Oppsummering. Randi Lunnan Strategi 1 2000. Strategi. Prosess der bedriften tar valg med hensyn på å utvikle og forsterke konkurransefortrinn Konkurransefortrinn: Basert på unik opplevd verdi Konkurransefortrinn må kontinuerlig utvikles, organiseres og skjermes. VALG. Trusler. Muligheter.
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Strategi 1 2000
Competitive Strategy is about being different. It means deliberately choosing a different set of activities to deliver a unique mix of value.
Japanese companies rarely developed distinct strategic positions. As the gap in operational effectiveness narrows, Japanese companies are increasingly caught in a trap of their own making.
To escape the mutually destructive battles, Japanese companies will have to learn strategy