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Alex Paul Visit East Anglia

Alex Paul Visit East Anglia. www.visiteastanglia.com. What is VEA?. A Company Limited by Guarantee Non profit making Objective is to promote Tourism in East Anglia Funded by 10 leading players in Norfolk & Suffolk with £100,000

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Alex Paul Visit East Anglia

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  1. Alex Paul Visit East Anglia www.visiteastanglia.com

  2. What is VEA? • A Company Limited by Guarantee • Non profit making • Objective is to promote Tourism in East Anglia • Funded by 10 leading players in Norfolk & Suffolk with £100,000 • Supported and recognised by the New Anglia LEP, Visit England and both County Councils

  3. Value • Total value of tourism to Suffolk economy = £1.75bn • Total employment = over 36,000 jobs • Approx 2,000 tourism businesses • Domestic holiday nights = 4.8 million • Overseas Visitor Nights = 1.7 million • Total day trip visits = 24.7 million

  4. Reason to Visit • Wide range of cultural, historical, leisure pursuits, sporting facilities, natural countryside, beaches and quality food and drink, festivals and events • Easily accessible by road, rail, air and sea • Has the warmest and driest climate in the UK

  5. Toursim Activity • Primary marketing brand - Visit Suffolk • Ongoing web platfform inc social media – over 40k unique visitors every quarter • Direct marketing to regional and national databases – 500k with VisitEngland • PR – Suffolk based stories to national / local media • Spring campaigns – Visit Suffolk digital campaigns launching in March 2103 • National campaigns with VisitEngland – rural and coastal themes for 2013 • Regional Campaigns with Greater Anglia • Local tourism groups – Bury, Ipswich, Suffolk Coast, Newmarket • Tourism Conference – Thurs 27th Sept at DanceEast • Get involved! • Contact Amanda Bond – amanda@visiteastanglia.net

  6. www.visiteastofengland.com

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