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Protect your e-commerce business with GPayments' 3D Secure 2 (3DS2) solutions. Reduce fraud, improve customer experience, and increase sales. Learn more about our advanced authentication protocol.<br>https://www.gpayments.com/industry/online-shopping/<br>
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3D Secure 2 (3DS2) for Online Shopping In the evolving world of online shopping, security has become a top priority for both consumers and businesses. 3D Secure 2 (3DS2) is a powerful authentication protocol designed to enhance the safety of online transactions while providing a seamless shopping experience. Developed by EMVCo, 3DS2 is an upgrade to the previous 3D Secure protocol, o?ering better fraud prevention and a smoother user experience. How 3D Secure 2 (3DS2) Works When making a purchase through online shopping, customers enter their payment details as usual. However, with 3DS2, the authentication process is more advanced. Instead of requiring a static password, 3DS2 leverages risk-based authentication. It assesses various data points such as device information, location, and transaction history to determine if additional verification is needed. This results in a frictionless checkout experience for low-risk transactions while ensuring stronger security for high-risk payments. Benefits of 3D Secure 2 (3DS2) in Online Shopping 1. Enhanced Security One of the major advantages of 3DS2 in online shopping is improved fraud prevention. The protocol reduces unauthorized transactions by adding extra layers of authentication, making it harder for cybercriminals to commit fraud. 2. Frictionless Authentication
Unlike the older version of 3D Secure, which often led to checkout abandonment due to complex authentication steps, 3DS2 minimizes disruptions. Most online shopping transactions are authenticated without additional customer input, ensuring a smooth payment process. 3. Compliance with Regulations With growing regulations such as PSD2 in Europe, 3DS2 helps businesses comply with Strong Customer Authentication (SCA) requirements. This ensures that online transactions remain secure while meeting legal standards. 4. Better Customer Experience A seamless checkout process leads to higher conversion rates in online shopping. 3DS2 reduces unnecessary authentication challenges, making it easier for customers to complete their purchases. Conclusion As online shopping continues to grow, adopting 3D Secure 2 (3DS2) is essential for businesses to enhance security and improve customer satisfaction. GPayments, by reducing fraud risks and o?ering a frictionless authentication experience, 3DS2 is shaping the future of secure online transactions. https://www.gpayments.com sales@gpayments.com Suite 213, 7 Railway St, Chatswood, New South Wales, Australia