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grow. organise. main features and benefits. communicate. System Security. overview. grow. system benefits. organise. comms. social networks. present & future. questions. ACPO Secured by Design Status PCI security anti-hack (PEN) audited monthly http://www.hackerguardian.com

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Presentation Transcript
slide1

grow

organise

main features and benefits

communicate

slide2

System Security

overview

grow

system benefits

organise

comms

social

networks

present

& future

questions

ACPO Secured by Design Status

PCI security anti-hack (PEN) audited monthly http://www.hackerguardian.com

System adheres to www.securitymetrics.com terms

https encrypted system access including all user admin areas and registration screens.

All Alert systems are hosted within ISO27001 environment

ICO registered company, DPA compliant product (challenged & passed)

The system records a full audit trail of every action

Hack attacks and rogue login attempts are monitored constantly

Every administrator signs a user access agreement detailing rules and conventions of use. All VISAV Staff* are all Police vetted

slide3

Overview: The Unique Neighbourhood Alert Approach

Central secure joined-up database

Huge capacity, secure, scalable and robust system

Data terms enabling Social Media flexibility in a secure trusted system

End user dictates and controls data sharing permissions

overview

White label solution

grow

System supports multiple brands, sites and member administration areas

Users join a local or National trusted site but receive a joined up service

Enable engagement with hard to reach groups/areas with locally marketed systems

Shared administration

system benefits

organise

Multiple (vetted and trained) administrators work on the same user data

Segregated databases per organisation, centralised user updates

Centralised end-user and administrator support from VISAV.

Pool resources, administration, marketing and communication costs where required

comms

Social media enabled

Broadcast Tweets automatically where required, share on FaceBook, provide RSS feeds but all closely controlled, feeding back to your own sites and carefully measured

social

networks

Data ownership passed to registered users

Users have 24/7 access to account profile and message archive

Most F.O.I. queries are instantly satisfied with online provision

Users update own email, phone numbers, address and interests

present

& future

State of the art communication tools

Send and receive email, text and recorded voice messages

Users rate messages on quality, content and relevance

Customisable information reporting tools built in (ASB, Graffiti etc)

Delivery failure systems ease data validation admin

questions

slide4

Overview: The story so far:

Unprecedented database growth

overview

165,000+ registered users in two years

4000+ self registrations a month: pure generic growth

70+ separate websites powered by Neighbourhood Alert

grow

Communication growth

Over 1.4 Million community and Police messages a month

Official communication system for eight Police forces covering ten counties

1500 trained administrators sharing workload and managing central user database.

system benefits

organise

Neighbourhood and Home Watch Network (England & Wales)

Biggest growth in a central database in 30 year history

110,000 new registered users in just two years

Nearly 120 trained administrators manage and promote their own neighbourhoods

comms

User Satisfaction

social

networks

Consistent positive feedback for system and messages:

Unprompted additional comments:

33% System is fantastic

50% Messages are excellent

1% Combination of all negative issues

present

& future

88% overall message score (Quality, Content and Relevance)

questions

slide5

Overview: The story so far:

Cumbria Evaluation Exercise results: Perception of partners (237 returned surveys, Oct 2012)

overview

grow

system benefits

organise

comms

social

networks

present

& future

questions

slide6

Nottinghamshire Police

Mansfield Strategic Partnership

Lincolnshire Police

overview

Wakefield District Council

Northamptonshire Police

Cumbria Fire & Rescue

Notts Trading Standards

grow

Cumbria County Council

Demographic profiling

Community interests

Data export

system benefits

organise

Instant mapping

Email, Voice Text messaging

Two way, engagement tool

Outstanding action lists

comms

High capacity distribution

Auto data validation & cleansing

NHWN scheme tools

social

networks

Live scheme coverage mapping

Vetted, trained support network

Ongoing development

present

& future

Secure, Live, Resilient Db

Optimised back to ie6

Web Marshall friendly

questions

slide7

overview

grow

system benefits

organise

comms

social

networks

present

& future

questions

slide8

overview

grow

system benefits

organise

comms

social

networks

present

& future

questions

slide9

Grow: Increase in membership

overview

Inclusion on multiple Micro-sites

Inclusion on Business Portal sites

Registration facility on large national

partner sites (NHWN, Alzheimer's etc)

grow

Manual registrations Forms

system benefits

organise

Blackberry.neighbourhoodalert.co.uk

comms

social

networks

present

& future

questions

slide10

Grow: Increase media coverage

overview

grow

system benefits

organise

comms

social

networks

present

& future

questions

slide11

Organise: Maps, Charts and Graphs

Various instant user maps are available and can be used to display Schemes, Business Watches Farm Watch members as well as any other group of user that you have highlighted in the Community Contacts area

overview

grow

system benefits

organise

comms

social

networks

present

& future

questions

slide12

Organise: Maps, Charts and Graphs

overview

Demographic analysis for your areas

grow

system benefits

organise

comms

social

networks

present

& future

questions

slide13

Communicate: Agenda

Sending and receiving messages

overview

Send messages by drawing a circle on a map

grow

Send messages based on location

system benefits

organise

Send messages by Neighbourhood Watch participation

communicate

Send messages by Community Group membership

social

networks

Send messages by Demographic groups

present

& future

Send messages by Search

questions

Next >

slide14

Communication tools: intelligent messaging

overview

Messages sent by email, text and recorded voice can all be replied to instantly.

grow

Responses are stored in the users Communications log and listed in the “Message Replies” report

system benefits

organise

The Administrator who sent the original message is notified that there has been a reply

communicate

“Delivery failures”, “Out of office replies”, “Deleted un-read”, “Dead phone numbers” and other notifications are recorded in the users Communications log.

social

networks

Two consecutive failures suspends further messages and Alert attempts to make contact with the user in other ways to notify them of the problem.

present

& future

questions

slide15

Social Media: Achieve best results safely

overview

Create a message

in Neighbourhood Alert

Automatic web page version on multiple sites (if public info)

grow

email

Voice

Text

system benefits

organise

Distribution based on end user preferences

comms

Some recipients forward the email

Some recipients “Tweet” the email content and “Share” it on Facebook

social

networks

Tweets are re-tweeted, Shares are “Liked”:

Message is propagated in the Social Network

present

& future

Tweets all link to your message pages

questions

slide16

Social Media: Achieve best results safely

How?

overview

Create a message

in Neighbourhood Alert

Automatic web page version on multiple sites (if required)

grow

email

Voice

Text

system benefits

organise

comms

Google indexes your message pages

social

networks

Site visitors “Plus-One” the message page

Search engines send lots of visitors to page

Web visitors Tweet and Share your message

present

& future

An ongoing “instant” cycle of message propagation from a controlled, trusted source.

questions

Every element is measured and can be reported on.

slide17

overview

grow

system benefits

organise

comms

social

networks

present

& future

questions