Cooperation and Compatibility. Carl Shapiro Hal R. Varian. How Standards Change the Game. Expanded network externalities Make network larger, increase value Share info with larger network Attracts more users Reduced uncertainty No need to wait In war, neither side may win.
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Hal R. Varian
Cooperation between Netscape and Microsoft
Open Profiling Standard
Active XAlliance Examples
AT&T invention by accident
Gave away source code to EDU
1993 Coalition: Novell purchased rights for $320 million and gave name to X/Open
SGML and XMLManaging Open Standards