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Introduction of the ipad

By: Michael Mitchell & Craig Rampersaud. Introduction of the ipad. What is it?. A tablet computer. Considered to be in category between the smart phone and the laptop computer. Similar functionality as the iphone and ipod touch.

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Introduction of the ipad

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  1. By: Michael Mitchell & Craig Rampersaud Introduction of the ipad

  2. What is it? • A tablet computer. • Considered to be in category between the smart phone and the laptop computer. • Similar functionality as the iphone and ipod touch. • It runs a modified version of the iphone operating system.

  3. Models • Wi-Fi • Wi-Fi and 3G Both models can be purchased in three different storage capacities. • 16 GB- $499 • 32 GB- $599 • 64 GB- $699

  4. Features • Wireless Internet/3G • Email • Photos • Video • I-tunes • I-books • Maps

  5. Accesibilty • Light weight: 1.5 lbs • 9.7’’ inch screen • 7.5’’ wide • .5’’ deep • 10 hrs of battery life

  6. Apple’s Marketing Strategy • Positioned as “the pioneer of the next generation of digital journalism” • Portal for newspaper subscription • Reading articles • Apple often leaks information out, unofficially.

  7. Ipad vs. Kindle • I-pad: • Color LCD screen • Flashy • Variety of features and uses • Bigger screen • Easy to navigate • Automatic screen rotation

  8. I-pad vs Kindle • Kindle: • Lighter • Cheaper • Mainly used for reading books • Plain and boring

  9. The End…

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