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BUILDING STAR CLASS COMPANY

BUILDING STAR CLASS COMPANY. MEMAHAMI KONSEP STAR CLASS COMPANY DI BIDANG AGRIBISNIS. PRINSIP MEMBANGUN A STAR CLASS COMPANY. Konsep Kualitas Konsep Strategi & Manajemen Konsep Operasional Konsep Pemasaran. Konsep kualitas. Kualitas memiliki jenjang level : Core of Quality

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BUILDING STAR CLASS COMPANY

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  1. BUILDING STAR CLASS COMPANY MEMAHAMI KONSEP STAR CLASS COMPANY DI BIDANG AGRIBISNIS

  2. PRINSIP MEMBANGUN A STAR CLASS COMPANY • KonsepKualitas • KonsepStrategi & Manajemen • KonsepOperasional • KonsepPemasaran

  3. Konsepkualitas Kualitas memiliki jenjang level : • Core of Quality Level kualitas minimal :  Produk berjalan baik scr fungsional  Spesifikasi yang disebutkan sesuai dengan produk riil  Kemasan • Marketable Quality Core of quality + punya daya saing  jaminan kualitas

  4. Expectation Quality Marketable + Emotional benefit (penumbuhan rasa gengsi, status) • Quality Exellence Tarafsempurna  Reputasidanpopularitas

  5. Konsepkualitas Kualitasdalam entrepreneurship : • Little Q Kualitas yang akandiberikanpadakonsumen • Big Q Kualitas personal produsenygmempengaruhikonsumenuntukbeliproduk • Large Q Kualitas lain ygmempengaruhi Ex : Infrastuktur

  6. Konsepstrategi & manajemen

  7. manajemen

  8. Konsep operational 10 C : Corporate culture Concern Care Character Credibility Control Communication Creative Comfort & Convinience Cost & Compensatiton

  9. Faktorevaluasikualitas • What do you see ? • What do you smell ? • What do you feel ? • What do you think abaout the product ? • What do you touch ? • What do you hear ? • What do you get ?

  10. keuangan • Pengetahuan keuangan & Nilai uang • Manajemen Keuangan • Pencatatan & Laporan Keuangan • Proyeksi Penjualan & Beban

  11. Konseppemasaran

  12. Strategipemasaran • Segmentasi • Targetting • Positioning • Product development • Pricing • Distribution Channel • Marketing communication • Selling

  13. Aktivitaskegiatanpemasaran • Konsepproduksi • Konsepproduk • Konseppenjualan • Konseppemasaran

  14. Prosespemasaran

  15. Selling skill Arts of selling skill : • Personality • Knowledge • Idea & Creative • Selling skill • Concept

  16. Tahapanmenjual

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