2007-2008 Sponsorship Package 199 W. Brown Street, Suite 110 Birmingham, Michigan 48009 PH: 248-645-2278 • FAX: 248-920-0482 www.detroitpanthers.com
Bart E. Scott Bart Scott became a co-shareholder of the Detroit Panthers during its inaugural season last year and has played an instrumental role in the business operations of the organization. He is a 2006-07 National Football League All Pro linebacker with the Baltimore Ravens which earned him a trip to Honolulu to play in the 2007 Pro Bowl Football Game. Bart, a native Detroiter, graduated from Detroit Southeastern High School where he was elected First-team All-State as a senior. Additionally, Bart was a 2-time All-Conference selection where he competed in football, basketball, baseball and tennis. Bart received an Athletic Scholarship (football) to Southern Illinois State University (Carbondale, Illinois) where he was a three starter and graduated from the School of Economics. Bart participated as a guest coach in a Gatorade Jr. Training Camp during the 2003 season. He attended the ESPN Play Your Way Sports Gear Drive Kick-Off at ESPNZone Baltimore in May of 2004. Bart was part of Comcast, Team ESPN, the Corporate Outreach program for ESPN, and ESPNZone teamed up to support the collection of sports equipment for an entire month (May 19th - June 19th). The drive benefited the Baltimore Police Athletic League. He also joined the Council of Ravens Roosts for their annual convention in Ocean City (June 2004 and 2005). He helped distribute food and supplies to over 2,000 families in Park Heights for Operation Blessing, a non-profit humanitarian hunger relief organization in June 2004 Bart took part in a Gatorade Junior Training Camp at the Maryland Kids Fest (July 2004) and stayed to sign autographs. Worked with teammates in October and November 2004 on the Ravens' 6-week project with Sandtown Habitat for Humanity, culminating in the NFL/United Way Hometown Huddle. He joined teammates and volunteers in November 2004 to present the keys to new homeowner, Robin Edwards. Participated in the QB Club of Baltimore's Distinguished Speaker Series in November 2004. In July 2005, Bart helped instruct at Darnell Dinkins Football Camp, a free 1-day football clinic and educational workshop for high school student-athletes and was the keynote speaker at the graduation for the Bridges' course, a summer program at St. Paul's School, in July 2005 and is now a spokesperson for the program. Bart spoke to the students about the importance of fulfilling dreams and getting an education. And forgetting where it all began, Bart provided uniforms, cleats and gloves to his alma mater, Southeastern High School for their football program last fall (2006).
Kevin A. Carter Kevin is Co-Owner, President, and General Manager of the Detroit Panthers and has put together a first class professional sports organization. His primary goals are to hire the highest quality people and promote them from within the organization. Also, to assure that each player on the Panther’s roster receive a fair chance to play based on hard work and qualifications and receive an opportunity to move on to a higher compensated job within their chosen profession. Kevin believes that everyone deserves a chance at making his dream a reality. Kevin began his financial career in public accounting with the formerly known Coopers & Lybrand Certified Public Accountants, Detroit, Michigan office (now known as Price Waterhouse Coopers), and from there, built a business service organization specializing in accounting, taxation, and management consulting. His experience in private practice is quite extensive. He has represented clients throughout North America and Europe. Kevin’s business operations are based in Birmingham, Michigan. Kevin has an extensive background in real estate. In brevity, his experience ranges from buying, selling, and managing residential (single family and multi-family) as well as commercial buildings. He has a proven history in financing real estate projects as well. After many successful years of public and private practice and other business ventures, Kevin decided it was time to combine all business efforts into a more efficient and economical manner to provide services and control business growth. Thus, in the spring of 2005, he consolidated all his business interests into one entity called The Carter Organization, Inc. The Carter Organization serves as a holding company chaired by Kevin. Its primary function is to own and manage a conglomerate of companies consisting of business services (accounting, taxation), management advisory services (turnaround management and business consulting), real estate investments (buy, sell, and manage property), retail, and professional sports/entertainment organizations. Kevin, a native Detroiter, graduated with honors from Detroit East Catholic High School in 1984. Kevin earned an Athletic Scholarship (football) to Western Michigan University (Kalamazoo, Michigan) where he graduated from the Haworth College of Business with a Bachelors of Business Administration in Accounting and Economics in 1989. Kevin attended Walsh College (Troy, Michigan) where he took extensive graduate classes in Taxation. Kevin enjoys supporting civic and community efforts as well as mentoring young staff within his organization.
About the Detroit Panthers The Detroit Panthers represents the American Basketball Association’s (ABA) philosophy of promoting community-based, fun and affordable professional basketball with a mixed blend of quality entertainment that’s unparalleled in today’s professional sports. We are dedicated to fair play, good sportsmanship, and integrity both on and off the court. We are committed to making a positive impact in Southeastern Michigan as we seek partnerships opportunities with non-profit and community-based organizations to help our families, neighbors, and children in need. As such, our goal is to assist the communities and the schools attain success. We invite you to take part in making our vision a reality. Thank you for your consideration.
History of Basketball American Basketball League (ABL) formed in 1924 with nine (9) teams, folded in 1931. ABL second attempt in 1934, folded in 1946, with entry of Basketball Association of America (BAA). National Basketball League formed in 1937, Midwest focused, folded in 1946 and merged into BAA. BAA formed in 1946, renamed National Basketball Association (NBA) and fielded 17 teams in 1950, by 1954, down to 8 teams. Continental Basketball Association (CBA) formed in 1947 with 100 teams, league folded in 2000, Started again in 2001with 6 teams. American Basketball Association (ABA) formed in 1967, played 9 seasons before merging with NBA (1977). Known for fan-friendly entertainment ABA Live return after a 25-year lockout from NBA merger. Fielded 7 teams before major expansion to 34 teams in 2004. Expanding to 60 in2005. Detroit’s very own George “The Ice Man” Gervin
U.S. Population in Team Sports (millions) Basketball 38.7 Softball/baseball 31.5 Volleyball 24.1 Football 19.1 Soccer 19.0 SGMA Report on basketball participation, 2001 Percentage of Demographic Basketball fans U.S. Population 54% Males 60% Females 48% Teens 77% African Americans 79% ESPN Sport Poll, 2000 Professional Basketball Fans Educated - 26% fans have received a college degree or higher Gender - male 59% - female49% Age 12-17 15.7% 18-24 14.8% 25-34 16.3% 35-44 16.3% 45-54 16.3% 55-64 8.2% - 65+ 11.3% Affluent Pro fans household earnings - $50,000+ 32% - $100,000+ 9% ESPN Sport Poll, 2002 ABA Basketball Popularity ABA is the fastest growing sports league in history! ABA currently has 60+ teams!
NBA 30 NBDL 12 ABA 61 USBL 7 CBA 8 WBA 8 TEAMS AS OF JUNE 2007 ABA Explosive Growth! 61 Teams for the 2007-08 Season Major (NBA type ) Cities with average population of 750,000+
Highland Park Community High School Home of The Detroit Panthers
Arena Seating and Pricing All Seats General Admission $10.00 Affordability Fan-Friendly Entertaining Community Outreach
ABA Teams 2007-2008 Teams: Red Conference Blue Conference Red Conference Atlanta Vision Baltimore Bay Lions Boston Brooklyn Comets Buffalo Silverbacks Cape Cod Frenzy Corning Bulldogs Delaware Detroit Panthers Flint Tropics Georgia Grizzlies Halifax Rainmen Jacksonville Jam Mississagua Red Wolves Montreal Royal Newark Express Norfolk Navigators Orlando Aces Palm Beach Imperials Quebec Kebekwa South Florida Strong Island Sound Syracuse Bullies Tennessee Mud Frogs Vermont Frost Heaves Anderson Champions Arkansas Fantastics Beijing Aoshen Bellingham Slam Big Valley Shockwave Chicago Comets Chicago Throwbacks Gallup Outlaws Hawaii Henderson All-Starz Houston Takers Kentucky Retros King Co Royals Las Vegas PROLYMs Long Beach Breakers Maywood Buzz Minnesota Ripknees Mississippi Miracles Monterrey Poisen New Mexico Stlye OC Gladiators Peoria Kings Phoenix Phantoms Quad City Riverhawks Reynosa, MX Rochester Fire Rio Grand Silverados Sacramento Heatwave San Diego Wildcats Sauk Valley Rollers St Louis Stunners Texas Tycoons Tijuana Dragons West Texas Whirlwinds
Sponsorship Options TITLE Sponsor - $30,000 Title sponsor for ALL Team Events • • Radio Ads & Promotions • • Live Radio promotions (on-site) • • Game PA announcements • • Arena Signage • • Scorers Table Signage • • Logo on printed Team Ads • • Logo on game schedules • • Logo on Team Website • • Logo on Team Poster • • Autograph Red, White, and Blue Ball with • your logo • • Eight (8) VIP Tickets • • 100 regular season Tickets to be donated to local charity • Eight (8) Official Panther Fan Zone Tee Shirts • • Logo at Team sponsored events • • Game sponsor (2 Full Page Ads) • • Scorers table display • • Logo on Team T-shirts / giveaway “Official” title of • Team • • Corporate Table at Tip-Off Luncheon • • Host Team Press Conferences
Sponsorship Options RED Sponsor - $20,000 • • Radio Ads & Promotions • • Live Radio promotions (on-site) • • Game PA announcements • • Arena Signage • • Scorers Table Signage • • Logo on printed Team Ads • • Logo on game schedules • • Logo on Team Website • • Logo on Team Poster • • Autograph Red, White, and Blue Ball with your logo • • Eight (8) VIP Tickets • • 50 regular season tickets to be donated to local • charity • Eight (8) Official Panther Fan Zone Tee Shirts • • Game sponsor (Full Page Ad) • • Logo on Team T-shirts / giveaway • • Corporate Table at Tip-Off Luncheon
Sponsorship Options BLUE Sponsor - $15,000 • Radio Promotions • Game PA announcements • Arena Banner • Logo on printed Team Ads • Logo on game schedules • Logo on Team Website • Four (4) VIP Season Tickets • Twenty-five (25) regular season Home Game Tickets • Logo at Team sponsored events • Game sponsor (Full Page Ad) • Scorers table display • Autograph Red, White, and Blue Ball with your logo • Logo on Team T-shirts / giveaway
Sponsorship Options WHITE Sponsor - $10,000 • Radio Promotions • Game PA mentions • Arena Banner • Logo on Team Website • Program Book Ad • Two (2) VIP Tickets • Four (4) regular season tickets • Autograph Red, White, and Blue ball (with your logo)
2007-08 PLATINUM Community Sponsorship Packages PLATINUM game sponsorships are an effective and flexible means to promote your business in conjunction with the Detroit Panthers. These events are fun and your company will be part of the event at every game, creating tremendous exposure and impressions. These sponsorships are for the season (18 home games) and can be combined or customized. Availability is limited. STUDENT CLUB SPONSOR $7,500 25 Tickets to every game will be donated to the Student Club on the sponsor’s behalf for the season (18) games. Game day recognition and PA announcements. Banner announcing sponsor of the Student Club. Two (2) VIP season tickets, program ad, full page ad in Media Guide, and website advertisement. ALL-STAR TEACHERS AWARD SPONSOR $5,000 5 Teachers will be chosen from students who submit their teachers and brief letter. Teachers will receive a $250 check and VIP tickets for their family. Students will also receive tickets to Detroit Panthers game, and Teacher will be presented the All-Star Teacher award. Sponsor receive two (2) VIP season tickets, program ad, full page ad in Media Guide, PA announcements, and website advertisement. MVP PLAYER OF THE GAME SPONSOR $5,000 (for the season) Sponsor the MVP player of the game and receive mentions as the “MVP Player of Game” sponsor on radio and game announcement. This sponsorship will cover home and away games (36). Sponsor receive two (2) VIP season tickets, program ad, full page ad in Media Guide, PA announcements, and website advertisement.
2007-08 PLATINUM Community Sponsorship Packages PEE TEE the PANTHER (Mascot) SPONSOR $4,500 for the season Fun and exciting PeeTee the Panther, receive announcements when PeeTee appears in the community and at home games. Sponsor receives two (2) VIP season tickets, program ad, full page ad in Media Guide, PA announcements, and website advertisement. GAME BALL SPONSOR $750 per game At every game, one (1) ticket holder will be selected to receive the game ball. Players will autograph the official game ball for the winner. Sponsor with receive game day recognition, PA announcements, two (2) VIP tickets for the game, program ad, and website advertisement. STARTING LINE UP SPONSOR $3,500 Sponsor the starting line up and receive game day recognition at the start of each game, for the entire season (home and away games), and on live radio broadcast. Two (2) VIP season tickets, game day recognition, program ad, full page ad in Media Guide, and website advertisement.
2007-08 PLATINUM Community Sponsorship Packages 13TH MAN CELEBRITY SPONSOR $7,500 for the season Each game, a celebrity will be invited to be the Panther’s 13th Man. The 13th man will suit up and be eligible to play in the game. The sponsor will be announced at the introduction of the team. Sponsor will take pictures with 13th man and receive autograph team merchandise. VIP reception. Sponsor receive four (4) VIP season tickets, 6 regular season tickets, program ad, full page ad in Media Guide, PA announcements, and website advertisement Detroit Panthers 3D SPONSOR $8,500 for the season Fun and exciting Detroit Panther 3D sponsor. Every time the 3D light goes on (turnover in backcourt), the sponsor will be announced “the Sponsor 3D Light is on! This is an exciting way to connect game excitement to your company. Sponsor receive two (2) VIP season tickets, 2 season tickets, program ad, full page ad in Media Guide, PA announcements, and website advertisement Detroit Panthers TIME-OUT SPONSOR $4,500 for the season Every game timeout will be announced as a sponsorship. Sponsor with receive, live broadcast recognition, game day recognition, PA announcements, two (2) VIP season tickets, program book ad, full page ad in Media Guide, and website advertisement. LADY PANTHERS DANCE TEAM SPONSOR $7,500 for the season Sponsor the Lady Panthers and receive game day recognition at the start of every game. Logo on Dance Team’s calendars, community events, at local events, and live radio promotions. Two (2) VIP tickets, program ad, full page Media Guide, and website advertisement.
2007-08 PLATINUM Community Sponsorship Packages HALF TIME 3-POINT SHOT “$100 HOT SHOT” $7,500 for the season Sponsor the half-time entertainment 3 point shooter. One fan will be chosen to shoot and win $100 during half time. Sponsor mention during the game and at half-time for entire season. Sponsor receive two (2) VIP season tickets, program ad, full page Media Guide, PA announcements, and website advertisement. COMMUNITY CHARITY GAME$7,500 per game Each Detroit Panther’s game will be dedicated to a non-profit organization in the community (cancer research, leukemia, homeless shelter, youth organizations, etc.) Sponsor will be given recognition of this non-profit sponsorship. Three percent of game-day proceeds, will be donated to the designated charity on behalf of the sponsor. Also, Twenty (20) tickets will be donated to that charity to bring out fans to cheer on your Detroit Panthers. Sponsor receive four (4) VIP tickets, plaque recognizing community support, program ad, PA announcements, and website advertisement. DETROIT PANTHERS COUPON SPONSOR $1,000 Sponsor coupons will be distributed to 50,000 fans over the course of the season. Sponsor will receive two (2) season tickets, program ad, ad in media guide, game day recognition via PA announcements, and website advertisement.
2007-08 PLATINUM Community Sponsorship Packages PRESIDENT’S TEAM $3,500 Sponsor will receive four (4) VIP Season Tickets to each home game, Official Panther Fan Zone Hoodie Sweat Suit, four (4) Official Panther Fan Zone Tee Shirts, photo opportunities, program ad, full page ad in Media Guide, and website advertisement. GENERAL MANAGER’S TEAM $2,500 Sponsor will receive four (4) VIP season tickets to each home game, Official Panther Fan Zone Hoodie Sweat Suit, program ad, half page ad in Media Guide, photo opportunities, door prizes, website COACHE’S TEAM $1,500 Sponsor will receive two (2) VIP season tickets to each home game, two (2) Official Panther Fan Zone Tee Shirts, program ad, quarter page ad in Media Guide, website advertisement. STAFF’S TEAM $1,000 Sponsor will receive two (2) season tickets to each home game, two (2) official Panther Fan Zone Tee Shirts, program ad, ad in Media Guide.
ADDITIONAL SPONSORSHIP OPPORTUNITIES • Pre-Game Entertainment • Post-Game Concerts • Quarter Sponsor • Post-Game Autograph Session
ADDITIONAL SPONSORSHIP OPPORTUNITIES Coming Soon Detroit Panthers COUPON BOOK A great, affordable way to promote your business and support the team. Sponsor places coupon in 50,000 Detroit Panthers coupon books that are distributed free to fans. Company also receives ABA ball, 2 tickets to home opener, and website advertisement for one low price of $1,000.