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BASICS OF PRINTING. Die-cutting, Foil Stamping and Embossing Mark Cupach Director, National Sales. Finishing Standards. Correct finishing is usually sequentially pre-determined Finishing is a determining factor in how jobs are printed Master Shell / Imprint Programs

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basics of printing

BASICS OF PRINTING

Die-cutting, Foil Stamping and Embossing

Mark Cupach

Director, National Sales

finishing standards
Finishing Standards
  • Correct finishing is usually sequentially pre-determined
  • Finishing is a determining factor in how jobs are printed
  • Master Shell / Imprint Programs
  • The more you finish…..the more you scrap
  • In-line vs Off-line…..It’s all in the quantity
finishing
Finishing
  • Straight-cutting
    • Chop Cut / Guillotine Cut
    • Programmable Cutters
die cutting
Die-cutting
  • High or Hollow Die-cutting
      • Used for Single Labels and Envelope Converting
  • Steel Rule Die-cutting
      • For Large areas and where close register is required
      • “Die Line” art required for Die Production
      • Laser cut lines for Rule insertion
      • Differing rule types
        • Cutting / Perfing / Scoring
foil stamping
Foil Stamping
  • Uses Dies of image pressed against stock over a colored ribbon of foil
  • Can be registered to either printed inks or to embossed images
  • For stationery, usually run as masters then imprinted
embossing debossing
Embossing/Debossing
  • Embossing
    • Raised Image formed by pressing stock between a female die and male counter
    • Register to printed image or a “Blind” emboss
  • Deboss
    • Depressed Image formed by pressing stock between Male die and female counter
finishing critical quoting variables
FinishingCritical Quoting Variables
  • Types of Required Finishing
  • Embossing and Foil Stamping
    • Number of locations
    • Size of emboss/foil areas
  • Die-cutting
    • Art for Die-line for cutting die
finishing recap
FinishingRecap
  • Print Layout is directly linked to what finishing operations are required
  • Different Die types for different types of operations
  • New…..custom jobs need new dies
  • Stock or rerun jobs use “stock” dies
  • Up-sell premium services when possible