Presentation Action Plan & Campaigns Distributor SFR

1. Presentation Action Plan & CampaignsDistributor SFR Suzuki France 19.11.2013

2. AGENDA • Accessories in Focus • Accessories summer check up campaign • Special editions 2w / 4w • Accessories bonus (accessories / vehicles sold) • POP materials (posters, brochures, newsletters, website)

4. General Target • Enhance and make Accessories offer easier to final customer • Improve the relationship between Accessories Manager and Sales Staff at dealer level. • Increase the main accessories sales per car sold • Promote the Accessory Offer for New SX4 S-Cross launch • Emphasize the care of Accessory Business for dealer Principal

5. Quantitative Target

6. Quantitative Target

7. Salesman Accessoriespocket brochure Reference Accessory Price not fitted Fitting time Fitted price with 70€ labour cost Space to let the dealer put his price depending on his labour cost

8. Incentive program « Accessories in Focus » • At dealer level, create a “Team” with the Suzuki salesman and the Accessory Manager • Set an individualized Target • per car and per dealer based on his performance last year • 6 months operation in 2 times : • 1)July – September (whole range) • 2)October – December (whole range + SX4 S-Cross) • Based on car sales volume target, we defined 4 groups in • order to give the same opportunity whatever the size of the • dealer

9. Official Announcement

10. Subscription form

11. Rules of the incentive and target settlement

12. 2 samples of the salesmanpocket brochure

13. SX4 S-Cross salesmanpocket brochure

14. Motorcycle version

15. Dealer Target Follow-up Last year purchase Target 6 months Sales per period Total Sales per period Total Sales achievement

16. Performances follow-up • Periodical ranking update: • Results compared to target per dealer / per car model / per dealer group

17. 2. Accessories summer check up campaign

18. 2. Accessories summer check up campaign • Mailing from dealers to customers (Suzuki owners) with an offer on carriage accessories for vacation travels. • Support from SFR (10% discount)

19. 2. Special editions

20. GSR « ONE EDITION » • Yoshimura exhaust • Under cowling • Seat cover • Painted red nose • Stickers kit

21. GSX-R « SERT REPLICA » • Rear stand • Seat cover • Stickers kit • Indoor cover GSX-R • Alternator & Clutch carboncover

22. INAZUMA 250 URBAN • Metervisor • Accessory bar • Center Stand • Top Case

23. GSF 1250 FA TRAVEL EDITION • Metervisor • Accessory bar • Top Case and luggage

24. DL 650 URBAN • Belly pan • Hand cover • Magneticluggage

25. DL 650 ADVENTURE • Belly pan • Hand cover • Center stand • Metervisor

26. DL 650 TOURER • Belly pan • Hand cover • Center stand • Metervisor • Accessory bar • Top case and luggagetouring kit

27. POP Material

28. POP Material

29. Dedicated Accessories Website

30. Dedicated Accessories Website • Flip book website • Online prices

31. Accessory newsletter

32. Accessories bonus scheme 4w

33. Accessories bonus scheme 2w