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Dive into the fundamentals of public speaking with Professor Ringo Ma as he explores the Five Canons of Rhetoric - Invention, Disposition, Style, Memory, and Delivery. Learn how to captivate your audience, build credibility, and deliver impactful speeches using various techniques.
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Introduction to Public Speaking Ringo Ma, PhD Professor & Head Department of Communication Studies Hong Kong Baptist University 香港浸會大學傳播系 教授兼系主任 馬成龍
Five Canons of Rhetoric—Invention, disposition, style, memory, & delivery • I. Invention (Conceptualization) • Ethos • Logos • pathos
Five Canons of Rhetoric • II. Disposition (arrangement or Organization)
Introduction • Build rapport (common ground sharing) • Capture attention • Establish credibility • Provide orientation (preview)
Body • Main points supported by sub-points • Sub-points supported by evidence • Examples, testimony, statistics, etc. • Maintain audience’s attention.
Conclusion • Summarize the main points • Finalize the speech (use a memorable statement)
Five Canons of Rhetoric • III. Style • IV. Memory
Five Canons of Rhetoric • V. Delivery • Manuscript • Memorized • Impromptu • Extemporaneous