Premier League Website
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Premier League Website. By: Mariela Tinajero. Website Categorization. Informational Sports Interactional Transactional. How the Website Reduces Costs. Providing Online Information Settling disputes Email Contact us Recruiting employees Doing Research Using online suppliers.
Premier League Website
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Presentation Transcript
Premier League Website By: Mariela Tinajero
Website Categorization • Informational • Sports • Interactional • Transactional
How the Website Reduces Costs • Providing Online Information • Settling disputes • Email • Contact us • Recruiting employees • Doing Research • Using online suppliers
Critical Success Factors • Add Value • Convenience • Information Value • Disintermediation (media) • Price • Create Effective Connectedness • Understand internet Culture • Register into site • Cross browser complaint
Product/Service Offers • Exist • Searching • Categories • Comparison Views • Don’t Exist • Language • Online videos • Reviews (comments)
Alexa Rating • http://www.alexa.com/siteinfo/premierleague.com • NBAs and NFLs 0.4% reach (trailing six month), Premier 0.2% reach. • Facebook
Security and Hardware/Software • Security • Insecure (no SSL) - Contact Us • Secure against malicious software (law) • Hardware • Sun Java System Web Server 7.0 • Cambridge, Massachusetts • Software • .aspx • Google Analytics
Effective Web Design • 1 font, more than 18 words per line • Afraid of white space • Not Concise (headings) • Cluttered (Scan) • Hard to understand • Contact Us
Why Build the Website? • Establish Presence • Business Information Available • Sever customers • Heighten public interest • Open international markets • Output changing information quickly • Reach media
Comparison ESPN vs. Premier League • ESPN • Contains videos • Comments (Facebook) • “Buy a link here” • Premier League • All articles contain a picture • RSS feed easily seen • “Contact Us” easily seen
Trust, Brand, Presence • Trust • Accurate and timely data • Brand • Brand built on the trust • Presence • Popularity (referrals)