Top Digital Marketing Terms That Everyone Must Know.

1. Digital Fest digitalfest.tumblr.com/post/658674645155856384/top-digital-marketing-terms-that-everyone-must Top Digital Marketing Terms That Everyone Must Know. here’s a list of the commonly used digital marketing key terms that you should know. 1. Bounce Rate: This is basically used for defining the effectiveness of your website pages. It is the percentage of visitors who left your website after viewing only one page. A high bounce rate may indicate that you have a poor site design or your site architecture is too nebulous. If we elaborate this in other words, it reveals in clear terms that if the users can be a party with your website and if your content is toothsome. 2. DA (Domain Authority): Domain Authority or DA is a number determined by MOZ to the websites according to the relativity of your website for a specific subject area. DA helps you determine your competition against different websites in your industry. It is a number that ranges between 1 to 100. The higher the score, the greater will be the site’s ability to rank in searches. 3. Engagement Rate: It is an important metric that indicates the level of interest of the users in your website. It takes into consideration actions like clicks, comments, shares, etc. These factors are used to determine past performance as well as create more relevant content. It can be calculated by using third-party tools (like Coschedule) or by using in-app analytics (like in Instagram). If You are curious to know some more Digital Marketing terms. 1/1