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Using Knowledge to Build Media Getting Serious with eLearning Using Serious Gaming and Web 2.0 Tools in Learning Kelly Juhasz April 24, 2008 www.juhaszdevelopment.com Using Knowledge to Build Media www.juhaszdevelopment.com Using Knowledge to Build Media

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slide1

Using Knowledge to Build Media

  • Getting Serious with eLearning
    • Using Serious Gaming and Web 2.0 Tools
    • in Learning

Kelly Juhasz

April 24, 2008

www.juhaszdevelopment.com

slide2

Using Knowledge to Build Media

www.juhaszdevelopment.com

slide3

Using Knowledge to Build Media

Who needs to know about Serious Games?

  • Games designers who are being asked to includeinstructionalelements within game play and are looking for guidance on how to make those additions.
  • Learning designers who are interested in adding computer games and simulations to their learning designs.
  • Line of business decision-makers who are exploring ways to reach an increasingly wired, hyper-connected workforce already accustomed to anytime, anywhere access to ideas, information and each other.
  • Educators - at all levels.

Anne Derryberry, 2007

www.juhaszdevelopment.com

slide4

Using Knowledge to Build Media

  • Serious Games
  • Play is an important contributor to human development and learning
  • Play is a mandatory element of serious games
  • Anne Derryberry, 2007

www.juhaszdevelopment.com

slide5

Using Knowledge to Build Media

Serious Games

  • Benefits
  • The benefit of simulated experiences and serious games is that failure doesn't mean a life-destroying professional disgrace or suffer dangerous consequences of a wrong decision with life or death
  • Focus on specific and intentional learning
  • Ability to change beliefs, skills, behaviours
  • Engaging and entertaining
  • Pressure and demand from learners for more engaging training

Challenges

  • Cost
  • Lack of understanding of design and how learners learn
  • Lack of experience in playing games
  • Lack of experience in education and instructional design
  • Lack of support from senior management to explore the gaming ideas and how they can benefit the company.
  • Lack of standards in design and platforms (industry)
  • Upcoming lack of skilled game developers (industry)

www.juhaszdevelopment.com

slide6

Using Knowledge to Build Media

  • Game-based software  that takes students inside cells to experience the structures and processes of cell biology. It uses:
    • Current scientific literature
    • 3D interactive environment called the cellscape
    • Online learning community
  • Uses state-of-the-art computer gaming technology
  • Augments current teaching practices with virtual environments
  • Users to learn through exploration, interaction, and manipulation.

www.juhaszdevelopment.com

slide7

Using Knowledge to Build Media

The Agricultural Institute of Canada

  • Standards of Professionalism and Ethics
    • Create a simulation that would give professionals that experience without the consequences.       
    • Create an interactive scenario in which the learner had to go through a day in the life of a farm consultant.
    • The game laid a number of ethical traps.
    • Most people who played the simulation would find themselves in an unethical situation from which they could not escape.

www.juhaszdevelopment.com

slide8

Using Knowledge to Build Media

Second Life

www.juhaszdevelopment.com

slide9

Using Knowledge to Build Media

http://en.wikipedia.org/wiki/Image:Web_2.0_Map.svg

www.juhaszdevelopment.com

slide10

Using Knowledge to Build Media

  • Web2.0
  • Asecond generation of web-basedcommunities and hosted services.
  • Web 2.0 tools facilitate:
          • creativity
          • collaboration
          • sharing between users

www.juhaszdevelopment.com

slide11

Using Knowledge to Build Media

  • Web2.0 Technologies
  • Technologies such as:
          • Weblogs (blogs),
          • Social bookmarking,
          • Wikis,
          • Podcasts,
          • RSS feeds (and other forms of many-to-many publishing), and
          • Social software
        • ....provide enhancements over read-only websites and create communities.

www.juhaszdevelopment.com

slide12

Using Knowledge to Build Media

www.juhaszdevelopment.com

slide13

Using Knowledge to Build Media

www.juhaszdevelopment.com

slide14

Using Knowledge to Build Media

  • Blog (Web-log)
  • An online diary
  • A personal chronological log of thoughts published on a Web page
  • Typically updated daily or weekly
  • Often reflect the personality and viewpoint of the author
  • Falls under Web 2.0

www.juhaszdevelopment.com

slide15

Using Knowledge to Build Media

Benefits

  • CEO/Director:
  • Evoke discussion
  • Catalyst for change
  • Way to connect to staff
  • Promote transparency in the workplace
  • Method to recognize and reward staff
  • Employer of Choice
  • Senior Staff/Natural Leader:
  • Share knowledge
  • Capture knowledge
  • Process mapping
  • Sharing personal experiences
  • Risk/reward stories
  • Safety issues/compliance - why adhere?
  • More personalized
  • Increases reputation
  • Increases leadership and confidence

Blogs

Challenges

  • ROI more complicated
  • Evaluation more complicated
  • Lack of understanding in learning & design departments on how they work and how to design
  • Resistance to give up power and control of management
  • Afraid of empowering subordinates
  • Lack of funding to build and support

www.juhaszdevelopment.com

slide16

Using Knowledge to Build Media

http://breakoutperformance.blogspot.com/

www.juhaszdevelopment.com

slide17

Using Knowledge to Build Media

www.juhaszdevelopment.com

slide18

Using Knowledge to Build Media

www.juhaszdevelopment.com

slide19

Using Knowledge to Build Media

  • Wiki
  • Software that allows users to create, edit, and link web pages easily
  • Used to create collaborative websites and to power community websites
  • Being installed by businesses to provide affordable and effective Intranets and for Knowledge Management
  • A virtual notebook or workbook

www.juhaszdevelopment.com

slide20

Using Knowledge to Build Media

Benefits

Challenges

  • ROI more complicated
  • Evaluation more complicated
  • Lack of understanding in learning & design departments on how they work and how to design
  • Technology departments will not encourage it or say that they don’t have time or funds to build it
  • Possible security issues and leaks of corporate proprietary information
  • Not part of the technology departments strategic plan (must come from Training, HR, Sales, etc.)
  • Anyone can edit it
  • Contribution must be monitored by leader
  • Software can be difficult to set-up
  • Editing syntax can also be difficult to use
  • Asynchronous
  • One stop information source
  • See common questions/feedback/issues
  • Gives people a chance to contribute
  • Easy to edit
  • Reduces paper documents/handouts in training/classroom/etc.
  • Must have set editing rules
  • Project Teams:
  • Evoke discussion
  • Way to connect to staff
  • Share and create knowledge
  • Capture knowledge
  • Process mapping
  • Produces openness within a team

Wikis

www.juhaszdevelopment.com

slide21

Using Knowledge to Build Media

www.juhaszdevelopment.com

slide22

Using Knowledge to Build Media

Jason Nolan

School of Early Childhood Education Ryerson University

  • Develop and maintain an on-line community of users
  • Work together to write and share kids songs
  • Foster an Open License Music Project (Open Source: Creative Commons)
  • Build upon and create public domain material available to share and with children everywhere
  • Uses a wiki, website, open source, community, media files, YouTube, Garageband, and more.

www.juhaszdevelopment.com

slide23

Using Knowledge to Build Media

Using Wikis to Co-Design Scripted Activities for Secondary School Biology

(Vanessa Peters & James D. Slotta,

University of Toronto, 01/15/08)

www.juhaszdevelopment.com

slide24

Using Knowledge to Build Media

Social Networks

Social Software

  • del.icio.us
  • Polling
  • Voting

Linkedin MySpace

Facebook YouTube (media)

Friendster

www.juhaszdevelopment.com

slide25

Using Knowledge to Build Media

Sources

Breakout Performance, Eric Jackson

Conference Board of Canada, Laura Garton

Corporate Training and e-Learning Blog, Jenna Sweeney, http://www.cramersweeney.com/cs_id/trainingblog/

I’mSerious.net, Anne Derryberry

Interactive Ontario - ONeLearning

Ryerson University, Jason Nolan

Knowledge Media Design Institute, University of Toronto, Gale Moore, Barbara Soren, Vanessa Peters & James Slotta

My Pet Brain, Sabstien Chorney

Vive Technologies, Dr. Jeremy Friedberg (Spongelab Interactive)

Wikipedia

Zapdramatic, Michael Gibson

www.juhaszdevelopment.com

slide26

Using Knowledge to Build Media

Contact

Kelly Juhasz

Tel: 416-929-7193

2003-50 Prince Arthur Avenue,

Toronto, Ontario, Canada M5R1B5

kelly@juhaszdevelopment.com

www.juhaszdevelopment.com

www.juhaszdevelopment.com

slide27

Using Knowledge to Build Media

http://freakonomics.blogs.nytimes.com/2008/01/08/

www.juhaszdevelopment.com

slide28

Using Knowledge to Build Media

  • Centre for Internationally Educated Nurses (Toronto)
  • Interactive audio platform for English as a Second Language (ESL) instruction
  • Immigrant nursing professionals

CARE e-Learning Lounge

(pilot project)

The platform also supports video, and is ideally suited to such applications as corporate ESL, cross-cultural awareness in the workplace, as well as training and simulation in a variety of settings. The vendor also provides customized curriculum development to accompany the platform.

Sabstien Chorney

My Pet Brain

www.juhaszdevelopment.com

slide29

Using Knowledge to Build Media

www.juhaszdevelopment.com

slide30

Using Knowledge to Build Media

What are communities of practice?

  • A domain of knowledge, which defines a set of issues;
  • A community of people who care about this domain; and
  • The shared practice that they are developing to be effective in their domain
  • (Wenger, McDermott & Snyder, 2002)

www.juhaszdevelopment.com

slide31

Using Knowledge to Build Media

Communities of Practice

Benefits

Challenges

  • Solve problems quickly
  • Fulfill requests for information
  • Satisfy experience seeking
  • Transfer best practices
  • Assist in recruiting and retaining talent
  • Build coordination and synergy
  • Form a venue for discussion
  • Provide documentation for projects
  • Map knowledge and identifying gaps
  • Carve out business process
  • Feed innovation
  • Create a competitive advantage
  • Increases analytical skills
  • Resistance to give up power and control of management
  • Afraid of empowering subordinates
  • Not interested in change or innovation
  • Lack of funding to build and support
  • Disallowance of work-time to participate
  • Not an open organization or a ‘knowing company’
  • Self-selected members not appointed (also a benefit)

www.juhaszdevelopment.com

slide32

Using Knowledge to Build Media

Communities of Practice

Xerox’s Eureka

Agent Network at Clarica

Loblaw Co. Ltd.

http://www.cpsquare.org/

www.juhaszdevelopment.com

slide33

Using Knowledge to Build Media

Sources

Breakout Performance, Eric Jackson

Conference Board of Canada, Laura Garton

Corporate Training and e-Learning Blog, Jenna Sweeney, http://www.cramersweeney.com/cs_id/trainingblog/

CP Squared, http://www.cpsquare.org/

Etienne Wenger, http://www.ewenger.com/theory/index.htm

Freakonomics, Steven Levitt, New York Times - http://freakonomics.blogs.nytimes.com/2008/01/08/

I’mserious.net, Anne Derryberry

Interactive Ontario - ONeLearning

Ryerson University, Jason Nolan

Knowledge Media Design Institute, University of Toronto, Gale Moore, Barbara Soren, Vanessa Peters & James Slotta

My Pet Brain, Sabstien Chorney

Vive Technologies, Jeremy Friedberg

Wikipedia

Zapdramatic, Michael Gibson

www.juhaszdevelopment.com