would you begin?
  • Suggest resolution wording to include language should be drafted by Health Officer/Health Department
  • What if you pick non-supporter?
  • Strength of those apposed to action
wood boiler advocacy
Wood Boiler Advocacy

Result

Reinforcement Opportunities

  • Worked into existing Fire Prevention and Protection Ordinance resulting in Fire Chief support ( key influencer)
  • Past unanimously
  • Minimized vendor push back by proactively passing quickly
  • Later Studies and newspaper articles from other communities
  • Local Alderperson newsletter/brochures
history1
History

Community Assessment

Three key questions

  • Organized a local tobacco control coalition in 2000
  • Experience success with low hanging fruit…cars/buildings/youth access/cessation opportunities/
  • Other parts of the Country have implemented
  • What do I want?…clean indoor air in the City
  • Why do I want it?....... Chronic disease, asthma rates in children, increase revenues
  • Who has the power to give it to me?....Common Council by passing local ordinance
education strategy1
Education Strategy

Common Council Support

Risks?

  • Identify champion
  • Set up meeting and provide written documentation to support your “Why” , “How”, and what are the perceived barriers? Where would you begin?
  • Suggest resolution wording to include language should be drafted by Health Officer/Health Department
  • What if you pick non-supporter?
  • Strength of those apposed to action
100 smoke free indoor air1
100 % Smoke Free Indoor Air

Result

  • Well written ordinance without loopholes
  • Resulted in tie vote on Council floor after months of debate
  • Created a great deal of community discussion and divisiveness
  • Media split - biased coverage
  • Coalition strained
  • Direct legislation alternative provided opportunity for majority to have a voice
  • Battle got personal
  • New alliances were formed
  • Sophistication of resources brought to the effort
reinforcement opportunities
Reinforcement Opportunities
  • New establishment wait list
  • Hospitality workers survey
  • # of closed establishments compared to surrounding communities
  • After third referendum Elected officials speak publically in support
  • Articles related to successful implementation counters misinformation from TLW
  • 5 years later State passes Smoke Free Indoor Air
history2
History

Community Assessment

Three key questions

  • Organized a local backyard chicken group called “PEEPS”
  • Experienced success with Council member support
  • Sustainability and Green Issues a priority for Mayor’s Office
  • Just passed a contentious Bee Keeper Ordinance
  • What do I want?…everyone to get along
  • Why do I want it? Sustainable Food Source.....yet this will be a staff time sucker ( animal control, CD, licensing )
  • Who has the power to give it to me?....Common Council by passing local ordinance
education strategy2
Education Strategy

Common Council Support

Risks?

  • Recently elected Council Members very supportive
  • Set up meeting and provide written documentation to support your “Why” , “How”, and what are the perceived barriers? Where would you begin?
  • Suggest resolution wording to include language should be drafted by Health Officer/Health Department
  • What if you work against your staff’s concerns?
  • Strength of those for and apposed to action
  • How will Media judge you short term and long term?
backyard chickens1
Backyard Chickens

Result

  • Well written ordinance with a requirement of neighborhood consent.
  • Resulted in defeat vote on Council floor after months of debate and deletion of neighborhood consent
  • Created a great deal of community discussion and some divisiveness on Council
  • Media split - biased coverage
  • By Council rules… one year before issue can be discussed
reinforcement opportunities1
Reinforcement Opportunities
  • Educate Board of Health and Common Council on CD resulting from handling backyard chickens
  • Continue to nurture relationship with PEEPS group
advocate for policy change to better your community s health1
Advocate for policy change to better your community's health

Three Key Questions

  • What do you want?
  • Why do you want it?
  • Who has the power to give it too you?
  • Know your elected officials- nurture your relationships