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We help you to know Chinese agriculture & food market

Beijing Orient Agribusiness Consultant Co.,Ltd. We help you to know Chinese agriculture & food market. Who is BOABC?. www.boabc.com. Who is BOABC?.

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We help you to know Chinese agriculture & food market

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  1. Beijing Orient Agribusiness Consultant Co.,Ltd We help you to know Chinese agriculture & food market

  2. Who is BOABC? www.boabc.com

  3. Who is BOABC? Beijing Orient Agribusiness Consultant Co, Ltd. (BOABC) is a professional consulting firm specialized in agribusiness consulting service to the food business chain. Established in 1996 and registered in Beijing, BOABC is a professional company specializing in agriculture market analysis and industry research. A joint-stock company, the first to introduce international consulting standards and regulated operating procedures, BOABC has its own information network, professional analysts team, management experts, and external specialists think tank. The only professional company that provides consulting services to agricultural industry and food production. As one of the subsidiaries of Xinhua Finance, BOABC has started to bridge China’s financial markets and the outside world together with Xinhua Finance since 2007.

  4. History Beijing Orient Agribusiness Consultant Co.,Ltd. Beijing Orient & West Consultant Co.,Ltd Beijing Orient Agribusiness Consultant Co.,Ltd. BOABC Established in 1996 Established in 1998 Joined in XFN in 2007 Chinese Party: Information Center of Agriculture Ministry Green Food Center of Agriculture Ministry State-owned: High-quality Agricultural Products Center of Agriculture Ministry XINHUA Finance Foreign Party: American SPARKCompany Private Organization and individuals.

  5. What we do “Bridging Chinese Agriculture & Food Market to the World” Information Insights Analysis Research Government/Company/ Financial Institution/ Association/ Wire Agency Agriculture & Food Market Information (Policy\industry data\trend of industry…)

  6. Scope Agricultural Recourses Land Recourse Water Recourse (fresh water, seawater) Grassland Recourse Forestry Recourse Meat,egg,milk Agri-products of large amount like Grains, cotton, oil, sugar, andcoarse grains etc. Gardened products like vegetable and fruit Aquatic products Various forestry products Feed products Agri-product industry (production processing, consuming) Material support (fertilizer, pesticide, agriculture machinery, etc.)

  7. Information Verification Info Resource & Channel Self Research& Study Official Channel Public Information Client

  8. Products & Services

  9. Products & Services Research Reports Information Services Database Services Special Reports Marketing Research & Consulting Consulting Services Industrial Analysis Investment & Finance Consulting Management Consulting Value-added Services Conference & PR Services

  10. Products & Services Information Services: Through research and analysis reports in various sub-industries of agriculture, BOABC provides services for clients. our reports include: every large-scale field of agriculture such as grains, oils & oilseeds, cotton, dairy, wood, feed, sugar, fertilizer, soft drink, pesticide, etc.

  11. Our Information Services China Agriculture Review (CN/EN) China Grains Market Review and Outlook (CN/EN) China Oils & oilseeds Market Review and Outlook (CN/EN) China Cotton Market Review and Outlook (CN/EN) China Fertilizer Market Review and Outlook (CN/EN) China Livestock Market Review and Outlook (CN/EN) China Feed Market Review and Outlook (CN/EN) China Feed Additives Market Review and Outlook (CN/EN) China Sugar Market Review and Outlook (CN/EN) China Dairy Market Review and Outlook (CN/EN) China Wood Market Review and Outlook (CN/EN) China Soft Drink Market Review and Outlook (CN/EN) China Agricultural Yearbook (CN/EN, bi-annual) Orient Agribusiness Information (daily, CN) China Grains Market Report (weekly, EN) China Oil & Oilseeds Market Report (weekly, EN) China Livestock and Feed Market Report (weekly, EN) China Fertilizer Market Report (weekly, EN) China Pesticide Market Report (monthly, EN) China Cotton Market Report(weekly, EN) Century Dairy Weekly(weekly, CN) China Sugar Monthly Report(monthly, EN) China Wood Monthly Report(monthly, EN) China Dairy Monthly Report(monthly, CN/EN) China Soft Drink Monthly Report(monthly, CN/EN) China Agriculture Industry and Capital Market Report (monthly, CN) China Major Agri-products Monthly Analysis Report (monthly, CN)

  12. Special Reports According to requests of clients, we provide special reports: 2008 New Special Reports China Fertilizer Industry Investment Research Report Proposal Chinese SOP Market Study Research Report China Milk Powder Market Competition Situation Research Report Research Report on Chinese Hog Industry Special Report on China’s Palm Oil & Derivatives Market Special Report on China’s Rapeseed Oil Market China Natural Rubber Industry Investment Research Report

  13. Consulting Services Individuation According to information network and recourses accumulated for many years, BOABC designs study topic and provides study report on customer’s demand, including industry investigation, policy suggestion, brand promotion, strategy consultant, market study, product research, investment consultant, finance consultant, as well as study of the present situation and development trend of every important large-scaled industry in agriculture such as industry policy/ environment/ structure/organization/restructure/competition. “non-stop” BOABC, together with its reputed strategic partners, provides the “non-stop” services such as strypped-down of state-owned company, consultant for listing, strategy investment and management, asset restructure, acquisition & merger, managing human recourse acquisition, etc.

  14. Consulting Services Achievement on Marketing Research & Consulting Page 1 In 2003, market research in Beijing and Shanghai for fresh milk and yoghourt products with new vertical bag packaging for Sweden Ecolean Company (Tianjin) In 2004, market research of soy milk power product for the American East Asiatic Company Ltd. In 2004, market research for A&A Trading and Consulting Co. before its chelated mineral product entering Chinese market. In 2004 “China Shanxi Gucheng dairying group” as an object of studying for China typical dairying Enterprise’s development. In 2004 Feasibility study on grass & livestock & dairy integration comprehensive development in Chunhua municipal Jilin province entrust by Chunhua municipal government In 2005 Study on China beef raising & dairy& soybean entrust by The Ministry of Agriculture of P,R of China. In 2005 Research on consumer of organic milk product for Fucheng Wufeng Company Ltd. In 2005 Testing research on package and taste of yogurt for Sweden Ecolean Company (Tianjin) In 2005 Research on China Milk Powder Market and Competition Situation for USDEC In 2005, market research in Hebei area for the whole series of dairy products of Heibei Great Wall Dairy Co.

  15. Consulting Services Achievement on Marketing Research & Consulting Page 2 In 2005, research and study for Beijing Kaoshanju Group before they entering breeding and sales market of eggs which are produced by mass-bred layers In 2005, provided the information service for Korea CJ Group on Chinese flour manufacturing industry and help them to pick up the aim enterprises and executed the M& A in Shandong province In 2005, wine market research for Credit Suisse First Boston (Hong Kong) In 2006, animal health market research and consultant in 10 provinces for MERIAL Group In 2006, polypeptide market research for Dutch DSM Group In 2006, market research of Chinese vegetable seeds for America Monsanto Seminis Co. In 2006 provided the strategic intention localization service for China Grain Trading company of COFCO In 2006, market research on preservation of fruit and vegetable in China for Rohm &Hass company. In 2007 , China Tapioca Market Research for Ministry of Agriculture of Thailand In2007 , market research of Degradable mulch film in China for Ciba Specialty Chemical (China ) Ltd. In 2007 ,market research of China’s Potassium Salt Resources for RIO TINTO and signed the annual consulting service agreement.

  16. Consulting Services Management Consulting Page 1 • BOABC has successfully provided consulting services for many times in the investment projects held by the World Bank and Asia Development Bank in Chinese agriculture field. • In 2002,rural enterprises and finance project by Asia Development Bank • In 2003,rural economic cooperation project by World Bank • In 2003,manager training program in rural areas in the 4th phase of loans project for poverty alleviation by the World Bank • In 2005,rural land project by the World Bank • In 2005,loans projects for poverty alleviation by the World Bank in Qin Ba mountain area, China • In 2000, Beijing Orient Agribusiness Consultant Co. provided special researches on enterprises, cities and governments and strategy advices for National School Milk Program to Sweden Tetra Pakcompany, the biggest packing equipment provider in the world, which helped Tetra Pak to be the main supplier of school milk packing equipment.

  17. Consulting Services 管理咨询及投资顾问成功业绩 Management Consulting Page 2 • In 2000, BOABC took part in a Shenzhen private enterprise’s acquisition of slaughtering and meat processing plant in Yanzhou (acquisition after bankrupt, with bidding of 20 million RMB). As the finance advisor in the process of acquisition, BOABC was involved in all the acquisition work.Moreover, in 2002 BOABC again took the role of finance advisor privately recruited by this company due to highly-praised previous work. • In 2002, BOABC provided market consulting service on Chinese chocolate and pet food for American Mars Company-- the largest chocolate and pet food manufacturer in the world, and helped Mars occupy target market very soon. • In 2003, BOABC provided sugar manufacturers research and study to Cargill Investment Company (China) in order to help Cargill settle proposal of China’s sugar manufactures integration. • In 2004, BOABC provided solutions for logistic supply platform program of “high-quality agri-product supply platform” for Shunxin Agriculture Company which aimed to participate in food supply system for 2008 Beijing Olympic Games.

  18. Consulting Services 管理咨询及投资顾问成功业绩 Management Consulting Page 3 • In 2004, BOABC successfully provided strategy consulting service for Yuan Longping High-tech Agriculture Co., Ltd. • In 2005, BOABC successfully provided marketing consulting service for ZYKK Green Food Co., Ltd. In Zunyi, Guizhou province. • In 2005, BOABC successfully provided strategy analysis/research consulting service in corn industry for China Recourses Group (Hong Kong) • In 2006, BOABC provided strategy planning program for China National Cereal Trade Corp.

  19. Consulting Services 管理咨询及投资顾问成功业绩 Investment Consulting Page 1 • In 2002, BOABC took charge of government public relations, due diligence investigation, and acquisition proposals in the anti-acquisition activity by Yunnan Diequan Dairy Co. against Nestle (China) Investment Co., Ltd., with 40 million RMB bidding price. • In 2002, BOABC participated in America L&D Investment Corp.’s acquisition of Shenyang Huishan Dairy Co., in charge of enterprise restructure, relationship between government and employees, due diligence investigation, and acquisition proposal, with bidding price about 100 million RMB. • In 2003, BOABC was involved in the investment activity from Xiamen Power Investment Co. (with Taiwan capital) to Tian Jin Freshmilk Dairy Co., Ltd., in charge of due diligence investigation and financial advisor for their listing in Sigapore, with 50 million RMB of bidding price.

  20. Consulting Services 管理咨询及投资顾问成功业绩 Investment Consulting Page 2 • In 2004, BOABC participated in Hong Kong Guohong Group’s acquisition of Jiangxi Ramie Textile Group, taking the role of bankruptcy clearance of targeted company, due diligence investigation, and acquisition proposals, with bidding price of 40 million RMB. • In 2004, BOABC was privately recruited by Shandong Yuhe Food Group as an advisor and successfully finished its work. • In 2005, BOABC provided acquisition & merger consulting service for Korea CJ Group – the largest food company in South Korea, mainly in charge of fixing target company, due deligence investigation, acquisition proposals, and public activities, with 20 million RMB bidding price

  21. Clients & Cooperation

  22. Clients & Cooperation BOABC has provided services for a variety of clients from both China and the rest of the world, such as America, Canada, Russia, Finland, France, Switzerland, Japan, Korea, etc. • Government • Company • Financial Institution • Association • Wire Agency

  23. Our Clients & Copartners Governments Company • Development of Research Center of the State Council • Ministry of Agriculture of the PRC • Ministry of Finance of the PRC • National Development and Reform Commission • The Ministry of Science and Technology Of the PRC • Embassy of the United States • Nitrex AG • ITOCHU • Wyeth • AJINOMOTO • Coca Cola • Unilever • Bayer • Pepsi • Nestle China • Tetra Pak • Louis Dreyfus • Roche • BASF Group • Monsanto • DuPont • Mars • Nutreco • Cargill • Marubeni Corporation • Sumitomo Corporation • Glencore International

  24. Our Clients & Copartners Wire Agency Finance Organization Association • The World Bank • China Development Bank • Zhengzhou Commodity Exchange • Dalian Commodity Exchange • China Galaxy Securities Co,Ltd. • Northern Futures • Guolian Futures • REUTERS • BLOOMBERG • Cotton Council International • U.S. Grains Council • Australia Wheat Bureau • Canada Wheat Bureau • New Zealand Dairy Board • Ministry of Agriculture Feed Industry Center

  25. Xinhua Finance –China’s Premier Financial Information and Media Company… • Pioneer in China for: • Indices • Ratings • Financial News • Investor Relations • China Focus, Global Presence, International Management • Success driven by a clear strategy for strong profitable growth Founded by CEO:Nov 1999 Listed TSE Mothers:Oct 2004 TSE Mothers Code:9399 Headquarters:Shanghai Market Cap:US$500mn 2006 Revenue:US$175.0mn 2007 Revenue (F): US$260.0mn 2006 Net Profit: US$18.7mn 2007 Net Profit (F): US$57.3mn Locations Worldwide:18 Employees Worldwide: 2,426 *(F) indicates Forecast Figures as of March 2007 …Building on Success and Seizing World-Class Opportunity

  26. Long Term Strategy of Xinhua Finance… …Is To Build and Acquire Platforms in China to Leverage Content

  27. Thank you!

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