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Have you heard about the “Responsive Revolution” in real estate websites?

your prospects are searching for real estate on their Smartphones in large numbers. Is your site providing the experience they’re looking for? If not, instead of watching your prospective clients switch over to your competitor, how about overhauling your site with a “Responsive” web design?<br>We’ve gathered the following list of the 9 specific “must-haves” to look for in a responsive real estate website. You could use this as a guide to help you select a website solution that does responsive the right way.

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Have you heard about the “Responsive Revolution” in real estate websites?

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  1. Have you heard about the “Responsive Revolution” in real estate websites?

  2. What does “responsive” mean for real estate agents like you? • It means is that you need to make sure that your mobile website experience “works” or your site will be passed over in favor of one of your competitors. • It means that your mobile site is not a little teeny tiny version of your regular site where enlarging with your thumbs doesn’t really work, and is really frustrating. • It means that the text on your mobile site is the correct size to easily read on all of your pages automatically. • It means that all the forms on your site work easily for people who are used to texting.

  3. The 9 Must Haves for a Responsive Real Estate Website

  4. PORTRAIT & LANDSCAPE VIEWING Users are visiting your site on a plethora of different devices, all with all different sizes and proportions. They’re also turning them sideways for a landscape effect or upright when portrait view is more effective for their needs. Your new real estate website should react automatically to the orientation of the device – not just to fill up their screen, but also to provide visitors with easy access to important information about you and your listings.

  5. MAKING THE BEST USE OF THE VISIBLE AREA “Real Estate” is also a term used for how much of the screen you’re looking at is being used. You want to make sure your screen real estate is offering visitors all the main options without searching for them. A user searching for homes using his mobile device has less screen area to work with than someone using a iPad, Kindle Fire or other tablet.

  6. BIGGER IMAGES EQUAL A BETTER EXPERIENCE Today’s smart phones offer a full video and visual experience, and consumers expect it now. You need to deliver a media-rich experience. Make sure the images in your responsive real estate website are designed to “scale” to be as large as their mobile device will support. Large images draw in casual browsers and provide an easy way to link directly into the listing pages where they will get hooked.

  7. RESPONSIVE PROPERTY DETAIL PAGES On a mobile device, your listing detail pages should show the addresses with photos up front to make it intuitive for prospective home buyers to click through easily and request more info from you. When displaying in a tablet, the home listing details pages should make it easy and fun to browse through all the photos, sideshows and galleries.

  8. DYNAMIC HEADERS THAT LOOK GREAT AT ANY SIZE Your new responsive real estate website should have a header graphic that adjusts to the size of the device its on automatically. With smaller devices, you want to make sure that the most important parts of the page are still prominent when the rest of the page is reduced. No matter what kind of device you are on, make sure your branding looks great!

  9. NAVIGATION THAT IS EASY TO FIND/EASY TO USE No matter what kind of device your site is being viewed on, easy navigation is vital! Responsive designs must follow the same guidelines. Your design must provide access to the most visited areas of your website and at the same time keep the emphasis on your content.

  10. DON’T SACRIFICE FUNCTION FOR FORM We’ve outlined how important the visual aspect of your site on any device is important for today’s conditioned consumer, but let’s not forget how important keeping the desktop functionality is. A responsive site should still allow easy registration so that your prospects can save their specific searches and favorite listings, with the ability to come back later and jump back in the same spot.

  11. CONTENT IS STILL KING MORE THAN EVER Part of your Unique Selling Proposition that makes you special has to be your intimate knowledge of what makes your area tick. This just can’t be replaced with links to local websites where they have crime stats and poverty rates, etc., which don’t give your users a warm fuzzy feeling.  Your “voice” is what makes you stand out, and it is what Google is also looking for. You want to ensure that your responsive website makes your Blog posts look great and are prominently displayed.

  12. CAPTURING LEADS With almost 50% of the public doing their real estate searches on a smart phone, you need to make sure that capturing those leads is as easy as on a desktop or laptop. And the easier that your forms, drop-down menus and buttons are to work with, the less likely the user will leave before sending you their contact information.

  13. HoopJumper 170 Rainbow Drive # 7097 Livingston Texas 77399 USA (888) 466-7586 Email for a free consultation www.greatrealestateagentwebsites.com CONTACT US FOR MORE DETAILS

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