Mobilizing Funding for a Successful Census Count in Our State

1. Philanthropy Counts: Mobilizing Funding for a Successful CensusCount in Our State Tuesday, April 9, 2019

2. WELCOME & Introductions

3. Welcome & Agenda Review

4. Introductions • Co-Chairs of the Statewide Funders Table: • Melina Sanchez, Program Officer • The James Irvine Foundation • Tara Westman, Program Manager • The California Endowment

5. Dual goals for census 2020

6. Panel: Census & Power-Building

7. Panelists • Moderator: Karla Zombro, California Calls • Michael Gomez Daly, Inland Empowerment • Kimi Lee, Bay Rising • Jesus Martinez, Central Valley Immigrant Integration Collaborative (CVIIC) • Adrianne Shropshire,Black Census & Redistricting Hub

8. 7 Community-Led Voter Engagement networks • 93 local affiliates implementing Integrated Voter Engagement programs in 28 counties across the state. Educating, motivating, and turning out new and infrequent young voters, voters of color, immigrant voters, low-income voters. Changing the California electorate to win deep structural change.

9. WHAT IS INTEGRATED VOTER ENGAGEMENT (IVE)? • Multi-year strategy • Engaging people year round • Works to involve people beyond voting • Led by local, community-based organizations • Develops Grassroots Leaders • Use of technology

10. ENSURING A COMPLETE COUNT BUILDS COMMUNITY POWER • The most vulnerable communities (immigrants, formerly incarcerated, homeless) are most impacted by Census-based programs • It’s a key way for residents to participate in making their voices heard • Focus on HTC communities requires innovative approaches • Opportunity to Deepen and Expand Alliances (across sectors, regions, constituencies) • Educate residents on a Vision for California’s future and a Narrative on the role of government/ who is “deserving” of services and support • Important way to protect our gains and push back against attacks • Ensure collaborative (vs. competitive) redistricting process

11. Michael Gomez Daly • Director, Inland Empowerment • Michael@InlandEmpowerment.org

12. Inland Empire: HTC in Region 7- Tracts 25+ • Population: 2,068,169 • Total Occupiable Units: 577,750 • Renter Occupied: 304,599 (52.7%) • Persons below poverty level: 507,299 (24.5%) • Unemployed persons: 119,030 (5.7%) • Persons w/o health insurance: 381,340 (18.4%) • Persons who are foreign born: 538,858 (26%) • Persons with disabilities: 218,989 (10.5%)

13. Inland Empire • Volunteer Trusted Messengers • Forums & Events • Integration into Service • Census Centers • Social & Digital Media • Earned Media • Direct Contact • door to door • phone bank • texting • pledge cards • Outreach Workers • Trusted Messengers • High Profile Trusted Messengers • The Community Foundation of Riverside and San Bernardino Counties was awarded $2.4 Million via ACBO, which puts us $1 Million short for current projections of LRS score of 25+ • We would like to target all Census Tracts with LRS score of 20+ but we will be roughly $2.5 million short

15. Bay Area: Organizing for long term change…

16. Bay Area: Coordinated Strategy: • Shared communications and messaging • Regional ethnic media plans • Cultural Strategy that uses art and creative expression

17. The 2020 Census and the Central Valley • Jesus Martinez, Ph.D., Central Valley Immigrant Integration Collaborative • CVIIC

18. CVIIC Strategy for Census Activities in Central Valley Objective: Empower Central Valley Organizations and Hard to Count Communities 6 Point Strategy: • 1. Support for the Creation of Local Level Coalitions/ Complete Count Committees (May 2018-Now) • In absence of other leadership, lack of funding for CV organizations interested in Census work • Helped organize Census coalitions/Complete Count Committees in Fresno, Kern, Merced, San Joaquin, Stanislaus, Tulare Counties • 2. Organizational Empowerment and Capacity Building: via ongoing trainings • 3. Regional Coordination and Networking: avoid reinventing the wheel • 4. Central Valley 2020 Census Research: SJVHF San Joaquin Valley Census Research Project • 5. CensusAdvocacy: local, state, federal levels • 6. Next Phase is Development of Effective Outreach Campaigns: leverage CVIIC’s work with immigrants

19. Central Valley: WhatisNeeded at thisStage? 2. Dissemination of Current and Future Census Employment Opportunities The 2020 Census will only be successful if right people are hired – from top administrative positions to census canvassers. Need to recruit and train people who will apply successfully for census positions and are qualified to work with hard to count communities 1. Active Involvement of More Institutions, CBOs, Local Governments, Private Sector • In comparison to LA and Bay Area, the Central Valley is behind in census-related preparations, no local investment. • Little to no institutional memory. • Key questions: how does census fit in with current priorities of local organizations? What is feasible? • Greater involvement can lead to greater influence in national and state level discussions, advocacy • State funding will only be supporting a small number of interested organizations, is insufficient. 3. Regional Coordination and Collaboration • To leverage existing and future resources. • To avoid duplication of efforts and reinventing the wheel. • To develop and implement effective outreach and civic engagement strategies in region. • Not easy but regional coordination and collaboration are possible

21. Black Hub: The Primary Goal • Ensure Black-led and/or Black-serving organizations have the resources and capacity to lift the voices of Black individuals and communities throughout the census and redistricting process. Role of the Hub • Provide leadership and anchor Hard-to-Count (HTC) outreach to maximize participation of Black people in the 2020 Census • Convene orgs for collaboration and coordination on outreach, messaging, data analysis/use in key regions • Coordinate with other Black orgs/institutions doing major work on census and redistricting

22. Hub Components • Coalition Building • Primarily focused on hub partners • Organizing Technical Expertise and Support • Data for effective outreach—two phases: planning and enumeration/NRF (which areas CAN be covered); line drawing & communities of interest • Strategic Communications • Public and political education to help Black folks understand Census/redistricting and connect dots to quality-of-life issues • Outreach and Education in Black HTC Areas of CA • CBO training and capacity building; focus on specific constituencies • Policy Advocacy on key issues • Ensure census and redistricting policies work to the benefit of Black communities • Coordination with other non-Black HTC Partners/Allies • Promote collaboration vs. competition

23. Curated Q&A

24. lunch

25. Philanthropy’s unique role

26. State Funding Overview

27. State Preparations for 2020 $120.4M CPAN est. for full cost of CBO outreach $27M Last year’s allocation for CBO outreach $93.4M Remains for full cost of CBO outreach

28. Estimate of full CBO outreach costs $7,385,865 $2,192,737 $6,157,757 $16,916,754 $10,758,417 $6,314,430 $13,308,551 $40,009,493 $8,341,749 $8,977,325 Analysis supported by Asian Americans Advancing Justice

29. State allocations for CBOs $4,050,000 allocated for Statewide CBOs $1,296,675 $266,220 $1,119,960 $2,813,670 $2,382,210 $1,115,370 $2,425,815 $8,461,665 $1,402,245 $1,666,170

30. What is the gap?

31. Estimated CBO outreach funding gap $5,820,090 $1,853,821 $4,841,170 $13,484,834 $8,031,801 $4,995,998 $10,449,085 $30,228,162 $6,651,520 $7,026,596 Analysis supported by Asian Americans Advancing Justice

32. Private Philanthropy Funding Overview

33. California 2020 Census Statewide Funders Initiative • The California Census 2020 Statewide Funders’ Initiative was established in 2017 to achieve two overarching goals: • To ensure that hard-to-count populations in California are accurately counted • To build a stronger movement infrastructure across the state that can improve opportunities and conditions for Californians who have been politically, economically, and socially marginalized

34. California Philanthropic Ecosystem Complete Count Committees FCCP - Funders Census Initiative State and local elected officials Philanthropy Serving Organizations

35. Funders at the Table

36. Funders at the Table

37. Census Investors to Date

38. Partners, Stakeholders, Allies Complete Count Committees FCCP - Funders Census Initiative State and local elected officials Philanthropy Serving Organizations

39. Grantee Organizations Complete Count Committees FCCP - Funders Census Initiative State and local elected officials Philanthropy Serving Organizations

40. Grantees (partial list) Advancement Project, Asian Americans Advancing Justice Los Angeles, Asian Americans for Community Involvement, California Calls – MVP, California Community Foundation, California Institute for Rural Studies, Cecil Murray Center, Center for Collaborative Solutions, Central California Immigration Integration Collaborative, Central Valley Collaborative, Chinese for Affirmative Action, Community Foundation of Riverside and San Bernardino, Community Partners fbo California Native Vote Project, Council on American-Islamic Relations California, CVIIC, Daly City Partnership, Disability Rights California, Dolores C. Huerta Foundation, East Bay Community Foundation, Fairbank, Maslin, Maullin, Metz (FM3), Faith in the Valley, Fenton Communications, First 5 Association, First 5 Contra Costa, GCIR, GreatNonProfits, Inland Empowerment, Institute of Local Government, International Children Assistance Network, Jakara Movement, La Opinion, Latino Community Foundation, Leadership Counsel for Justice and Accountability, Madera Coalition for Community Justice, NALEO, NCG, Nuestra Casa, Pakistani Community Center, Partnership for America's Children, Philanthropy California - San Diego Grantmakers, PICO California, Public Policy Institute of California, Puente, Radio Bilingue, Inc., RYSE, Sacred Heart, Safe Return Project, San Joaquin Valley Health Fund, Sierra Health Foundation Center for Health Program Management, Silicon Valley Community Foundation, SIREN, Southeast Asia Resource Action Center, Southern California Grantmakers, The Community Foundation (Riverside and San Bernardino), United Ways of California, USC Annenberg, Vietnamese American Roundtable, Westside Family Preservation Services Network, and Working Partnerships

41. Overview of Philanthropic Investments $30M $15M - $18M $13M Invested Total Expected

42. Foundation Grants By County 42

43. Combined State & Philanthropic Funding By County

44. Total Public and Philanthropic Investments $171M $68M $103.3M Total Total Expected

45. Estimated CBO Outreach Funding Gap $5,820,090 $1,853,821 $4,841,170 $13,484,834 $8,031,801 $4,995,998 $10,449,085 $30,228,162 $6,651,520 $7,026,596 Analysis supported by Asian Americans Advancing Justice

46. How the Gap Imperils the Count • Without sufficient resources, community-based organizations will not be able to do the multi-touch outreach necessary. • Who might not be counted: • Monolingual speakers • People in high renter-density areas • Children, especially 0-5 • Displaced/homeless people • Rural residents • Those without Internet access • Sheer geographic scale of California + size of population + hostile policy and political environment = very challenging Census outreach.

47. Funding Strategies Stories of Engagement

48. Speakers

49. Stephania Ramirez Director, Strategic Initiatives California Community Foundation sramirez@calfund.org

50. Amy Fitzgerald Senior Program Officer East Bay Community Foundation afitzgerald@eastbaycf.org