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Opening the Gates:

Opening the Gates:. Interactive and Multimedia Elements of Newspaper Websites in Latin America. Ingrid Bachmann Summer Harlow The University of Texas at Austin ISOJ 2011. Aims.

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Opening the Gates:

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  1. Opening the Gates: Interactive and Multimedia Elements of Newspaper Websites in Latin America Ingrid Bachmann Summer Harlow The University of Texas at Austin ISOJ 2011

  2. Aims • Understand how newspaper websites in Latin America are handling an industry-wide shift toward participatory journalism. • Are newspapers opening their newsrooms to citizens by providing web features that encourage reader participation? • How much participation is actually possible, considering the digital divide?

  3. Theoretical framework • Gatekeeping (White, 1950; Shoemaker, 1991) • Citizen journalism, para-journalism, public journalism, user-generated content, collaborative journalism, and participatory journalism (Black, 1997; Burns, 2010; Kovach & Rosenstiel, 2001; Rosen, 2008; Thurman, 2008; Vujnovicet al., 2010; Bowman & Willis, 2003) • Digital divide (Castells, 2001; Diani, 2000; Fuchs, 2009)

  4. Methods • Content analysis • 19 Latin American newspapers • Flagship newspaper from each country except Puerto Rico • Dec. 9-15, 2010 • Home pages, and 2,304 articles coded • Inter-coder reliability • Cohen’s kappa .81-1

  5. Methods • Multimedia • Video, photo, mobile devices, links • Interactive • Sharing via social media or email, search feature, most popular stories • Participatory • Reporting corrections, submitting citizen reports, reader comments

  6. Results • Homepage multimedia features

  7. Results • Homepage interactive features

  8. Results • Homepage participatory features

  9. Results • Stories’ multimedia features

  10. Results • Stories’ interactive features

  11. Results • Stories’ participatory features

  12. Results • The features were included in varying degrees. • These web features were not correlated with press freedom or development. • However, multimedia features and combined web features were significantly correlated with Internet penetration. That is, newspapers from countries with higher rates of Internet access included more multimedia elements.

  13. Conclusions • These Latin American newspapers include basic multimedia elements, but are slow to adopt more interactive and participatory features. • Newspapers in Latin America still follow a print-first mentality, adapting new technologies to fit with old practices. • Reader interaction allowed only on a superficial basis. • Digital divide limiting web features offered?

  14. Will newspapers… …forego their traditional role as gatekeepers and fully embrace the interactive potential of the Internet? OR …remain static, clinging to traditional print practices and philosophies in a digital world?

  15. Opening the Gates: Interactive and Multimedia Elements of Newspaper Websites in Latin America Ingrid Bachmann Summer Harlow The University of Texas at Austin ISOJ 2011

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