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Elements of Sports Communication. Brandon Creswell LRC 320. Main elements. Print Media Broadcast/Electronic Communication New and Social Media. Print Media. Multiple Mediums Newspaper Magazine Newsletters It is important to clearly present the message
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Elements of Sports Communication Brandon Creswell LRC 320
Main elements • Print Media • Broadcast/Electronic Communication • New and Social Media
Print Media • Multiple Mediums • Newspaper • Magazine • Newsletters • It is important to clearly present the message • In all official writings it is important to write in the inverted pyramid • Write all important info at beginning of story
Broadcast/Electronic Media • Includes: Email, Websites, Podcasts, Live talk shows • Also important to use inverted pyramid • With broadcast, important to look professional • Examples: • ESPN • Talk Show
New/Social Media • With advent of social media, sports news has become instantaneous • Athletes also get more exposure through official Facebook pages • Examples: • Twitter News • Facebook