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DESIGN.EDU K12 Lab Network Pop Up Class. Jan 2014. TODAY’S AGENDA. Now until 11: 10 Use metaphor to iterate (based on learnings ) C reate new prototypes 11: 10- 12:30 Prep for testing Test with users + iterate prototypes (a lot!) 12:30 – 2:00 Grab lunch and debrief with your team
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DESIGN.EDU K12 Lab Network Pop Up Class Jan 2014
TODAY’S AGENDA Now until 11:10 • Use metaphor to iterate (based on learnings) • Create new prototypes 11:10-12:30 • Prep for testing • Test with users +iterate prototypes (a lot!) 12:30 – 2:00 • Grab lunch and debrief with your team • Show, Don’t Tell your stories • Debrief
metaphor: why? metaphor making is really about iteration inspiration
“house of straw” vs. “house of cards” “big bad wolf” vs. “huff and puff” metaphor: example? “outfoxing your opponent” vs. “outsmarting your opponent” notice what each makes you feel, see, smell, hear, taste
metaphor: what? Using the experience of your solution from user testing and identifying sensory non-verbal cues so that you activate your user’s imagination to fill in the blanks. you want the user’s imagination to do all the of work (you just set the right trajectory)
metaphor: how? use your senses access your imagination test your metaphor
metaphor: how? and extract only that which is your solution experience. Abstract away everything particular to the context
metaphor: why? “a solid foundation weathers all turns of the wheel of fortune” vs. “sweat on the brow when preparing pays off in facing adversity”
show your tested prototypes (5 min) display all prototypes in teams (only displaying!) share your testing learnings(10 min) 1-2 post-it notes learnings (only post-its!) consolidate with metaphors (15 min) 1-2 post-it notes: “what is this prototype really about?”(only post-its!) iterate into a new prototype (15 min) aim for 1-2 prototypes per team now in your teams
your solution your users’ needs
beta testing focus groups client dinners testingwith users... pre-release usability centers web analytics surveys
your testing mindset use your prototypes as a probe to continue to gain empathy for your users be clear what variable you are testing
your testing mindset use your prototypes as a probe to continue to gain empathy for your users be clear what variable you are testing
test: how? establish roles within the team set the stage let the user experience the prototype observe the experience check in with the user record your learning throughout iterate and repeat
Record your learning! + What worked… - What to improve… !! Ideas… ? Questions…
test: how? establish roles within the team set the stage let the user experience the prototype observe the experience check in with the user record your learning throughout iterate and repeat 60 minutes for testing and iterating
story design it’s a human centered way to communicate
your story design what’s most important in your solution? solution prototyping what is missing from their life? sum it up. focus on your learning. need learning who are they? user happily ever after…
your story design what’s most important in your solution? solution prototyping what is missing from their life? sum it up. focus on your learning. need learning who are they? user happily ever after… a 90 second story
what’s most important in your solution? solution prototyping what is missing from their life? sum it up. focus on your learning. need learning who are they? user happily ever after…
DESIGN.EDU K12 Lab Network Pop Up Class Saturday Jan 25 HERE TO TEST IDEAS? Join us UPSTAIRS, Studio 2 415.308.6451 if lost