Career in Digital Marketing

1. Career in Digital Marketing? June 19, 2024 Digital Marketing- What is Digital Marketing? - Digital Marketing which is also known as online marketing refers to a process which includes online marketing campaigns that appear on a computer, tv or mobile phones. It can be classified in many forms like video , ads , search engine marketing , paid promotions etc. Digital Marketing started to become popular with the widespread adoption of the internet in the 1990s. To get success, businesses must find effective ways to spread their products worldwide. Deploying compelling content on digital marketing platforms is a way to do so. Examples of Digital marketing are social media, e-mail, search engine optimization (SEO), Pay per click (PPC). Career option in Digital marketing. Digital marketing can be a good career option for you. It is one of the highest paid jobs in India. Career in Digital Marketing- 1.Digital Marketing Intern 2.Photographer 3.Social Media Specialist 4.Graphic Designer 5.Copywriter 6.Influencer 1.Digital Marketing Intern- Digital Marketing Intern assists the organizations for developing and helping to deploy digital marketing strategies that helps product to get more eyes on it. Digital marketing interns may also write content for social media posts, websites and other online platforms. 2.Photographer- As suggested by the name, photographer captures all the important moments, tell stories, and promote a brand using their portraits. Photographers and well trained in handling the camera angles and how the lighting works. Photography and images are versatile tools that can be harnessed across various digital marketing strategies to enhance their impact. 3.Social Media Specialist- A Social Media Specialist is responsible for creating and administering content on all social media platforms, such as Facebook, Instagram, and Twitter, to build an audience and ensure customer engagement.They can work for a digital marketing agency where they may manage accounts for several clients at the same time.

2. 4.Graphic Designer- Graphic designers create visual content by combining text, colors, illustrations and images in a way that's visually appealing, Graphic designers in a digital marketing agency wield creative prowess and technical expertise to shape brand identities, amplify engagement, and contribute to the success of marketing campaigns 5.Copywriter- Copywriters produce written content for a wide range of marketing materials, including social media posts, digital advertisements, websites, blog posts and emails. In this role, professionals write engaging and persuasive written content used in online advertising, educational and marketing campaigns. In simple words, your job will be to engage the reader and motivate them to do something, such as buy a product or service. 6.Influencer- Influencers are digital marketing professionals who've accumulated a significant number of followers on different digital or social media platforms. Influencers create and share content regularly to grow their expertise and work to build a relationship with their followers. By regularly engaging with their audience and offering insightful content, creators can often influence their followers to try a particular product.