Mobile Monday Detroit 2013: Mobile in Review - and What Comes Next ? December 9 , 2013

1. Mobile Monday Detroit2013: Mobile in Review - and What Comes Next?December 9, 2013 Linda Daichendt Randy Nunez Mobile Monday Detroit

2. 2013 Mobile Monday Review Linda Daichendt Mobile Monday Detroit

3. 2013 Topics

4. 2013 Topics (cont.)

5. 2013 Industry in Review Randy Nunez Mobile Monday Detroit

6. Disclaimer: The opinions expressed in this meeting do not necessarily reflect the views of MoMoDet, MoMoMI, MTAM, or any other organization. They are the personal opinions of its members and meeting attendees. Yada, yada, yada…

7. Format • Highlights of 2013 mobile-related news • After each news summary, ask a question • Solicit the audience for responses • Raise your hand if you would like to comment • Wait for a microphone so that we can all hear you • Introduce yourself (name, job function) • Give your response • Remember that some attendees may be part of the organizations mentioned. Think about what you are going to say and how it might affect others.

8. Outline • Whither BlackBerry? • Microsoft purchases Nokia’s Devices and Services business • Windows Phone 3rd OS • Steve Ballmer retires from Microsoft • Open Source Mobile OS launches • Tablet Wars • Mobile Payments/NFC • Mobile web vs Native vs Hybrid • The Internet of Things • Wearable Computing • Other Topics

9. Whither BlackBerry? • RIM changes name to BlackBerry • Launch of BB10, smartphones Z10 and Q10 • Announcement of 4Q12 profit • Executive exodus • Aug: Establishes Committee to explore strategic options, including a sale of the company • Sept: $1B loss, Cutting 4,500 Jobs (40% of workforce)

10. Whither BlackBerry? (cont) • Possible suitors • Consortium led by Fairfax Holdings (10% share): $4.7B • Apple • Microsoft • Lenovo • BlackBerry co-founders (Lazaridis, Fregin) • Cerberus (remember Chrysler?) • Google • SAP • Cisco • Intel • LG • Samsung • Facebook

11. Whither BlackBerry? (cont) • Launch of Z30 smartphone • Launch challenges for BBM on Android/iOS • Nov: BlackBerry cancels sale, secures $1B private funding, CEO Thorsten Heins Out • COO, CMO Depart • CEO John Chen’s Open Letter What is the future of BlackBerry?

12. Microsoft purchases Nokia’s Devices and Services business • $7.2B deal • All of Nokia’s Devices and Services business • License Nokia’s patents • License and use Nokia’s mapping services • 32,000 Nokia employees move to Microsoft • US FTC and DOJ approval, European Commission as well. • IDC: Nokia accounted for 93.2% of all Windows Phone smartphone shipments during 3Q13 • How will this impact Windows Phone?

13. Windows Phone OS 3rd Place • Android and iOS 90+% market share • BlackBerry drops to 4th place • 156% year-over-year growth • IDC 2Q13: 3.7% market share Has Windows Phone turned the corner?

14. Steve Ballmer retires from Microsoft • Retiring in August 2014 after 33 years • Letter to employees • Rumors that he was pushed out early (accelerated drastically) • Microsoft lagged behind Apple and Google in important consumer markets (phone, tablet, Internet services, even wearables) • Replacement rumors: Ford’s Alan Mullaly, Nokia’s Stephen Elop, MS enterprise-software chief SatyaNadella What will Steve Ballmer’s departure mean for Microsoft?

15. Open Source Mobile OS Launches • Firefox OS launches in 13 countries across EU • Jolla’s Sailfish was released on 450 devices in Finland • Ubuntu Touch released developer version in October 2013 (can be loaded on some Nexus devices) with the full version planned for April 2014 • Tizen has a 36 company consortium to back the OS. What do these OS’s need to do to compete?

16. Tablet Wars • Morgan Stanley: For 3Q143, tablet revenue was higher for Android (46.2%) than iPad (45.6%) • Buzz around Microsoft dropping Windows RT (based on an exec comment), but more likely a merger of Windows Phone and Windows RT • Nokia releases tablet (Lumia 2520). How will the tablet wars shake out?

17. Mobile Payments/NFC • Google Wallet • Major credit card companies • Retailer consortiums • Dozens of start-ups • iPhone 5(c,s) still NFC-less • Isis launch in Nov 2013 • Android based mobile wallet from partnership of AT&T, T-Mobile, Verizon Wireless What is the future of mobile payments?

18. Mobile Web vs Native vs Hybrid • Mobile web has many benefits (cross-platform, no install /update required, less expensive) • Native: Apple App Store and Google Play have 1M apps each • LinkedIn iPad app was 95% HTML5=>switched to native • (animation, tooling) • Hybrid apps: using web technologies (HTML, CSS, JavaScript) but can access native features by leveraging a ‘framework’ (e.g.: PhoneGap/Cordova, Titanium) Which will dominate?

19. The Internet of Things • Everyday items will be internet-connected (containers, lampposts, appliances, livestock…) • Primarily machines talking to each other (M2M) • Low cost Wi-Fi and Bluetooth technology now available vs proprietary communications methods • IDC: $8.9 trillion market in 2020, 212 billion connected things Will 2014 be the year for the Internet of Things?

20. Wearable Computing • Glasses • Google Glass • ‘Glassholes’ • Smart watches • Pebble Watch (Kickstarter) • Samsung Galaxy Gear • Sony Smartwatch • Apple iWatch Rumors • Bands • Tattoos • Medical, microphone, lie detector Wearable computing: future or fad?

21. Other Topics • Does the Twitter IPO and FaceBook profits prove mobile advertising works? • Second Screen is making TV new again • Streaming to mobile device now common place • Android Tablets/iPad/Chromecast/Netflix/ • Second screen is now a market • Is Apple Pricing getting softer because of Samsung? • Status of LTE Rollout • Did NSA revelations change people's thoughts of mobile sharing and mobile to cloud solutions?

22. Other Topics • The public cloud is the NSA’s playground, some might think. So they’re turning to private cloud solutions and network-attached storage devices, right in the home.  - TRUE OR FALSE • Crazy Apple manufacturing issues overseas bring some manufacturing back to the US? • Will 5 sec video ads replace tiny little advertising windows in mobile applications? (link) • Bluetooth is your gateway into the automotive market for mobile accessories

23. Other Topics • Insurance Telematics appears to be at a tipping point. (link) • FDA decided to get involved in Mobile Medical Applications (link) • Households abandoning satellite and cable for streaming.

24. Other Topics • If time permits, feel free to suggest a topic

25. Closing Remarks Randy Nunez Mobile Monday Detroit

26. Survey • The Planning Committee will be sending out a survey to the Mobile Monday Detroit community • Please respond. We need your input to shape Mobile Monday Detroit.

27. MTAM Special Opportunities • Join MTAM as a business-level member by December 15th and get: • Membership that runs thru December 31, 2014 (get 2 weeks FREE) • Receive a 50% on CompTIA Mobility+ or Mobile App Security+ training for your employees (discount value up to $1000 per person); no limit to number of employees who can be trained, discount is redeemable for 1 year

28. MTAM Special Opportunities • If you are an MTAM member already: • MTAM can help you obtain a grant that will cover the entire cost of your employees being trained on CompTIA Mobility+ or Mobile App Security+ and also covers the cost of taking the certification test as well. Deadline to apply is January 10th; grants will be awarded in February 2014. • Anyone interested in these items and/or having questions, write on their business card what they are interested in and give to Linda tonight or email Linda@GoMobileMichigan.org

29. Thank You for a great 2013!