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United Kingdom

GLOBAL CONVERSATIONS START HERE. Russia. United Kingdom. Germany. Canada. France. Italy. Spain. South Korea. Japan. Greece. United States. Maghreb. Mexico. India. Brazil. Australia. A GLOBAL MEDIA BRAND WITH 89M USERS WORLDWIDE. Russia. Germany. Italy. United Kingdom.

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United Kingdom

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  1. GLOBAL CONVERSATIONS START HERE Russia United Kingdom Germany Canada France Italy Spain South Korea Japan Greece United States Maghreb Mexico India Brazil Australia

  2. A GLOBAL MEDIA BRAND WITH 89M USERS WORLDWIDE Russia Germany Italy United Kingdom South Korea Japan Greece Canada France Spain Mexico India United States Maghreb 11 Brazil EDITIONS LAUNCHED INTERNATIONALLY Australia 16 ADDITIONAL LAUNCHES PLANNED SOURCE: COMSCORE MMX KEY MEASURES GLOBAL PC USERS ALL EDITIONS APRIL 2014

  3. HUFFPOST CANADA 5.3 MIL MONTHLY GLOBAL DESKTOP Uvs* 51 MIL MONTHLY GLOBAL PVs* http://www.huffingtonpost.ca/ LAUNCHED MAY 2011 450% YOY GROWTH* SITE HIGHLIGHTS ENGAGED USERS Average 5+ min time spent and 9+ pages consumed per visitor* TOP SECTIONSPolitics and Lifestyle** SOCIAL AUDIENCE 78.5k Facebook followers & 72.7k Twitter followers* • OVERVIEW & AWARDS • 2013 Canadian Online Publishing Awards: • Silver for best online-only publication website, Silver for best online-only article or series of articles • 2012 Canadian Online Publishing Awards: • Silver for best blog • 2012 National Newspaper Awards: • Nominated for best investigation for an examination of the inner workings of an immigrant program in Prince Edward island • 2012 Canadian Journalism Foundation Awards: • Nominated for the Excellence in Journalism Award • 2011 Canadian Association of Journalists Awards: • Winner for the CAJ Labour Reporting Award for Income inequality and the decline of unions • INFLUENCIAL BLOGGERS • Historian and columnist Lord Conrad Black • Leader of the Liberal Party Justin Trudeau • Businesswoman Heather Reisman • Academic, science broadcaster and environmental activist David Suzuki • Comedian, actor and voice artist Kevin McDonald • Leader of the Green Party Elizabeth May • Actress and novelist Meg Tilly • Free the Children founders Craig and Marc Kielburger • Ice hockey player Georges Laraque • Stage and film director Atom Egoyan *comScore Inc., May 2014. **Omniture July 2014

  4. HUFFPOST UNITED KINGDOM 5.7MIL MONTHLY GLOBAL Uvs* 50MIL MONTHLY GLOBAL PVs* http://www.huffingtonpost.co.uk/ LAUNCHED 2011 340% YOY GROWTH* SITE HIGHLIGHTS ENGAGED USERS Average 5+ min time spent and 8+ pages consumed per visitor* TOP SECTIONSMedia and Lifestyle** SOCIAL AUDIENCE 79.5k Facebook followers & 80.4k Twitter followers* • OVERVIEW & AWARDS • 2014 British Muslim Awards: Mehdi Hasan awarded for Services to the Media • 2013 Cannes Lions Awards: Silver Lion for Best Use of Screen • 2013 DADIs: Chairman’s Award, News & Publishing Website of the Year and Media Strategy of the Year • 2013 Online Media Awards: Commentary & Blogging and Editor of the Year • 2013 Lovie Awards: Silver for HuffPost News and Bronze for HuffPost Lifestyle • 2013 Asian Media Awards: Mehdi Hasan awarded Media Personality of the Year • 2012  Lovie Awards: People's Choice Award for News • 2012 Online Media Awards: Carla Buzasi awarded Editor of the Year • 2012 British Media Awards: Carla Buzasi awarded Media Innovator of the Year • 2011 Lovie Awards: Gold Award for News • INFLUENCIAL BLOGGERS • Prime Minister David Cameron • Former Prime Minister Tony Blair and his wife Cherie Blair • Business magnate and investor Sir Richard Branson • Soccer player David Beckham • Former Prime Minister Gordon Brown • Model and actress Lily Cole • Journalist and feminist activist Caroline Criado-Perez • Comedian, actor, writer, presenter and activist Stephen Fry • Musician, singer and songwriter Noel Gallagher • Singer, author and political activist Bob Geldof • Formula One racing driver Lewis Hamilton • Singer, political activist and philanthropist Annie Lennox *comScore Inc., May 2014. **Omniture July 2014

  5. HUFFPOST GERMANY 1.9MIL MONTHLY GLOBAL Uvs* 16MIL MONTHLY GLOBAL PVs* http://www.huffingtonpost.de/ LAUNCHED OCTOBER 2013 IN PARTERNSHIP WITH TOMORROW FOCUS 194% GROWTH SINCE LAUNCH* SITE HIGHLIGHTS ENGAGED USERS Average 9+ min time spent and 6+ pages consumed per visitor* TOP SECTIONSMedia and Lifestyle** SOCIAL AUDIENCE 21.4k Facebook followers & 11.4k Twitter followers* • OVERVIEW & TOP NEWS • 15th most visited website in all of Germany • Sebastian Mattheswrote a blog post demanding a “rebellion of the decent” after famous former soccer star Thomas Hitzlsperger’s coming out received many homophobic comments on social media. • Thisanalysis of Franco-German relations explained with GIFs exemplified their creative approach to political issues. • The site launch splash revealedone third Germans wanted reelections as a result of the messy coalition. • INFLUENCIAL BLOGGERS • Founder and Head of the World Economic Forum Klaus Schwab • LGBT TheologianDavid Berger • Former President of the Central Council of Jews in Germany Charlotte Knobloch • Galerist, artist and philosopher Thomas Schoenauer • Minister of Defense Ursula von der Leyen • Manager of the German Football Team Oliver Bierhoff • Vice Chairman of the Christian Democrat Union Julia Klöckner • President of the EU Parliament Martin Schulz • Former minister of the environment  Jürgen Trittin • Vice minister of Finance Steffen Kampeter *comScore Inc., May 2014. **Omniture July 2014

  6. LE HUFFPOST 4.6MIL MONTHLY GLOBAL UVs* 42MIL MONTHLY GLOBAL PVs* http://www.huffingtonpost.fr/ LAUNCHED JANUARY 2012 IN PARTNERSHIP WITH LE MONDE 66% YOY GROWTH* SITE HIGHLIGHTS ENGAGED USERS Average 6+ min time spent and 8+ pages consumed per visitor* TOP SECTIONSMedia and Features** SOCIAL AUDIENCE 204k Facebook followers & 167k Twitter followers* • OVERVIEW & TOP NEWS • Became France's 1st pure player in July 2012 • Overtook 3rd ranked newspaper Liberation in web traffic in Mediametrie ranking in January • Covered the legalization of gay marriage with pieces focusing on the protests, the first weddings, and an exclusive blog post by the justice minister as soon as the law passed. • For their 2 years anniversary, a group of illustrators were in the newsroom for the day, creating unique cartoons for each news story that was published. • Launched Le Bon Lien, a BNP dedicated to viral stories, and C’est la vie de bureau, dedicated to wellbeing in the work place. • In partnership with the top business schools in the country, their platform Tetes Chercheuses allows students to publish their research and be part of the national debate. • Surveys conducted with YouGov produced exclusive articles. • INFLUENCIAL BLOGGERS • Justice Minister Christiane Taubira • FEMEN leader Inna Shevchenko • Former Justice Minister Robert Badinter • Mayor of Paris Bertrand Delanoe • Actress BereniceBejo • Philosopher Bernard-Henri Levy • Former Prime Minister Jean-Pierre Raffarin • Feminist writer, journalist and columnist Caroline Fourest • Photographer, journalist, reporter and environmentalistYannArthus Bertrand • Film director Cedric Klapisch • War reporter Anne Nivat *comScore Inc., May 2014. **Omniture July 2014

  7. L’HUFFPOST 2.3MIL MONTHLY GLOBAL Uvs* 25MIL MONTHLY GLOBAL PVs* http://www.huffingtonpost.it/ LAUNCHED SEPTEMBER 2012 IN PARTNERSHIP WITH LA REPUBBLICA 27% YOY GROWTH* SITE HIGHLIGHTS ENGAGED USERS Average 7+ min time spent and 12+ pages consumed per visitor* TOP SECTIONSNews and Politics** SOCIAL AUDIENCE 184k Facebook followers & 142k Twitter followers* • OVERVIEW & TOP NEWS • Italy’s first pure player since April 2013 • Andrea Bassirevealedthat BeppeGrillo’s Five Star Movement was legally structured as a party. The story got a lot of buzz because its leader BeppeGrillo always claimed his was a movement, not a party. • Andrea Purgatori, senior investigative journalist, interviewed Sergio Lari, one of the most important anti-mafia magistrate in Italy, about a possible outbreak of mafia terrorism in Italy. The story reopened the debate about underground movements and the real intentions of mafia bosses. • Stefano Pitrelli exclusively revealed that armed force’s helicopters asbestos-contaminated. After the report was published, the Department of Defense launched an inquiry. • Giulia Belardelli and PieroSchiavazzi provided daily updates from the Vatican during the conclave, which were translated in English. • INFLUENCIAL BLOGGERS • President of the Chamber of Deputies Laura Boldrini • Movie director Francesca Comencini • Founder and creator of EatalyOscar Farinetti • Mayor of the city of Parma Federico Pizzarotti • Oncologist and politician Umberto Veronesi • Conductor Michele Mariotti • ShowgirlLorellaCuccarini *comScore Inc., May 2014. **Omniture July 2014

  8. EL HUFFPOST 2.5MIL MONTHLY GLOBAL Uvs* 20MIL MONTHLY GLOBAL PVs* http://www.huffingtonpost.es/ LAUNCHED JUNE 2012 IN PARTNERSHIP WITH PRISA/EL PAIS 15% YOY GROWTH* SITE HIGHLIGHTS ENGAGED USERS Average 9+ min time spent and 9+ pages consumed per visitor* TOP SECTIONSViral Stories and Politics** SOCIAL AUDIENCE 124k Facebook followers & 173k Twitter followers* • OVERVIEW & TOP NEWS • Ranked 9th in the 10 most visited news websites in the country. • Covered the government’s plan to reform the abortion laws. • Daniel Basteirotravelled to Galicia to cover all aspects of the tragic train accident that killed 78 people and injured over 100. • Daniel Basteiroexclusively interviewed Annie Proulx, who brought Brokeback Mountain to the opera. • Rodrigo Carretero interviewed journalist CostanzaMirianowho wrote a book advising women to get married and be submissive. • Lucia Gonzalez was the first to pick up this video that portrays the struggle of a generation who has to leave Spain to find work abroad. The video initially had 300 views, which soon became 5 million after the piece was published. • INFLUENCIAL BLOGGERS • Film director Pedro Almodóvar • Former Prime Minister Felipe González • Secretary General of the Socialist Party Alfredo Pérez Rubalcaba • Colombian Singer Juanes • Journalist Guillermo Fesser *comScore Inc., May 2014. **Omniture July 2014

  9. HUFFPOST JAPAN 2.8MIL MONTHLY GLOBAL Uvs* 21MIL MONTHLY GLOBAL PVs* http://www.huffingtonpost.jp/ LAUNCHED MAY 2013 IN PARTNERSHIP WITH ASAHI SHIMBUN 134% GROWTH SINCE LAUNCH* SITE HIGHLIGHTS ENGAGED USERS Average 3+ min time spent and 5+ pages consumed per visitor* TOP SECTIONSInternational and Culture** SOCIAL AUDIENCE 55.5k Facebook followers & 39.7k Twitter followers* • OVERVIEW & TOP NEWS • Chika Igayarevealed a widespread vandalizing trend in Tokyo: follow up reporting covered official reactions to the incident • Leading coverage of the third anniversary of the Fukushima disaster. It included a blog post by editorial director Tomoko Nagano highlighting how nature is starting to recover in the impacted area, which was translated into English, Italian and German. • An interviewby Kenji Ando of an anonymous worker working on Fukushima’s nuclear power plant. • Daichi Itopointed out that global warming should be discussed as a major repercussion of the tragedy that hit Japan three years ago. • INFLUENCIAL BLOGGERS • Prime ministerShinzoAbe • Governor of Tokyo Yoichi Masuzoe • Singer, composer, lyricist, and actress Tokiko Kato • Fashion model and actressTominaga • Freelance journalist and critic Toshinao Sasaki *comScore Inc., May 2014. **Omniture July 2014

  10. HUFFPOST KOREA 5.5MIL MONTHLY GLOBAL UVs** 23MIL MONTHLY GLOBAL PVs** http://www.huffingtonpost.kr/ LAUNCHED FEBRUARY 2014 IN PARTNERSHIP WITH HANKYOREH 451% GROWTH SINCE LAUNCH** SITE HIGHLIGHTS ENGAGED USERS Average 6+ min time spent and 8+ pages consumed per visitor** TOP SECTIONSLifestyle and Politics** SOCIAL AUDIENCE 6k Facebook followers & 8.1k Twitter followers** • OVERVIEW & TOP NEWS • Ground breaking piece on AIDS explained how PEP provides effective treatment and considerably reduced the number of people dying from the disease. AIDS is very rarely discussed in Korea because very few people are affected. • Covered and reportedon a Japanese scientist’s findings on STAP cells which turned out to be a scam, comparing it to a similar controversy which happened in Korea 6 years ago. • Revealedthe full profiles of the 116 appointed officials of President Park considered as “parachuters” by the opposition accused of getting their job through social status or family money rather than competence. • INFLUENCIAL BLOGGERS • Actor Kim Usung • Film director Ming Kyu Dong • Former congressman and TV host Kang Yong Seok • Professional wrestler and TV personality Kim Nam Hoon • Famous cartoonist Kangfull **Omniture July 2014

  11. HUFFPOST BRAZIL 1.3MIL MONTHLY GLOBAL UVs* 2MIL MONTHLY GLOBAL PVs* http://www.brasilpost.com.br LAUNCHED JANUARY 2014 IN PARTNERSHIP WITH ABRIL 51% GROWTH SINCE LAUNCH* BRAND HIGHLIGHTS ENGAGED USERS Average 6+ min time spent and 8+ pages consumed per visitor* TOP SECTIONSLifestyle and Viral Stories** SOCIAL AUDIENCE 23k Facebook followers & 5k Twitter followers* • OVERVIEW & TOP NEWS • Created an exclusive mapto highlight a study released by an NGO that revealed that one LGBT death occurs every 28 hours in Brazil.   • They revealed that Brazilian doctors are uniting and could well be DilmaRousseff’s major opponents in her bid for re-election. • Thiago de Araujointerviewed a jail guard who explained what is was like to spend 12 hours of his day with inmates.   • Caue Marques interviewed Glenn Greenwald who argued Brazil should give asylum to Edward Snowden. • On the 50th anniversary of the 1964 military coup, they invited 15 people to blog about how they remembered the 20-year dictatorship • Created a great infographicto explain what lead a soccer team to be downgraded in the national league. • INFLUENCIAL BLOGGERS • Journalist, Founder of CatracaLivreGilberto Dimenstein • Human rights activist and member of congress Marcelo Freixo • Minister of Culture Marta Suplicy • President of the Supreme Court Marco Aurelio Mello • Mayor of Rio de Janeiro Eduardo Paes • Cardinal Archbishop of São Paulo Dom Odilo Scherer *comScore Inc., May 2014. **Omniture July 2014

  12. AL HUFFPOST MAHGREB 66K MONTHLY GLOBAL UVs* 221K MONTHLY GLOBAL PVs* http://www.huffpostmaghreb.com/ LAUNCHED JUNE 2013 179% GROWTH SINCE LAUNCH* BRAND HIGHLIGHTS ENGAGED USERS Average 3+ min time spent and 4+ pages consumed per visitor* TOP SECTIONSPolitics and Culture** SOCIAL AUDIENCE 30k Facebook followers & 7.7k Twitter followers* • OVERVIEW & TOP NEWS • Headquartered in Tunisia with editions in Algeria and Morocco • Launched in partnership with journalist and novelist AlixEtrournaudand Fares Mabrouk, co founder of the Arab Policy Institute • Playwright Raja Farhatcovered Tunisia’s journey to freedom • Provides a space for debating and conversation, in an area where free expression is not a give, but a work in progress, and adds local voices to the region’s young democracy • Author, lawyer and artist HelaAmmardiscussed freedom of expression in post-revolutionary Tunisia • INFLUENCIAL BLOGGERS • Mediterranean School of Business Dean Mahmoud Triki • Journalist and director of Le Maghreb Emergent Ihsane El Kadi • Sociology Researcher and Professor HajerZarruq • Radiologist IssamMnif • Archaeologist Monique Longerstay *comScore Inc., May 2014. **Omniture July 2014

  13. THANK YOU! Russia United Kingdom Germany Canada France Italy Spain South Korea Japan Greece United States Maghreb Mexico India Brazil Australia

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