1 / 6

Building Customer Trust: Essential Elements for Satisfaction and Loyalty

Discover the key components of establishing customer trust to enhance satisfaction and loyalty. Fit all the pieces of the puzzle with a broad framework, focusing on Rapport, Reassure, and Relate. Prioritize complaint process, emphasize customer service, and work as a team to achieve the goal. Customers seek rewards, prosper in informal relationships, but may still switch - be prepared! Ensure their interests are first, make them comfortable, and provide superior service at every level.

freya
Download Presentation

Building Customer Trust: Essential Elements for Satisfaction and Loyalty

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Establishing Customer TrustFit all the pieces to the puzzle

  2. Satisfaction v. Loyalty • Customers seek different types of rewards • Relationship with company prospers on an informal, more personal level • Customers will still switch – be prepared!

  3. Customer Trust • Ensure that customers feel their interests are placed first • Make sure customer feels comfortable and at ease

  4. The Three R’s Framework • Rapport • Reassure • Relate

  5. Broad Framework • Provide an interpersonal encounter at every level • Online - superior Web functionality • Phone • Vendor

  6. Discover What’s Missing • Prioritize the complaint process • Customer Service • Work as a team • Visualize the Goal

More Related