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Conference N ice 26 - 27 October 2006. Genoa, a welcoming network for a city without barriers. Valeria Schiavone La Cruna Coop. Sociale – ONLUS www.lacruna.com. Overview. Genoa, a welcoming network for a city without barriers. La Cruna, a brief presentation

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Genoa, a welcoming network for a city without barriers


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    1. Conference Nice 26 - 27 October 2006 Genoa, a welcoming network for a city without barriers Valeria Schiavone La Cruna Coop. Sociale – ONLUS www.lacruna.com

    2. Overview Genoa, a welcoming network for a city without barriers • La Cruna, a brief presentation • The Project “Genova città accessibile” • Plan for Abatement of Architectural Barriers • Raising of public awareness • Promotion of the city and how it welcomes touristsTerre di mare • Future developments

    3. A brief presentation La Cruna, a social co-operative founded in Genoa in 1997 with the principal aim of providing adequate jobs for MI people (30% of La Cruna staff), intends to promote and to create some real conditions of social, architectural and cultural accessibility for all. An other important aim of La Cruna is to promote the culture of accessibility as an indispensable improvement in everybody’s quality of life. La Cruna intends to promote all kinds of initiatives, which include and take into account people with disabilities and their needs, without creating a narrow-minded mentality about accessibility.

    4. La Cruna, a brief presentation All the co-operative’s activities have as a fundamental objective the safeguarding of disabled people’s rights to autonomy, “including the freedom to make one’s own choices” (International Convention on the Rights of Persons with Disabilities). • Information points • Training courses • Surveying of social resources and creation/managing of adequate databases • Websites accessibility Web-journalism course for disabled people (october 2005)

    5. The Project “Genoa, an accessible city” On the occasion of “2004 Genoa, European Capital of Culture” La Cruna and the “Consulta Handicap” suggested to the Genova 2004 Committee the realization of the project “Genoa, an accessible city”.

    6. The Project “Genoa, an accessible city” For the project a large plan of interventions was planned in the following sectors: 1. the architectural field which had to carry out the P.E.B.A. (Plan for Abatement of Architectural Barriers) in strict collaboration with the Municipality; 2. the raising of public awareness in general and some specific categories such as the shopkeepers who whish to renovate or build their premises; 3. the promotion of the city and how it welcomes tourists.

    7. The Plan for Abatement of Architectural Barriers The P.E.B.A. was inteded to carry out a number of accessible pedestrian routes in the very hearth of the city. La Cruna has introduced an innovative approach for working on the abatement of architectural barriers which was based on: - a survey software for PDA which ensures precision, quickness and efficiency; - an easy data integration into Geographic Information Systems; - the promotion of a culture of accessibility by the training of specialised staff and by the sensibilization of public opinion.

    8. The Plan for Abatement of Architectural Barriers The PDA device, created in collaboration with the University of Genoa, facilitates data recording by offering a digital cartography of the place, the acquisition of digital pictures and a precise guided procedure to describe the barriers. Data are automatically downloaded onto the PC into an Access database. Data are georeferenced and can be easily imported into CAD or GIS cartographies.

    9. The Plan for Abatement of Architectural Barriers The printed out report is able to define for each barrier: • its position on the map • a precise description • photographical documentation • a suggestion of how to carry out abatement. • The main outcomesof P.E.B.A. are: • 6 tourist routes identified • 60 km checked • 790 barriers surveyed • 387 barriers put on a list of priority abatement

    10. The Plan for Abatement of Architectural Barriers Suggested solution: the raising of the pedestrian crossing

    11. The Project Genova città accessibile – Public awareness In May 2004, La Cruna organised a live concert of a rock band composed entirely of disabled people. In February 2005 La Cruna organised the European Convention “A city without architectural barriers,a city for all”. The “Guide to the Design for All” is a leaflet, created by La Cruna, which intends to give information to shopkeepers about current legislation and the “Design for All” standards

    12. The Project Genova città accessibile – Public awareness Public Awareness As a direct consequence of the data gathering work for the P.E.B.A., La Cruna created a tourist guide called “Genova for all of us” which aims to give precise and detailed information about the accessibility ot the city, considered to be of undeniable benefit for people with special needs and for everyone else.

    13. The Project Genova città accessibile – Public awareness The guide contains precise details about accessibility of the pedestrian routes in the Historic Centre, of buildings for tourist(museums and monuments) and of reception facilities (hotels, restaurants and bars) in the city of Genoa. Each building and facility has been surveyed by La Cruna’s staff and classified depending on different levels of accessibility.

    14. The Project Genova città accessibile – Public awareness

    15. The Project Genova città accessibile – Tourist welcome Terre di Mare, which is run by La Cruna since 2002, is an information point about accessible tourism for people with disabilities or particular needs. It is actually involved in a project which aims to create, in January 2007, a new Tourist Centreincluding the whole of public tourist services: Tourist Office, Tourist Call Centre, Tourist Guides and Terre di Mare.

    16. The Project Genova città accessibile – Tourist welcome The website www.terredimare.it has all the information of the tourist point on line and gives updates on all accessible cultural events throughout the year It is accessible to disabled people according to the law about information accessibility. Since 2004, when the site was completely revised, an average of 35.000 pages per month have been visited.

    17. The Project Genova città accessibile – Tourist welcome At Terre di Mare a tourist : • is welcome by a competent and always available staff with one-to-one listening • gets precise and detailed information about disabled access for tourist services surveyed directly by Terre di mare staff themselves • finds a satisfactory holiday arrangement according to his/her personal profile • can rent for free special 4-wheeled electric scooters to move easily around the historical centre and to visit accessible tourist facilities and attractions • asks for accompanyng services: transport, tourist guide for blind people or wheelechair users and for people with cognitive disability

    18. The Project Genova città accessibile – Tourist welcome Facilities accessibility and pedestrian routes Terre di Mare’s operators surveyed and collected data about accessibility of: all the museums, cinemas, theatres and hotels; more than 200 restaurants, for a total of 500 tourist and reception facilities. In the guidebook “Genova for all of us” La Cruna reported 152 of these facilities classified depending on different level of accessibility. All these facilities are situated along the pedestrian routes of tourist interest certified accessible for IM users.

    19. The Project Genova città accessibile – Tourist welcome Toilet and washing facilities

    20. The Project Genova città accessibile – Tourist welcome

    21. The Project Genova città accessibile – Tourist welcome Terre di Mare users receive the fidelity card “Ok ! Liguria for All” which entitles disabled people to use for free the whole of Terre di Mare’s services. This card allows the tourist to have: - some economic advantages (including the disabled person’s family and/or friends) in the tourist and reception facilities of Genoa and Liguria; - e-booking services Each disabled person can require it directly or via the website www.terredimare.it.

    22. The Project Genova città accessibile – Tourist welcome “Mobility Service” hiring 4-wheeled electric scooters Disabled people receive all necessary driving instructions and the tourist guide “Genova for all of us” in which they can find precise information about routes and buildings that are accessible by scooter. The scooter is handed over to people everywhere they requireit (museums, hotels, train stations, town centre car parks, etc.) Terre di Mare staff also give a personal support ensuring help during the whole rental period.

    23. The Project Genova città accessibile – Tourist welcome In the summer months Terre di Mare users can move freely by electric scooters in Porto Antico, an accessible area of 60.000 km2, where they are garanteed of personal assistance until midnight. With the card Ok! Liguria for all they can enjoy discounts when visiting tourist facilities (the Aquarium, Museums and the panoramic lift) and when using restaurants and shops in the Area.

    24. The Project Genova città accessibile – Tourist welcome Terre di Mare users community (3800 people) is increasingly becoming a meeting point where people : • give feedback about facilities and events accessibility • suggest leisure and cultural activities to organize • share their experiences about aspects and problems of everyday life

    25. The Project Genova città accessibile – Tourist welcome The scooter are always hired for free when the big events at the Fiera di Genova exhibition centre take place during the year (International Boat Show, Euroflora,…). The person renting the scooter receives a map of accessible parts of the Fiera, pratical details about visiting the exhibition and is guaranteed personal assistance during the whole time required for their visit.

    26. The Project Genova città accessibile – Tourist welcome The courtesy car for people with disabilities: on request,it covers the distance from the nearest train station (Brignole) to the “Fiera di Genova” or from the car parks for disabled people to the entrance of the exhibition centre. The pedestrian route that Terre di Mare surveys before each event in order to suggest people with special needs the best way to reach the “Fiera”

    27. Future developments Valeria Schiavone La Cruna Coop. Sociale – ONLUS schiavone@lacruna.comwww.lacruna.com Thank you !