Chapter 5. Writing Business Messages. Being sensitive to Your Audience’s Needs: Adapt the “you” attitude –messages using an “I” or “we” attitude, they risk sounding selfish. Adapting To Your Audience. Maintain standards of Etiquette .. Try to express thoughts in a kind manner.
Writing Business Messages
Emphasizing the Positive: there is a big difference between delivering negative news and being negative.Adapting to Your Audience