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The Harris Connect program aims to provide a robust HTML-supported email tool for all campuses and the Foundation, facilitating effective communication with constituents and enhancing collaboration. The initiative includes email marketing, event registration, form building, and the creation of integrated online communities. Each campus will gain access to a dedicated admin manager and receive comprehensive training. With a variety of options for schools and colleges, the program ensures customizable and exclusive content tailored to their needs, while maintaining cost-effectiveness.
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Harris Connect University of Colorado SystemElectronic Communications Program
GOALS Provide a robust, html-supported, email tool for all campuses, system and the Foundation Communicate more effectively with constituents Obtain new, good data Increase collaboration and cross-promotion
HARRIS CONNECT Provides suite of electronic communication applications E-mail Marketing Event Registration Form Building Online Communities Integrated with a database Advance
SUPPORT Admin manager for each campus In-person training sessions Online taped training Online users community Users groups
TIMELINE JULY 1: Email tool access Alumni departments on each campus Schools and colleges on each campus JULY 1: Online communities System (alumni, donors, faculty/staff, students, parents and friends) Each campus (alumni)
SCHOOL/COLLEGE OPTION 1 Chapter Pages • No annual site costs • Built within a campus site; contains all records • Applications are the same as the campus site • Events calendar is shared with all groups on the campus site • Options for departments are more limited • Content is customizable; managed by you
SCHOOL/COLLEGE OPTION 2 Satellite Site • Annual fees • Includes records specific to the school/college or department (exclusivity for alumni) • Unique applications and events module • Requires site management by school/college • More options for departments • Content on satellite level is static; requires Harris to modify
COSTS $5,000 per year per satellite (cost savings at 11 satellites) IMA accounts $1,500 set up fee (cost savings at 6 IMAs)
CONCLUSION Centralized tools and support Decentralized communications Achieve the goals: Robust e-mail application Effective communications New, good data Collaboration and cross-promotion