Mobile Development @ Iowa - PowerPoint PPT Presentation

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Mobile Development @ Iowa

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  1. Mobile Development @ Iowa

  2. Initial Goals and Strategy - 2008 • Initial Targets • Maps, News, Events, Laundry • Create Mobile Web Design Standards m.uiowa.edu/about/develop/ • Direction Mobile Web • Limited Resources • Hedge our bets - uncertainty in the Mobile World

  3. State of the Users • Iowa State University Survey • 10/19 - 11/2/10. • Sample of 5,000 students • Over 1250 respondents for a 25% return rate

  4. Hardware and Services • Key Results • Students with Mobile Phone – 99.15% • Students with Texting Plan – 89.2% • Students with a Smart Phone – 69%

  5. Hardware and Services • Smart Phone Breakdown • 63% iOS (iPhone, iPod Touch, iPad) • 12% Android • 16% Blackberry • 9% Windows Mobile


  6. ISU Student Wish List • Dining Services • Menus, hours, ordering online • Student Information System • Class schedule, Registration, Grades, CYCash • Course Management System • Check assignments, notifications from instructors • Campus Events • Academic calendar events and Lectures

  7. Metrics

  8. Native Apps vs Web Apps • Pressure to Have an “App Store” Presence • Utilizing Device Features • Camera • GPS • Accelerometer • Offline Mode

  9. Current Resources and Plan • Partnerships – Office of Strategic Communications • Together provide the front door to UI Mobile • Unified App Presence for Iowa • Native • Mobile Web

  10. New Tools Allow the Best of Both • Appcelerator Titanium • create native mobile, tablet and desktop application experiences using existing web skills like Javascript, HTML, CSS, Python, Ruby, and PHP • jQuery Mobile • framework will allow you to design a single highly branded and customized web application that will work on all popular smartphone and tablet platforms.

  11. Today • UI Mobile Downloads – through June 9 • iOS - 2130 • Android – 417 • Bongo Downloads • iOS - 731 • Android - 199