1. <Company name><Sales team name> <year> Sales Plan

2. Agenda • Introduction • Sales Situation • Strategic Positioning • Sales Objectives • Sales Forecast • Sales Model • Sales Budget • Timeline • Key Success Factors • Next Steps • Questions <year> Sales Plan

3. Introduction <year> Sales Plan

4. Introduction:Sales Team Mission <Add mission statement here.> <year> Sales Plan

5. Introduction:Sales Team Organization <year> Sales Plan

6. <year> Sales Situation <year> Sales Plan

7. <year> Sales Situation:Sales Highlights • <Item 1> • <Item 2> • <Item 3> <year> Sales Plan

8. <year> Sales Situation:Sales Lowlights • <Item 1> • <Item 2> • <Item 3> <year> Sales Plan

9. <year> Sales Situation:Combined Results <year> Sales Plan

10. <year> Sales Situation:Problem Statement <Include sales risks and weaknesses during year.> <year> Sales Plan

11. <year> Sales Situation:Opportunity Statement <Include sales strengths and opportunities during year.> <year> Sales Plan

12. Strategic Positioning <year> Sales Plan

13. Strategic Positioning:Market Opportunity <year> Sales Plan

14. Strategic Positioning:Competitive Advantage <year> Sales Plan

15. Strategic Positioning:Target Audience <year> Sales Plan

16. Strategic Positioning:Strategies for Competition • <Item 1> • <Item 2> • <Item 3> <year> Sales Plan

17. Strategic Positioning:Audience Profile • <Item 1> • <Item 2> • <Item 3> <year> Sales Plan

18. Strategic Positioning:Company Positioning Key differentiators: • <Item 1> • <Item 2> • <Item 3> <year> Sales Plan

19. Strategic Positioning:Market Opportunity Summary • <Item 1> • <Item 2> • <Item 3> <year> Sales Plan

20. Sales Objectives <year> Sales Plan

21. Sales Objectives:Details • <Item 1> • <Item 2> • <Item 3> <year> Sales Plan

22. Sales Objectives:Details (continued) • <Item 4> • <Item 5> • <Item 6> <year> Sales Plan

23. <year> Sales Forecast <year> Sales Plan

24. <year> Sales Forecast:Details <year> Sales Plan

25. Sales Model <year> Sales Plan

26. Sales Model:Outbound Sales <year> Sales Plan

27. Sales Model:Sales Channels • <Item 1> • <Item 2> • <Item 3> <year> Sales Plan

28. <year> Sales Budget <year> Sales Plan

29. <year> Sales Budget:Details <year> Sales Plan

30. Timeline <year> Sales Plan

31. Timeline:Details <year> Sales Plan

32. Key Success Factors <year> Sales Plan

33. Key Success Factors:Details • <Item 1> • <Item 2> • <Item 3> <year> Sales Plan

34. Key Success Factors:Details (continued) • <Item 4> • <Item 5> • <Item 6> <year> Sales Plan

35. Next Steps <year> Sales Plan

36. Next Steps:Details • <Item 1> • <Item 2> • <Item 3> <year> Sales Plan

37. Next Steps:Details (continued) • <Item 4> • <Item 5> • <Item 6> <year> Sales Plan

38. Questions <year> Sales Plan