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boost your roi with

Boost Your ROI

With

INBOUND MARKETING

Inbound Vs Outbound

In contrast to outbound marketing inbound marketing is an approach that utilizes tactics

such as videos, content marketing, SEO, etc. to captivate target audioences and enhance bussiness opportunities.

54% more leads come

from inbound marketing.

Companies drive 3x higher

ROI on inbound

campaigns than outbound.

Average cost of lead generation

$343 for outbound whereas

inbound is $143.

Percentage Of Marketers

Marketing

Relations

Paid ads

Online

Development

Email

Social

Paid ads

Blogging

Public

Collateral

SEO

Media

Challenges Faced By Marketing

Signifcant reduction in marketing and mailing costs due to better data quality.

65%

Generating Trafc & Leads

43%

Proving ROI of marketing

28%

Securing budgets

26%

Managing websites

25%

Identifying right technology needed

23%

19%

Targeting content for audience

Training team

17%

Hiring top talents

0

20

40

60

80

100

Inbound Marketing Tactics To Promote Sales

Inbound Marketing tactics help generate website trafc and in turn help in lead acquisition.

Blog

SEO

Social Media

Videos

Content

webinars

Pay per click ads

ect.

DISCOVER LEADS

EDUCATE PROSPECTS

CONVERT

SALES

ROI

Impact of Inbound Marketing

Inbound Marketing tactics are impacting revenue infow in a positive way..

72% of business executives

said social media helped

with closing business deals.

275% is the average

ROI from

online campaigns.

74% of Adults prefer

email marketing for

commercial

communication.

46% of daily searches

are for information

on products or services.

62% of companies

that designed a

website specifcally

for mobile

had increased sales.

Companies that blog

have 97% more links

to their website.

Sources :

http://cdn2.hubspot.net/hubfs/53/HubSpot-State-of-Inbound-Report-2016.pdf?__

hstc=20629287.4add77216449aa56700ca09df4db153d.1487750033482.14912

03679810.1491208512205.37&__hssc=20629287.1.1491212760652&__hsfp=

1721500432&hsCtaTracking=7b8dec0c-af54-4700-899c-3d4907a5cdc4%7C323

c7216-def8-4f80-bb32-0ec9964b65f3

http://www.roshanjoshi.com.np/web/tag/inbound-marketing/

http://www.ironpaper.com/webintel/articles/statistics-on-digital-marketing-opportunities-for-2016/