Creating Media with Purpose: Presenters Hlengiwe & Mathapelo

1. Creating media with purpose Presenters: Hlengiwe & Mathapelo 02 July 2013

2. Agenda 1. Introduction 2. Adobe Youth Voices 3. Goals for youth media 4. Programme Impacts 5. Integration in the classroom 6. Showcase 7. Creating own media

3. What message is the artist trying to convey? • Who is the target audience? Who do you think would be most impacted?

4. Adobe Youth Voices (AYV) • Adobe Youth Voices is the Adobe Foundation’s global program designed to provide youth (especially from underserved communities) to use technology to explore and express their perspectives on issues impacting them and their communities. • Through Adobe Youth Voices, youth ages 13 to 18 create compelling videos, animations, photo essays, presentations, music, and other pieces that contribute the essential perspectives of youth to critical topics and inspire new solutions to long-standing problems. • Creating with Purpose!

5. Goals for youth media • Youth voice – the capacity for self-expression • Youth development – the process of developing the skills and personal attributes that enable young people to become successful adults • Media literacy – the ability to analyze, evaluate, and produce information in a variety of media forms • Skill development – such as communication, critical thinking, technology, and media production skills • Social action or civic engagement

6. Showcase

7. Impacts on participants • Improved communication, critical thinking, and technical skills • More positive attitudes towards school and their future • Increased self-esteem • Increased social action and or engagement

8. Adobe Youth Voices - Educators • AYV sites engage educators of middle and high school age youth in both school and out of school programs. • Comprehensive professional development • Educators gain skills in effectively using digital tools to teach across content areas. • Educators learn new ways to encourage the use of 21st century skills. • Learning communities and collaboration

9. How do I integrate AYV work with what I am already doing in school?

10. Clearly identify the media content, academic content, and learning skills that will be developed through the arts integrated curricular work • Brainstorm and list out primary inquiry questions • Select the appropriate media form that will be the hands-on vehicle for generating and representing new knowledge • Build a clear understanding of how hands-on activities connect to learning goals and specific content areas • Set an expectation that students will draw on research from sources outside the school and connect with community resources • Find opportunities to reflect and revise work with peers • Plan opportunities to engage with wider community

11. Crazy media mash in 50 min.. WHAT HAS THIS WORLD COME TO?

12. Media making process steps..

13. Lets do this!!

14. Teacher Resources • lesson plans that will help launch, guide, and sustain effective youth-led projects: http://essentials.youthvoices.adobe.com/ • Trained AYV educator registration to AYV Community website: adobeyouthvoices.org/join/iearn • Access tutorials on how to use adobe software & more: https://adobeyouthvoices.org/ N.B. To enrol for AYV training; contact AYV country coordinator: omashani@schoolnet.org.za Tel: 011 403 5777