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CAR CLUBS - the car usage model of the future?

CAR CLUBS - the car usage model of the future?. Phillip Burke Travel Plan Coordinator Bracknell Forest Council. CAR CLUBS. Traditional Car Clubs and how they operate Emerging Car Clubs and how they differ Car Club membership in the UK The Pros and Cons of Car Club membership

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CAR CLUBS - the car usage model of the future?

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  1. CAR CLUBS- the car usage model of the future? Phillip Burke Travel Plan Coordinator Bracknell Forest Council

  2. CAR CLUBS • Traditional Car Clubs and how they operate • Emerging Car Clubs and how they differ • Car Club membership in the UK • The Pros and Cons of Car Club membership • The effects of Car Clubs on other modes of transport • Car Clubs and electric vehicles • The prospects for a Car Club in Bracknell Forest • The future for Car Clubs and Car Ownership • Questions

  3. TRADITIONAL CAR CLUBS AND HOW THEY OPERATE • Commercial operator with a fleet of cars that can be pre-booked for return journeys • Car Club members generally pay a joining fee, and then pay-as-you-go based on length of time of use, and/or miles travelled • Transactions occur remotely via internet or mobile phone based systems • Cars are located in both on and off-street locations, mainly in large cities • Users can often choose from a range of vehicles to suit the journey purpose • Some not for profit social enterprises – such as Commonwheels – have established smaller scale car clubs, these offer different funding and set-up models

  4. EMERGING CAR CLUBS AND HOW THEY DIFFER • Peer to Peer car clubs; rent your own car out or drive someone else’s • Operators act as facilitators • Cars can be more local, but there is generally a need to meet with the owner to get the keys • One Way car clubs emerging in Europe, Birmingham trialing the first UK scheme Car2Go • Users don’t need to pre-book, they pick up the nearest car and can leave it anywhere within a geographical area (like the ‘Boris Bikes’ scheme) • Harder for operators to manage due to uncertainty in predicting where cars will be • May not always have a car available when/where you want one

  5. THE PROS AND CONS OF CAR CLUBS - for members • The fixed costs of owning a car are removed – tax, insurance, etc • No ongoing costs – MOT, maintenance, depreciation • CarPlus have calculated a motorist doing <6,000 miles a year could save up to £3,500 per year by joining a car club • A variety of models can be used to suit journey type – eg vans for tip runs, small car for short trips • Usage costs are higher than the cost of petrol • User has less control of where, when and for how long the car is used • Less spontaneity • Less personalisation of car

  6. THE PROS AND CONS OF CAR CLUBS - environmental impacts • Car club cars are generally more modern and more fuel efficient than the average car • CityCar Club calculate that its cars emit 37% less CO2 than those they replace • Car club members generally drive fewer miles than the average car owner • CarPlus estimate that one car club car replaces 24.5 private cars • One-Way car clubs could rival more sustainable travel modes such as bus, bike, or walking • Car clubs offer wider access to car use

  7. CAR CLUB MEMBERSHIP IN THE UK • As of 1 January 2012, about 160,000 people were members of car clubs in the UK (as recently as 2005 this figure was just 5,000) • These members are sharing just over 3,000 cars • Commercial car clubs in Bath, Birmingham, Brighton, Bristol, Edinburgh, Cambridge, Cardiff, Glasgow, Huddersfield, Leeds, London, Manchester, Southampton, York • Around 85% of members live in London • Membership rates are increasing and one estimate suggests there could be 2 million member in 10 years time

  8. THE EFFECTS OF CAR CLUBS ON OTHER MODES OF TRANSPORT • Traditional car clubs are generally believed to be complementary to public transport, and could even make public transport a more viable option for some journeys • One-way car clubs more likely to take journeys away from public transport, but could also facilitate more public transport journeys in the first place • Future models could see integrated ticketing options – eg a season ticket for rail that comes with car club membership

  9. CAR CLUBS AND ELECTRIC VEHICLES • Many Car Club operators are now adding electric vehicles to their fleets • There are challenges in terms of the demand of Car Club usage on vehicle batteries • Electric cars have had a limited take up among private motorists, in part due to high purchase prices • Car Club model is a more viable way to introduce electric vehicles at the moment • However, if electric vehicle take up becomes more widespread among private users, this could affect car club membership

  10. THE PROSPECTS FOR CAR CLUBS IN BRACKNELL FOREST • Commercial operators have so far rejected Bracknell Forest as a viable market • Smaller Car Club models, linked to new development, or business areas, is more likely

  11. THE FUTURE FOR CAR CLUBS AND CAR OWNERSHIP • Membership of car clubs is predicted to continue increasing at double digit rates • The two biggest developments are the growth of peer-to-peer car clubs and one-way car clubs • Car manufacturer’s producing cars specifically to suit the demands of the car club market (eg Ford and GM), and some car manufacturers (Daimler and Peugeot) setting up car clubs • On-street parking space will be at a premium • Integration with other transport modes – eg integrated rail/car club ticketing, dedicated station parking • Allocation of road space a possibility – eg Olympics or school run

  12. CAR CLUBS Questions ?

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