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CHOOSING THE APPROPRIATE MEDIUM FOR YOUR PUBLICATION: JOURNAL SELECTION TACTICS SCIENTIFIC LAWRENCE LIBERTI, MS, RPh VP, GENERAL MANAGER JUNE 2008
Overview • Journal Types • Assessing Journal Characteristics • Comparative Class Analyses • Conclusions
Journal Selection is Key to Physicians Liberti, Casebeer et al: 64th Annual AMWA Conference, Oct 2004, St. Louis MO
Journal Types • Trade • Peer-reviewed • Print • Online • Open-access • Society Sponsored • Commissioned article journals
Assessing Journal Characteristics • Journal statistics provide a systematic and objective way to measure the influence of journals, identify trends, categorize and characterize journals • Multiple metrics need to be considered • Objective metrics • Subjective metrics • Confusing metrics
Sponsorship • Society-sponsored • Commercial published • Partnership of society/academia – commercial publisher
Editorial Board • Does one exist? • What is it’s role? • How often do members changes? • Are there potential conflicts of interest?
Reach/Readership/Audience • Does the journal reach the desired audience? • By what measure(s) is this determined? • Quality of audience • Quantity of audience
Ulrich’s Periodicals Directory http://www.ulrichsweb.com/ulrichsweb/
Publication “Lag Time” • How long does it take to get an article • Reviewed • Accepted • Published • How important is rapidity of publication to the particular research?
“Quality Scores” • What metrics can be used to measure the quality and relevance of information in a journal?
Quality Scores • Faculty of 1000 (www.f1000medicine.com) • Articles are identified and scored by “Faculty Members” • Score 3,6,9 (recommend, must read, exceptional) • Consistency, clinical relevance?
Quality Scores • READER Scoring system • Relevance- to my practice • Education – influence on behavior • Applicability – could it be used in practice? • Discrimination- Quality of methodology and presentation • Evaluation- scoring using above criteria • Reaction- Four categories • Classic paper, immediate impact • Important enough to be filed • Of possible interest • Ignore MacAuley D: Br J Gen Pract. 1994 Feb;44(379):83-5
Quality Scores Thomson Message Mapping SystemSM (TMMS) Scores based on Science - Source Score Quality – JIF Evidence – Message Factor Format – Letter, Brief Comm, Primary Article http://www.thomsonreuters.com/products_services/scientific1/tmms
Other Journal Metrics • Journal Citation Reports
Category data view Similar statistics are provided for the overall category, this provides “benchmark” statistics for similar journals. As with the journals, the details of the calculation are provided for each metric
Key Citation Statistics and additional valuable detail. Explore relationships with other journals through “Cited” and “Citing” data.
Other Journal Metrics • The Eigenfactor • Eigenfactor.org is a non-commercial academic research project sponsored by the Bergstrom lab in the Department of Biology at the University of Washington. • Goal: to develop novel methods for evaluating the influence of scholarly periodicals and for mapping the structure of academic research
The Eigenfactor • Ranks journals much as Google ranks websites. • Measures journal price as well as citation influence • Contains 100K+ reference items • Adjusts for citation differences across disciplines • Uses 5-year citation data
Allows for Better Comparisons Across Research Areas http://www.eigenfactor.org/whyeigenfactor.htm
Eigenfactor and JCR • With EF the review journals don’t appear at the top of the ranking the way they do with the JIF (possible strength) • EF is a recursive formula that takes into account the prestige of the journals that cite your journal. Sometimes a relatively obscure journal can be elevated if it gets cited by Science and Nature • EF is based on the JCR cited-citing matrix • EF uses JCR “citable item” counts • The algorithm similar to Google’s page rank • Does EF magnifies the Matthew effect? (ie, “the rich get richer”)
Journal Price http://www.eigenfactor.org/whyeigenfactor.htm
Comparative Class Analysis http://www.eigenfactor.org/whyeigenfactor.htm
Conclusions • Journal selection is important with respect to how readers perceive published information • Journal selection criteria are subject to interpretation • No single metric is capable of identifying the “right” journal for a submission