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i2ieurope case study

PowerPoint nine. i2ieurope case study. Right-sizing. Right-sizing is a packaging design principle that seeks to reduce the amount of packaging, save money, and reduce the impact on the environment by designing packaging that is the ‘right size’ for the product. The product.

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i2ieurope case study

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  1. PowerPoint nine i2ieurope case study

  2. Right-sizing Right-sizing is a packaging design principle that seeks to reduce the amount of packaging, save money, and reduce the impact on the environment by designing packaging that is the ‘right size’ for the product.

  3. The product An eco-product that provides light without the use of batteries. One minute of winding provides 20 minutes of light.

  4. Original primary packaging The product was placed in a clear plastic package, with a paper insert providing product information. Original primary packaging mass Plastic 23 g Paper 10 g Total 33 g

  5. Original secondary packaging Twelve primary packaging units were placed in each secondary packaging box, which also functions as a point-of-sale display. Original secondary packaging mass Plastic 0 g Paper 524 g Total 524 g Tape 1460 mm

  6. Original transit container 3,024 secondary packages are manual loose loaded into a lorry container. Original packaging mass per unit Total 76.67 g

  7. Problems • Inefficient use of container space • High cost for excessive packaging • Negative environmental impact because the plastic packaging was not recyclable 24 lorries deliver 870,912 products

  8. New primary packaging • Eliminate plastic and use only corrugated carton • Reduce the overall size of the primary packaging New primary packaging mass Plastic 0 g Paper 53 g Total 53 g 20 g heavier than the original primary package

  9. New secondary packaging In the new version twelve primary packaging units are placed in each smaller secondary packaging box, which also functions as a point-of-sale display. New secondary packaging mass Plastic 0 g Paper 182 g Total 182 g Tape 290 mm 342 g lighter than the original secondary package

  10. New transit container New packaging mass per unit Total 68.17 g 8.5 g lighter per unit 6,480 secondary packages are manual loose loaded into a lorry container.

  11. Solution • Total packaging materials used is reduced. • All packaging materials can easily be recycled. • Reduced transport fuel use and cost. 12 lorries deliver 933,120 units Compared to: 24 lorries delivering 870,912 units

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