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  1. Reuters Multimedia Showcase Why NewsML?

  2. - Background - NewsML

  3. AVI, AU, WAV etc. GIF, JPEG, NSK-TIFF etc DOC, HTML etc. MPEG etc. JPEG, GIF etc. what are the business issues? • assemble different formats • integrate different sources • track various versions Publisher • optimise manipulation by machines • package for various devices and delivery channels

  4. Emergence of XML • eXtensible Markup Language • Key data interchange standard for the Web • Separate content from the information about the content • Structured definition, understood by machines

  5. NewsML: an XML language for the News Industry • a common way of describing and publishing the content • various formats at source • various platforms at the end • flexibility to build packages of content • integration of feeds with machines

  6. NewsML metadata • structured information • understood by applications • some is displayed to humans (e.g. Headlines) • can be extended beyond initial categories • defined by its usage / its function: descriptive: • Language, • Genre, • Context, • Mention, • Relates to, • Of interest to administrative: • Publisher, • Creator, • Source, • Contributor, • History rights : • Ownership, • Usage rights

  7. Past and future of NewsML Oct 2000 IPTC general meeting July 2000 IPTC accepts NewsML version 1.0 beta 2000 IPTC forms steering and working groups to develop functional specifications and DTD for NewsML 1999 1998 Reuters submits Requirements specifications for NewsML to the IPTC Discussions start in Reuters - Jo Rabin publishes NewsML internally

  8. -- The view of the publisher -- NewsML

  9. Evolution of a text document • Additions • Revisions • Corrections • Translation or equivalent in other languages The mayor of a Japanese island hit by a series of volcanic eruptions and earthquakes urged most of its remaining residents Thursday to leave, although he stopped short of issuing an all-out evacuation. - Aug 31 6:55 AM ET Japanese authorities on Friday ordered the evacuation of all remaining residents on a small island south of Tokyo after experts warned that its volcano looked set for another major eruption. - Sep 01 2:05 AM ET The complete evacuation of a volcano-struck island south of Tokyo started Saturday as experts warned of a possible cataclysmic eruption. - Sep 02 5:31 AM ET

  10. Multiple formats Multiple revisions Story evolved over time International and Local audiences (Germany, France) The various angles of a story Concorde crash French investigators released August 31, 2000 a preliminary report including a picture of a metal strip, probably from another plane, which was found on the runway at Paris' Roissy airport following the horrific crash of an Air France Concorde jet in July. (Reuters) Sep 01 9:11 PM ET

  11. Text • Language: English • Context: Crash • Relates to: Air France • Descriptive Concorde crash French investigators released August 31, 2000 a preliminary report including a picture of a metal strip, probably from another plane, which was found on the runway at Paris' Roissy airport following the horrific crash of an Air France Concorde jet in July. (Reuters) Sep 01 9:11 PM ET • Publisher: Reuters • Administrative • © Reuters • no redistribution Rights • Text Type • Size: 1kb Physical • Headline: Concorde Preliminary report released Human Readable

  12. Video • Language: German • Context: Crash • Relates to: Air France • Descriptive Concorde crash • Publisher: Reuters • Administrative • © Reuters • no redistribution Rights • Video Type • Size: 300kb Duration: 15 seconds Physical • Headline: Piece of metal perforated fuel tank Human Readable

  13. Picture • Context: Crash • Relates to: Air France • Descriptive Concorde crash • Publisher: Reuters • Administrative • © Reuters • no redistribution Rights • Picture Type • Size: 23kb Width: 36mm • Height: 24mm Resolution: medium Physical • Headline: Concorde in flames before crash Human Readable

  14. Graphics Content Item • Language: English • Context: Crash • Relates to: Air France • Descriptive Concorde crash • Publisher: Reuters • Administrative • © Reuters • no redistribution Rights • Graphics Type • Size: 134kb Width: 36mm • Height: 24mm Color: 256 Physical • Headline: key facts of Concorde crash Human Readable

  15. Content Item is the actual information. NewsComponent adds information about the ContentItem NewsItems are the published package Information about the content NewsItem NewsComponent Content Item

  16. The structure optimises bandwidth for large files. Content items can point to the file locations Publishers can specify their own vocabularies Generic case: structured content about the content NewsItem NewsComponent Content Item (actual file) or (pointer to the file) • Language, • Genre, • Context, • Mention, • Relates to, • Of interest to • Descriptive metadata • Publisher, • Creator, • Source, • Contributor, • History • Administrative metadata • Ownership, • Usage rights Rights metadata • Mediatype Type metadata • Size Duration Width • Height Resolution Color • Streaming Physical metadata • HeadLines ByLines Keywords SlugLinesNewsLines

  17. Selection Criteria: Selection Criteria: Gonesse, France Gonesse, France Air France Air France August 2000 August 2000 ©Reuters ©Reuters Media type: ANY Media type: ANY File size : < 1Mb File size : < 1Mb Language: ANY Language: GERMAN Context: Crash Context: Crash Results Results French investigators released August 31, 2000 a preliminary report including a picture of a metal strip, probably from another plane, which was found on the runway at Paris' Roissy airport following the horrific crash of an Air France Concorde jet in July. (Reuters) Sep 01 9:11 PM ET Benefits: Applications can handle all media

  18. --- Packaging information --- NewsML

  19. Benefits: package any type of content

  20. Benefits: publish to all platforms A standard language, compatible with various delivery channels content packages can be adapted and re-used for different purposes

  21. NewsML: a structure applicable to any content • NSK-TIFF: • Actual picture is considered as Content Item • NSK-TIFF tags are mapped with categories of Metadata in NewsML • Compatibility with various character sets • UTF-8, UTF-16, etc. • If needed, c-data can be used to specify any character set • Compatibility with other Markups • ASCII, XBRL, IRML, etc.

  22. ---- Conclusion ---- NewsML

  23. NewsML: a flexible structure, a powerful tool • Search: • more options, with an increased number of criteria • better results, with the structure of the content • Navigate • suggest links, based on context of navigation • navigate from one device to another one • Deliver and personalise • provide right content to the right audience at the right time • filter content and provide a wide range of services

  24. NewsML www.iptc.org